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This multimillionaire once cleaned meat trucks for $7 an hour, but a coffee shop encounter proved ‘You’re just one move away from changing your life’

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In today’s uneasy job market and stubborn inflation, escaping a dead-end job can feel impossible. The dream of doing something meaningful—or even just something better—can start to fade, and it’s a feeling Jesse Itzler knows well.

Long before becoming a multimillionaire serial entrepreneur, Itzler was cleaning meat trucks for $7 an hour and working summers as a kiddie pool attendant. He even tried, unsuccessfully, to make it as a rapper.

But Itzler realized early on that one opportunity, if seized, can change everything. Years later, when he came up with the idea to start a private jet company, he knew he needed a single client to make it real.

So he showed up outside a TED conference in Silicon Valley and noticed a steady wave of attendees stopping by the local coffee shop. The next morning, he was there at 5 a.m.—and bought every muffin in the place.

“Hey, I’ve got an extra muffin if you’d like one,” he’d offer to conference goers.

The small yet bold act helped him make the right introductions, land his first clients, and eventually grow Marquis Jet to more than $5 billion in sales. He sold the company to Warren Buffett’s Berkshire Hathaway in 2010 for an undisclosed amount. 

“Sometimes you’re just one move away from changing your life,” Itzler wrote on his LinkedIn earlier this year. “Not one business plan. Not one investor. One creative idea. One right conversation. One bold move. The universe doesn’t reward perfect plans. It rewards action.”

And while he admitted that not everyone can build a billion-dollar business, the gap between where you are today and what you could be is smaller than it seems: “Stay consistent and take a small step every day.”

Itzler’s message to Gen Z: forget the ‘safe path’—unless you want to age fast

Itzler’s muffin bet could have easily flopped, leaving him with nothing but a pile of pastries and a bruised ego. But it didn’t, and that willingness to take smart risks, he said, is what often separates those who find purpose versus those who just show up for the paycheck. 

“Right after college, I saw friends dive headfirst into the workforce,” Itzler recalled in a LinkedIn post last week. “Work, work, work. No travel. No experiments. No exploration. Just straight into the grind. And before they knew it? They aged fast.”

Now in his 50s, Itzler said he’s seen too many people chase the so-called “safe” path—the steady job, the predictable promotion—only to find themselves stuck and burned out. His advice, especially for Gen Z, is to resist what seems easy.

“The best investment you can make in your 20s isn’t just a career,” he wrote. “It’s experience.”

And while that doesn’t mean you should recklessly call it quits on your career, he said young people should not be afraid to take a trip, try a side hustle, and say yes to an adventurous opportunity.

“Try everything,” he said. “Learn what sticks. Find what excites you. The time to explore is now.”

Fortune reached out to Itzler for further comment.

Fortune favors the bold

Having a bold attitude isn’t just a winning mindset, it’s a through line for many of today’s successful entrepreneurs. 

Take Itzler’s own wife, Sara Blakely, for example.

The Spanx founder took her entire $5,000 in savings she had made from selling fax machines door to door and used it to launch her shapewear empire. But getting off the ground in the early days required her to think outside of the box, and even break a few rules. When Blakely’s product first hit Neiman Marcus department stores, she personally rearranged displays, moving Spanx from what she called the “sleepiest corner of the store” to the checkout counter.

“I always say, ask for forgiveness not permission,” she recalled to the social media account School of Hard Knocks.

Her scrappy approach didn’t stop there. Blakely rode around with a custom “SPANX” license plate, signed up for British billionaire Richard Branson’s reality TV show, and even paid her friends to go into department stores and buy her products so they wouldn’t be pulled from shelves.

Two decades later, the boldness paid off. In 2021, she sold the company for $1.2 billion—a 240,000x gain from her $5,000 investment. And because she opted to bet on herself throughout her journey, and never took outside investors, she reaped all the benefits.

Brian Chesky, the cofounder and CEO of Airbnb, shared a similar mindset of being willing to take unconventional risks.

In the company’s early days, Chesky and his cofounders struggled to attract investors to their untested idea of getting strangers to open their homes to travelers. To stand out and fund their operational costs, the team designed and sold limited-edition cereal boxes called Obama O’s and Cap’n McCain’s during the 2008 presidential election.

The move paid off. It not only helped them raise $30,000 but also caught the attention of investor Paul Graham at Y Combinator.

“Well, if you can convince people to pay $40 for $4 boxes of cereal, maybe, just maybe, you can convince strangers to live with each other,” Graham told the Airbnb cofounders, Chesky recalled.

Airbnb eventually landed a spot in Y Combinator’s startup program in 2008, awarding the company $20,000 in exchange for a 6% share—and the rest is history. Today, Airbnb is worth nearly $75 billion.

Fortune Global Forum returns Oct. 26–27, 2025 in Riyadh. CEOs and global leaders will gather for a dynamic, invitation-only event shaping the future of business. Apply for an invitation.





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Epstein grand jury documents from Florida can be released by DOJ, judge rules

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A federal judge on Friday gave the Justice Department permission to release transcripts of a grand jury investigation into Jeffrey Epstein’s abuse of underage girls in Florida — a case that ultimately ended without any federal charges being filed against the millionaire sex offender.

U.S. District Judge Rodney Smith said a recently passed federal law ordering the release of records related to Epstein overrode the usual rules about grand jury secrecy.

The law signed in November by President Donald Trump compels the Justice Department, FBI and federal prosecutors to release later this month the vast troves of material they have amassed during investigations into Epstein that date back at least two decades.

Friday’s court ruling dealt with the earliest known federal inquiry.

In 2005, police in Palm Beach, Florida, where Epstein had a mansion, began interviewing teenage girls who told of being hired to give the financier sexualized massages. The FBI later joined the investigation.

Federal prosecutors in Florida prepared an indictment in 2007, but Epstein’s lawyers attacked the credibility of his accusers publicly while secretly negotiating a plea bargain that would let him avoid serious jail time.

In 2008, Epstein pleaded guilty to relatively minor state charges of soliciting prostitution from someone under age 18. He served most of his 18-month sentence in a work release program that let him spend his days in his office.

The U.S. attorney in Miami at the time, Alex Acosta, agreed not to prosecute Epstein on federal charges — a decision that outraged Epstein’s accusers. After the Miami Herald reexamined the unusual plea bargain in a series of stories in 2018, public outrage over Epstein’s light sentence led to Acosta’s resignation as Trump’s labor secretary.

A Justice Department report in 2020 found that Acosta exercised “poor judgment” in handling the investigation, but it also said he did not engage in professional misconduct.

A different federal prosecutor, in New York, brought a sex trafficking indictment against Epstein in 2019, mirroring some of the same allegations involving underage girls that had been the subject of the aborted investigation. Epstein killed himself while awaiting trial. His longtime confidant and ex-girlfriend, Ghislaine Maxwell, was then tried on similar charges, convicted and sentenced in 2022 to 20 years in prison.

Transcripts of the grand jury proceedings from the aborted federal case in Florida could shed more light on federal prosecutors’ decision not to go forward with it. Records related to state grand jury proceedings have already been made public.

When the documents will be released is unknown. The Justice Department asked the court to unseal them so they could be released with other records required to be disclosed under the Epstein Files Transparency Act. The Justice Department hasn’t set a timetable for when it plans to start releasing information, but the law set a deadline of Dec. 19.

The law also allows the Justice Department to withhold files that it says could jeopardize an active federal investigation. Files can also be withheld if they’re found to be classified or if they pertain to national defense or foreign policy.

One of the federal prosecutors on the Florida case did not answer a phone call Friday and the other declined to answer questions.

A judge had previously declined to release the grand jury records, citing the usual rules about grand jury secrecy, but Smith said the new federal law allowed public disclosure.

The Justice Department has separate requests pending for the release of grand jury records related to the sex trafficking cases against Epstein and Maxwell in New York. The judges in those matters have said they plan to rule expeditiously.

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Sisak reported from New York.



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Miss Universe co-owner gets bank accounts frozen as part of probe into drugs, fuel and arms trafficking

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Mexico’s anti-money laundering office has frozen the bank accounts of the Mexican co-owner of Miss Universe as part of an investigation into drugs, fuel and arms trafficking, an official said Friday.

The country’s Financial Intelligence Unit, which oversees the fight against money laundering, froze Mexican businessman Raúl Rocha Cantú’s bank accounts in Mexico, a federal official told The Associated Press on condition of anonymity because he was not authorized to comment on the investigation.

The action against Rocha Cantú adds to mounting controversies for the Miss Universe organization. Last week, a court in Thailand issued an arrest warrant for the Thai co-owner of the Miss Universe Organization in connection with a fraud case and this year’s competition — won by Miss Mexico Fatima Bosch — faced allegations of rigging.

The Miss Universe organization did not immediately respond to an email from The Associated Press seeking comment about the allegations against Rocha Cantú.

Mexico’s federal prosecutors said last week that Rocha Cantú has been under investigation since November 2024 for alleged organized crime activity, including drug and arms trafficking, as well as fuel theft. Last month, a federal judge issued 13 arrest warrants for some of those involved in the case, including the Mexican businessman, whose company Legacy Holding Group USA owns 50% of the Miss Universe shares.

The organization’s other 50% belongs to JKN Global Group Public Co. Ltd., a company owned by Jakkaphong “Anne” Jakrajutatip.

A Thai court last week issued an arrest warrant for Jakrajutatip who was released on bail in 2023 on the fraud case. She failed to appear as required in a Bangkok court on Nov. 25. Since she did not notify the court about her absence, she was deemed to be a flight risk, according to a statement from the Bangkok South District Court.

The court rescheduled her hearing for Dec. 26.

Rocha Cantú was also a part owner of the Casino Royale in the northern Mexican city of Monterrey, when it was attacked in 2011 by a group of gunmen who entered it, doused gasoline and set it on fire, killing 52 people.

Baltazar Saucedo Estrada, who was charged with planning the attack, was sentenced in July to 135 years in prison.



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Elon Musk’s X fined $140 million by EU for breaching digital regulations

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European Union regulators on Friday fined X, Elon Musk’s social media platform, 120 million euros ($140 million) for breaches of the bloc’s digital regulations, in a move that risks rekindling tensions with Washington over free speech.

The European Commission issued its decision following an investigation it opened two years ago into X under the 27-nation bloc’s Digital Services Act, also known as the DSA.

It’s the first time that the EU has issued a so-called non-compliance decision since rolling out the DSA. The sweeping rulebook requires platforms to take more responsibility for protecting European users and cleaning up harmful or illegal content and products on their sites, under threat of hefty fines.

The Commission, the bloc’s executive arm, said it was punishing X because of three different breaches of the DSA’s transparency requirements. The decision could rile President Donald Trump, whose administration has lashed out at digital regulations, complained that Brussels was targeting U.S. tech companies and vowed to retaliate.

U.S. Secretary of State Marco Rubio posted on his X account that the Commission’s fine was akin to an attack on the American people. Musk later agreed with Rubio’s sentiment.

“The European Commission’s $140 million fine isn’t just an attack on @X, it’s an attack on all American tech platforms and the American people by foreign governments,” Rubio wrote. “The days of censoring Americans online are over.”

Vice President JD Vance, posting on X ahead of the decision, accused the Commission of seeking to fine X “for not engaging in censorship.”

“The EU should be supporting free speech not attacking American companies over garbage,” he wrote.

Officials denied the rules were intended to muzzle Big Tech companies. The Commission is “not targeting anyone, not targeting any company, not targeting any jurisdictions based on their color or their country of origin,” spokesman Thomas Regnier told a regular briefing in Brussels. “Absolutely not. This is based on a process, democratic process.”

X did not respond immediately to an email request for comment.

EU regulators had already outlined their accusations in mid-2024 when they released preliminary findings of their investigation into X.

Regulators said X’s blue checkmarks broke the rules because on “deceptive design practices” and could expose users to scams and manipulation.

Before Musk acquired X, when it was previously known as Twitter, the checkmarks mirrored verification badges common on social media and were largely reserved for celebrities, politicians and other influential accounts, such as Beyonce, Pope Francis, writer Neil Gaiman and rapper Lil Nas X.

After he bought it in 2022, the site started issuing the badges to anyone who wanted to pay $8 per month.

That means X does not meaningfully verify who’s behind the account, “making it difficult for users to judge the authenticity of accounts and content they engage with,” the Commission said in its announcement.

X also fell short of the transparency requirements for its ad database, regulators said.

Platforms in the EU are required to provide a database of all the digital advertisements they have carried, with details such as who paid for them and the intended audience, to help researches detect scams, fake ads and coordinated influence campaigns. But X’s database, the Commission said, is undermined by design features and access barriers such as “excessive delays in processing.”

Regulators also said X also puts up “unnecessary barriers” for researchers trying to access public data, which stymies research into systemic risks that European users face.

“Deceiving users with blue checkmarks, obscuring information on ads and shutting out researchers have no place online in the EU. The DSA protects users,” Henna Virkkunen, the EU’s executive vice-president for tech sovereignty, security and democracy, said in a prepared statement.

The Commission also wrapped up a separate DSA case Friday involving TikTok’s ad database after the video-sharing platform promised to make changes to ensure full transparency.

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AP Writer Lorne Cook in Brussels contributed to this report.



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