Bollywood celebrity Samantha Ruth Prabhu has launched Mile Collective with co-founders Harshita Motaparthi and Pravishta Nadella as a comfort-driven activewear and lifestyle label, designed for Indian bodies.
Mile Collective’s first looks – Mile Collective
“Mile Collective reflects how I choose to live today,” said Mile Collective’s co-founder Samantha Ruth Prabhu in a press release on January 15. “Movement, for me, isn’t just about fitness. It’s about balance, intention, and ease through the day. I found myself reaching for Mile every single day; it became a habit. The pieces look effortlessly fab, feel like a soft cloud yet snug in all the right places, and the colours are just beautiful. It’s comfort you can feel and clothing that makes your day feel better.”
The brand is a new incarnation of Mile Active, which was originally established in 2023 by Harshita Motaparthi with the aim of creating activewear specifically for Indian body types and the county’s climates. Pravishta Nadella later joined as co-founder then Samantha Ruth Prabhu also came on board as a co-founder, drawn in by the brand’s focus on wellness, according to the label.
Now, Mile Active has been reimagined as Mile Collective, with the aim of sparking a new phase of growth and expanding its offering. Mile Collective’s debut collection is titled “OnTheGo” and seeks to take the wearer from workouts to travel and lounging at home with minimalist separates in hues including charcoal and burgundy. Mile Collective’s e-commerce website is scheduled to launch soon to offer its clothing pan-India.
“Mile was never about pushing harder,” said brand co-founder Harshita Motaparthi. “It was about creating pieces that feel good to live in. Mile Collective is an extension of that thinking. Clothes that support your day, without demanding anything from you.”
Luxury skincare brand Genaura has promoted Nicola Young to managing director, moving up from chief marketing officer following the brand’s product launch to market in September.
Genaura
Young’s promotion is underscored by “an impressive career”, which has included senior positions at Carlton Screen Advertising, marketing director at Jazz FM and Magic 105.4FM, and group director of Marketing at radio conglomerate Global Player.
Most notably, her beauty industry involvement included director of Media UK at Estée Lauder Co.
Young said the launch of Genaura “has the potential to revolutionise the beauty and wellness sector… my experience in this field has helped drive the marketing vision so far, and I look forward to progressing even further”.
She added: “Looking to… the growth of Genaura, I am excited to scale and innovate whilst remaining authentic to the scientific background of the product, planning global recognition of this revolutionary ingredient exclusive to Genaura.”
Available in the UK currently, the business has “aspirations for 2026 and beyond… extending skincare products within the range.”
Genaura claims to be a “world first in skincare”, with its Genaura Levagen + Smart Face serum “boasting a powerhouse formula alongside patented technology… creating an ‘age-proofing’ approach to the skin and supporting the skin’s natural barrier function”.
William Costelloe as been appointed creative director of the Paul Costelloe brand following the death of his father in November.
William Costello with his father, Irish designer Paul
“William will lead the development of all the brand’s collections moving forward, championing the values of creativity, quality and craftsmanship laid down by Paul over more than 40 years”, a statement from the house read.
William added: “My father taught me to see fashion through the eyes of an artist; to respect materials, the process, the people. I am honoured to be continuing his legacy, and I approach this role with determination, gratitude and excitement for what lies ahead for the Paul Costelloe brand.”
He was design director to Paul Costelloe for the past seven years, during which time father and son worked hand in hand to develop the seasonal catwalk collections. Alongside Paul, he has also led the design and development of the collections with its retail and license partners globally, including ready-to-wear womenswear and menswear, homewares, bridal, children’s occasionwear, bags and accessories.
Known for his expertise in colour and material, William previously worked as a print and textile designer for Portuguese bedding manufacturer Piubelle and homewares producer Matceramica. He was also a visual merchandiser and stylist for department store La Rinascente in Milan, the same department store Paul worked at early in his career.
The Paul Costelloe AW26 collection, which will officially open London Fashion Week on the 19 February, marks the first collection under William’s leadership as creative director.
Tradeinn, a Spanish company specialising in the online sale of sporting goods, increased its revenue by 5.6% in the 2025 financial year to €585 million, up from €554 million in the previous financial year.
David Martín, founder and CEO of Tradeinn – Tradeinn
The Girona-based company frames its 2025 results as part of a “growth trajectory that has been reinforced by its commitment to catalogue specialisation, technological innovation, and adaptation to new consumer habits.”
Over the past year, Tradeinn dispatched a total of 9.2 million parcels to customers in 190 countries. The company notes that 85% of its sales are generated outside the Spanish market, further consolidating its international position. Logistically, the group dispatched more than 8.4 million parcels from its operations centre in Celrà (Girona), while over 700,000 originated from its logistics hub in Germany.
“Our evolution reflects a robust model based on specialisation, direct distribution, and the trust of millions of athletes around the world. Our priority is to continue investing in technology, logistics and artificial intelligence to strengthen our competitive agility and optimise our operational processes. Looking ahead to 2026, we are entering a new phase of international consolidation with an increasingly specialised and differentiated value proposition,” said David Martín, CEO and founder of Tradeinn.
The retailer, launched in 2008 as an e-commerce business but with roots in a diving shop founded in the 1990s, employs more than 530 people. Its catalogue features over 3.5 million products from more than 12,500 brands across 18 categories, and its business model is built on direct distribution and acting as the official distributor for various brands. The company says it drives its competitive agility through AI, “applying artificial intelligence solutions for operational process optimisation, advanced inventory management, demand forecasting and the improvement of the customer experience.”
In 2025, the US private equity fund Apollo acquired a 30% stake in Tradeinn, a holding that had been in the hands of Suma Capital and minority shareholders since 2015. Following this transaction, the founder and CEO retained his 70% stake in the company through Didavid Management, which also includes Dídac Lee, co-founder of Galdana Ventures.
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