Safilo, Dsquared2 announce early eyewear license renewal

Italian eyewear group Safilo has announced the early renewal, until December 2031, of the license agreement for the design, production and worldwide distribution of Dsquared2 eyewear.
 

“We are delighted about the early renewal of our partnership with Dsquared2, a brand that stands out for its unique positioning and for its ability to anticipate and interpret fashion trends,” said Safilo CEO Angelo Trocchia. “Since the beginning of our collaboration in 2021, Dsquared2 has quickly established itself as one of the most dynamic brands in our portfolio, able to perfectly blend style and innovation. We will continue to work together to strengthen the brand’s presence in Europe and worldwide,” he added.

“Renewing the partnership with Safilo for Dsquared2 eyewear is a commitment to continuing a vision. The styles have always reflected a balance between creativity and craftsmanship, ensuring they resonate with the brand’s identity. Being aligned on design has been pivotal, not just for aesthetic consistency, but for creating products that truly represent Dsquared2’s essence. Every frame is a testament to the synergy between the brand and Safilo,” said Dean and Dan Caten, who founded the fashion label in 1995.