Mango announced on Monday that its UK expansion plan for this year will see six openings in London, while it will also open in the Midlands, Scotland, Northern Ireland and will debut in Cardiff in Wales.
Mango
It’s part of a wider strategic plan that the company has as it continues to expand in key markets. The UK is a major market for the brand and it ended last year with over 70 stores there, as well as its own webstore and presence on other marketplaces.
In total this year it will open 20 new stores in Britain with Daniel López, the retailer’s director of expansion and franchising, describing the UK as one of the “priority markets” for the company’s international growth.
So where exactly will it be opening new stores? There will be a new flagship on London’s Oxford Street helping to consolidate its presence on the key global shopping thoroughfare. It will have a surface area of over 1,100 sq m and will carry womenswear, menswear and kidswear.
Other major London openings will be on Long Acre in Covent Garden and on Kensington High Street.
In the Midlands, there will be a new store in Birmingham, as well as other locations, while in Scotland it will open in Glasgow, Dundee and Aberdeen. It will boost its presence in Northern Ireland with openings in Belfast and Craigavon, and as mentioned, its key Welsh opening this year will see it arriving in Cardiff for the first time.
The stores will all be designed in line with the New Med concept that has been successful for the brand with its Mediterranean inspiration.
The company has had a presence in the UK since 1999 and while it weathered some tough times several years ago, its new phase of expansion that began in 2021 appears to have been a big winner for it and a major contributor to its improving results in recent years.
Since 2021 it has opened in a number of major locations, including prime shopping streets in key cities and some of the country’s supermalls.
And as it found buoyant markets with those new openings, it ramped up the expansion programme and opened 10 UK stores in 2023 as well as more than 20 in 2024.
