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Anti Social Social Club launches two new collab collections

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5 months ago

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Not content with one collaboration, Anti Social Social Club (ASSC) has announced two. The streetwear fashion brand has joined forces with industrial footwear and accessories brand Caterpillar (Cat) and tyre brand Goodyear on two exclusive drops.

The common denominator is the fusing of “workwear heritage and motorsport culture” with both collections “delivering statement pieces that blend utility, speed, and street style”.

Let’s start with the Cat collection that sees them merging industrial workwear aesthetics with ASSC’s signature streetwear edge. The range includes high-visibility jackets, hoodies, graphic tees, and unique accessories such as hard hats, beanies, and a branded flask “combining functionality with bold, co-branded design”.

Then there’s the Anti Social Social Club x Goodyear collection that “leans into ASSC’s motoring influence”. It Features graphic hoodies, tees, and accessories alongside bold printed shirts and shorts, and incorporates motorsport-inspired graphics and co-branded logos.

Pieces such as gloves, caps, and keychains “nod to pit crew culture, celebrating Goodyear’s racing legacy through ASSC’s disruptive lens”.

Both collections are available exclusively on the ASSC website.

Earlier this month, the brand’s affinity with motors saw ASSC return to Selfridges London with an in-store installation, wrapping the department store’s DeLorean DMC-12 in the brand’s signature rose print (a colour that’s “long associated with themes of beauty, detachment and lost love”, and remains a recurring symbol across its collections since the brand’s beginnings.

The installation is in-store until 15 August, featuring the SS25 collection. It’s also online via Selfridges’ webstore and ASSC’s webstore.

Previous collaborations have also explored tuning culture, street racing, and automotive subcultures worldwide.

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Columbia Sportswear unveils USA Olympic curling uniforms and fan gear

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22 minutes ago

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December 15, 2025

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December 16, 2025

Columbia Sportswear unveiled on Monday USA Olympic curling team uniforms and fan gear, renewing its role as the official uniform sponsor for the USA Curling National Team for the upcoming 2026 Winter Olympic games. 

USA Curling athletes Korey Dropkin and Cory Thiesse wearing Columbia’s USA 2026 Down Puffer and USA 2026 Fleece. – Columbia Sportswear

Under the agreement, Columbia will outfit athletes and coaches across the Men’s, Women’s, Mixed Doubles, and Wheelchair National Teams, and for the first time, provide replica versions for fans to purchase. 

“Outfitting the United States Curling Team for the Olympic stage is an incredible honor and our teams have worked closely with USA Curling over the past several years to help propel them to the podium in Italy,” said Joe Boyle, president of Columbia Sportswear. 

“The uniforms are a testament to our commitment to these ambassadors – and we’re proud to support these athletes as they compete at the highest level.”

The competition uniforms are designed to reflect both American heritage and the country’s natural landscapes. The dark jerseys feature eight cascading stars in red, white and blue, symbolizing the curling stones used in competition. Each jersey is also adorned with at least 250 stars, a nod to the upcoming 250th anniversary of American independence.

In addition to competition jerseys, pants and hats, Columbia will provide village wear for athletes, including USA-branded parkas. The parkas are insulated with Columbia’s Omni-Heat Infinity technology, and reimagined in a gold star pattern to honor the historic games. 

Fans can shop the USA 2026 collection, which includes a patriotic down jacket, fleece styles, short-sleeve T-shirts, beanies and ball caps, priced from $40 to $300. The collection is now available on Columbia’s website and at select Dick’s Sporting Goods locations, with replica jerseys set to launch online in January.

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Iconix to reunite North American brand portfolio

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52 minutes ago

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December 15, 2025

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December 16, 2025

Iconix’s entire brand portfolio and related royalty revenue will once again be fully consolidated within its operating structure, creating a unified brand platform representing approximately $6 billion in global retail sales.

Iconix to reunite North American brand portfolio. – London Fog

The company announced on Monday that it has completed an upsizing of its existing credit facility with affiliates of Apollo to discharge the company’s securitization financing facility, which has been outstanding since 2012. Iconix expects to complete the transaction by January 2026.

The securitization financing facility was secured by a pledge of North American brand intellectual property and licensing royalties for several of Iconix’s brands, including Ed Hardy, Starter, Danskin, Ocean Pacific, London Fog, Mossimo, Zoo York, Rocawear, and Iconix’s portfolio of home brands.

The retirement of the securitization facility marks a significant milestone in Iconix’s turnaround and resurgence following its take-private transaction in 2021. The company will now be able to pursue strategic alternatives involving the North American rights of its brands, including targeted investments and partnerships that were previously restricted.

“We have always believed that it is extremely important to reunite the North American brand rights under a cohesive operating structure in the US, which is obviously an incredibly influential market for our brands globally,” said Bob Galvin, chief executive officer, Iconix International Inc.

“For the first time in nearly a decade, and since we took over the business with our partners at Lancer Capital, we will have the opportunity to fully exploit all of our brand rights in the most optimal way.”

Since management changes in late 2018, Iconix has executed a significant turnaround, including improving its cost structure, deleveraging its balance sheet, repositioning its global brand portfolio, including acquisitions such as Hoodrich in 2023 and Salt Life in 2024. These efforts have been carried out in partnership with Apollo over the past three years.

“This expanded commitment to Iconix reflects the strong performance of the business and its brands. We’ve worked closely with the management team for several years and are pleased to support this transaction, helping to position Iconix to fully leverage its unified global brand platform,” added Kurt Hoffman, managing director, Apollo.

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Onitsuka Tiger launches its first fragrance line

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4 hours ago

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December 15, 2025

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December 15, 2025

Japanese footwear and sportswear brand Onitsuka Tiger is entering the fragrance world with its first collection of four scents, simply named ‘One,’ ‘Two,’ ‘Three,’ and ‘Four.’

Onitsuka Tiger “One”

Named ‘Wearing Quiet Radiance,’ the eau de parfum line symbolises the beauty of contrast and was conceived by world-renowned perfumer Mark Buxton. The fragrances draw inspiration from the fusion of tradition and modern innovation, combining craftsmanship with contemporary design- elements that have defined Onitsuka Tiger’s heritage, according to a statement.

The entire process of creating the fragrance line, from the selection and extraction of materials to blending and bottling, takes place exclusively in Grasse, in Provence, the world’s perfume capital.

The four fragrances, designed to evoke a sense of stillness that allows one to reconnect with one’s essence, are encased in elegant, bright-yellow bottles that reflect the brand’s distinctive colour, and are available in Onitsuka Tiger stores and on the Japanese brand’s official website.

Onitsuka Tiger One is built around green and mint notes, followed by lemon and mandarin. White florals and jasmine form the heart, while patchouli, leather, and guaiac wood add depth and resonance to the fragrance. Onitsuka Tiger Two opens with bergamot and lemon, joined by geranium and frankincense. Finally, velvety musk and sandalwood envelop the skin.

Onitsuka Tiger Three showcases the spicy, citrus nuances of angelica, followed by violet and marine notes. Smoky and spicy nuances then gently unfurl. In Onitsuka Tiger Four, peppermint and bergamot make an immediate impression, while absinthe and nutmeg add a bold accent. As the fragrance evolves, vanilla and vetiver add depth, and the scent ends with the crystalline clarity of citrus notes.

Founded in Kobe in 1949 by Kihachiro Onitsuka, the Japanese label originally produced only basketball shoes before becoming a lifestyle brand within the Asics group following a 1977 merger.

Europe is gaining momentum in Onitsuka Tiger’s business, as is the US, but the brand continues to rely mainly on its Asian operations, particularly in China and Japan. According to company president Ryoji Shoda, the brand generated revenue of 120 billion yen last year (705 million euros), almost double the figure from six years ago, with sales of its heritage range still accounting for the bulk of its revenue and generating substantial profitability.

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