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Ivan Rodriguez-Seda joins Continental Strategy’s Jax office


Continental Strategy is expanding its Jacksonville footprint with the addition of Ivan Rodriguez-Seda, the former Chief of Staff at the Jacksonville Transportation Authority (JTA) and a former senior staffer in the Puerto Rico House.

The firm announced that Rodriguez-Seda will join as a partner in the Jacksonville office, where he will lead government relations and strategic advisory work.

“Ivan Rodríguez-Seda brings two decades of experience at the highest levels of government policy in Puerto Rico, D.C. and Florida,” Continental Strategy President and founder Carlos Trujillo said.

“He has a proven record of delivering results on complex issues, securing hundreds of millions in funding, and building coalitions internationally. We’re proud to welcome him to the team and confident he will play a key role as we continue to expand our ability to deliver results for our clients.”

Before joining Continental Strategy, Rodriguez-Seda founded boutique consulting firm La Fortaleza Partners. He previously spent 12 years at JTA, including the last three as Chief of Staff, where he focused heavily on government and industry affairs with an emphasis on state and federal relations.

During his tenure at JTA, Rodriguez-Seda helped secure more than $400 million in discretionary funding, including allocations through the U.S. Department of Transportation’s Passenger Ferry Grant program, Capital Investment Grants and BUILD funding.

Before relocating to Florida, Rodriguez-Seda served in the Puerto Rico House as a legal and legislative adviser and later as Director of the Speaker’s Advisory Staff to then-Speaker Jenniffer González-Colón. In that role, he served as lead counsel for budget negotiations and appropriations and worked as a liaison to both the Puerto Rico Senate and the executive branch.

He holds a bachelor’s degree in political science from the Interamerican University of Puerto Rico, a law degree from the Pontifical Catholic University of Puerto Rico, and a master of laws in international law and business from Stetson University. In 2020, he was named to Mass Transit Magazine’s 40 Under 40 list.



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