Zurich-based Skincode opens a pop-up in Portugal showcasing medical-grade dermocosmetics

Zurich-based Skincode AG- renowned for its 100% vegan, cruelty-free and paraben-free medical skincare products- has just opened its first pop-up in Vila Nova de Gaia. The launch took place on Wednesday, December 17, inside Farmácia Gaia Jardim, located in the Gaia Jardim Shopping Centre, specifically at 399 Avenida dos Escultores. The initiative marks a strengthening of Skincode’s physical presence in Portugal.

According to a statement issued by AICEP, the pop-up was entirely designed, produced and installed by the Portuguese company Decorpublic, based in Famões, Odivelas, which specialises in point-of-sale (POS) marketing and advertising decor solutions.

The statement also notes that the design of this debut pop-up store is intended to reflect the brand’s Swiss tradition, combining precision and purity with scientific excellence. It adds that, in creating the space, Decorpublic combined high-gloss lacquer finishes, crisp white surfaces, integrated lighting, and backlit displays. Decorpublic also states that the result captures Skincode’s clinically tested approach to dermocosmetics.

Skincode’s CEO and founder, Prinz Niclas Massalsky, said, “A big thank you to Farmácia Gaia Jardim for the honour of a fantastic collaboration, and to Decorpublic for producing and installing this impressive display/retail unit.” He said in another statement, “We couldn’t be happier and prouder.”

The Swiss dermocosmetics brand, headquartered in Zurich, is present in Portugal through pharmaceutical distribution channels and strategic physical points of sale. The Essentials (sensitive skin) and Exclusive (cellular anti-ageing) ranges can be found in pharmacies and parapharmacies such as Farmácia Triunfo, as well as through distribution networks such as Pharmashop. They are also available online in stores including Care to Beauty, Makeupstore.pt, and BeautyTheShop.