President Donald Trump on Tuesday announced an agreement between the U.S. and China to keep TikTok operating in the United States, with three sources familiar with the matter saying the deal was similar to one discussed earlier this year.
Tiktok – Reuters
The agreement requires TikTok’s American assets to be transferred to U.S. owners from China’s ByteDance, potentially resolving a saga that has lingered for nearly a year.
A deal for the popular social media app, which counts 170 million U.S. users, would represent a breakthrough in months-long talks between the two biggest economies as they seek to defuse a wide-ranging trade war that has unnerved global markets.
“We have a deal on TikTok … We have a group of very big companies that want to buy it,” Trump said at a White House briefing, without providing further details. The announcement comes a day before a September 17 deadline to sell or shut down the short video app.
The basics of the new deal, also similar to April, include that ByteDance will keep the single largest ownership stake at 19.9%, just under the law’s 20% threshold, two of the sources said.
While the broad terms are expected to remain the same, the sources did say they do not know what the final deal would exactly look like, given the potential for last-minute changes.
U.S. Treasury Secretary Scott Bessent told CNBC on Tuesday the commercial terms of the deal had, in essence, been done since around March with just a few details left to be ironed out.
“This deal wouldn’t be done without proper safeguards for U.S. national security,” Bessent said. “It seems as though we were also able to meet the Chinese interest.”
CNBC reported Tuesday that the deal is expected to be closed within the next 30 to 45 days, and that the agreement will include existing investors in TikTok’s China-based parent, ByteDance, and new investors.
The details are in line with Reuters’ reporting in April that the deal would spin off TikTok’s U.S. operations into a new company based in the U.S. and majority-owned and operated by U.S. investors.
Any agreement may require approval by the Republican-controlled Congress, which passed a law in 2024 during the Biden Administration that required TikTok’s divestiture due to fears that its U.S. user data could be accessed by the Chinese government, allowing Beijing to spy on Americans or conduct influence operations through the app.
The Trump administration has declined to enforce the law due to worries it would anger TikTok’s huge user base and disrupt political communications, instead extending the divestiture deadline on three separate occasions.
Trump, who has credited TikTok with helping him win re-election last year and has 15 million followers on his personal account, was expected to extend the deadline for the fourth time. The White House also launched an official TikTok account last month.
A deal for TikTok, which had been in the works in the spring, was put on hold after China indicated it would not approve it following Trump’s announcements of tariffs on Chinese goods.
Washington has said that TikTok’s ownership by ByteDance makes it beholden to the Chinese government.
But the company has said U.S. officials have misstated its ties to China, arguing its content recommendation engine and user data are stored in the U.S. on cloud servers operated by Oracle, while content moderation decisions that affect American users are also made in the U.S.
CNBC reported on Tuesday that Oracle will keep its cloud deal with TikTok. Reuters reported earlier this year that the White House was working on a plan to tap Oracle, along with a group of outside investors, to control the app’s operations.
As part of the plan, Oracle would have been responsible for addressing national security issues, Reuters had reported.
Oracle shares pared some gains on Tuesday following the news and were last up 1%.
A framework agreement was reached by officials from both countries on Monday. A final confirmation on the deal is expected on Friday in a call between Trump and Chinese President Xi Jinping.
Trump said in March that his administration was in touch with four different groups on TikTok’s sale. Microsoft, Amazon billionaire Frank McCourt and a consortium led by OnlyFans founder have been among the bidders, according to reports.
Aditya Birla Group’s corporate social enterprise Aadyam Handwoven has named Sobhita Dhulipala as its new brand ambassador, who will contribute to the brand’s ‘Culture Beyond Textiles’ vision of preserving India’s weaving legacies.
Sobhita Dhulipala wearing a saree by Aadyam Handwoven – Aadyam Handwoven
“Aadyam has always stood for the people behind the loom, the cultures that shape our craft, and the traditions that continue to evolve. Sobhita is a woman of today who exemplifies this thinking with an innate sensitivity that is in tandem with our narrative,” said Aadyam Handwoven’s business lead Manish Saksena in a press release. “Her connect to handlooms is personal and intuitive, and her presence strengthens our endeavour to make Indian craftsmanship aspirational for a new generation.”
Aadyam Handwoven retails fashion and homeware goods designed to highlight Indian textile heritage and translate it for modern shoppers. The label aims to harness Dhulipala’s pan-India popularity to raise awareness about the brand and its textile ecosystem.
“I’ve always believed that craft carries emotion,” said Sobhita Dhulipala. “When something is made by hand, it holds the imprint of the person who created it. Aadyam’s work with weaving communities, combined with its philosophy of celebrating culture in all its forms, makes this association very special for me. I am honoured to lend my voice to a brand that champions artistry with purpose.”
One year on from his passing, Catalan fashion company Mango is commemorating the legacy of Isak Andic. In memory of its founder, who lost his life on December 14, 2024 in a tragic mountaineering accident in Barcelona, Mango has undertaken a series of commemorative initiatives across its stores and corporate channels to highlight the business, human, and philanthropic legacy of the entrepreneur, born in Istanbul in 1953.
Exterior of the Catalan brand’s store on Paseo de Gracia in Barcelona, adorned with a special tribute to Isak Andic. – Mango
In this context, some of the company’s most emblematic stores have dressed their windows with a portrait of Andic and messages inside that evoke his legacy. Specifically, the tributes have reached its stores from Paseo de Gracia in Barcelona to Serrano in Madrid, as well as international locations such as Oxford Street in London, Fifth Avenue in New York, and the Galleria Vittorio Emanuele in Milan. In parallel, Mango added a black ribbon to its e-commerce platform and shared a commemorative video on its internal channels and social media.
The audiovisual tribute, produced by company employees drawing on hours of archival footage and interviews, captures the founder’s lessons and reflections in his own voice. “Isak was a visionary who transformed a personal dream into a global brand. His legacy remains a constant source of inspiration for all of us,” the company shared on its LinkedIn profile alongside the video, adding that “his spirit lives on in every step we take towards the future, as we continue to work to fulfil his vision and ensure that Mango is a project he would be proud of.”
For his part, the group’s CEO and executive chairman, Toni Ruiz, shared a personal letter addressed to Andic, both internally and on his LinkedIn profile, in which he reaffirmed that the values that defined the founder will guide the brand’s next steps. In it, he remembers Andic as “a brilliant entrepreneur and an exceptional person,” stressing that “there has not been a single day on which we have not remembered him.” “Mango continues to sail steadily towards new horizons,” he said.
Ruiz recalled the conversations and ideas left unfinished and highlighted the trust that the founder placed in the team, noting that “Mango is made up of excellent professionals and even better people.” The executive also reviewed the milestones of the past year, from double-digit growth to international expansion and momentum across all product lines, as well as progress at Mango Campus and the company’s focus on innovation and artificial intelligence- areas that Andic always emphasised. “What could have been a difficult year, we have together turned into a historic one,” he stressed. The letter concludes with a message of gratitude on behalf of the 17,000 people who make up the company and with the phrase the founder often repeated: “the sky is the limit.”
In parallel, during the last year there have also been significant changes in the structure of the family holding company that owns Mango. Following the death of Isak Andic, his three children reorganised the family’s companies under Punta Na Holding, the entity that brings together the family investment vehicles and controls the vast majority of the fashion company’s capital. In this context, the eldest son, Jonathan Andic, stepped down in June from his position as global director of Mango Man, a role he had held for 17 years, to focus fully on managing the family’s investment companies, which include business and property investments, sharing corporate governance responsibilities with his sisters Sarah and Judith.
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Expanding women’s fashion retailer Wyse London is set to open a pop-up store in Edinburgh, Scotland, on Saturday (13 December).
Wyse London
The 550 sq ft space on Frederick Street isn’t just for Christmas as it’s opening until next May, housing the brand’s latest styles from its Autumn/Winter collection, including bestsellers the Liana Chunky Funnel Neck Jumper, Philippa Pea Coat and festive dresses and tops.
The pop-up marks the latest in a series of new store openings, “following the successful introduction to the North of England” in York in September. That became its fourth permanent UK store, joining the brand’s two in London – Chelsea and Marylebone – as well as Southwold, Suffolk.
More stores, both pop-up and permanent, are planned over 2026 both nationally and internationally, the retailer said.
Founder Marielle Wyse added: “Edinburgh has become an increasingly significant city for us, as we’ve seen a rapidly growing community of customers shopping with us online, so opening a physical pop-up feels like the natural next step.
“The city’s cultural heritage and vibrant population offers a setting that aligns perfectly with our brand values, while the thriving tourism scene brings an energy and international audience we’re excited to welcome. With a discerning retail landscape, the city gives us a unique opportunity to build deeper relationships with both existing and new customers.”
Politics8 years ago