Asian beauty retailer Sukoshi is set to open its largest New York City location this September on the Upper East Side.
Sukoshi to open largest NYC flagship. – Sukoshi
The new store, located at 1542 Third Avenue, will house over 200 Asian beauty brands. Notably, the company will introduce two highly anticipated beauty brands, Red Chamber and Girlcult, available exclusively in Sukoshi stores.
Founded in 2018, Sukoshi has been at the forefront of the Korean beauty wave across North America with a focus on delivering a deeper and more authentic assortment that goes beyond trend-driven products.
The retailer is also positioning itself as a brand accelerator, offering partners access to retail space, influencer collaborations, pop-up activations, and North American distribution.
“Asian beauty isn’t a passing wave, it is shaping the future of skincare and cosmetics,” said Linda Dang, CEO of Sukoshi. “Our role is to champion the brands setting that standard and to create spaces where discovery and education make beauty more meaningful for every customer.”
With the New York flagship marking its 15th store, the company is on track to surpass 20 stores by the end of 2025, with additional openings slated for Lenox Square in Atlanta, Aventura Mall in Miami, King of Prussia in Pennsylvania, and Bellevue Square in Seattle. By 2026, Sukoshi plans to expand its footprint with 40 new stores.
