Scottish “accessible luxury” brand Strathberry has opened its fourth store. The new Victoria Street, Edinburgh, store becomes the handbag-centric brand’s second location in the city, adding to its Multrees Walk store, which opened in 2020.
Embracing the listed property’s architectural features, the store also includes its Strathberry Lounge, decorated with a selection of curated books, decorative and locally sourced objects, “conveying a sense of home and warmth”.
Inspired by art and culture, Strathberry’s design features bespoke wall art as part of is ongoing collaboration with local Scottish artists and craftspeople. It includes local artist Hayley McCrirrick’s commission to create artwork inspired by the colourways of the brand’s signature styles.
Founded by husband-and-wife team Guy and Leeanne Hundleby in 2013, they describe the new store as “exuding a contemporary yet heartfelt charm” while complementing the original store on Multrees Walk and London stores on Burlington Arcade and in Covent Garden.
The expanding business, which is expected to deliver a new set of accounts in April, has a track record for growing sales and profits. Accounts filed for the year ended last April showed an increase in turnover and rises in all measures of profit. Then, turnover increased to £26.88 million from £17.382 million in the previous 12 months. And despite the cost of sales increasing by almost £5 million and admin expenses rising by more than £2 million, gross profit was up to £15 million from £10.28 million and operating profit increased to just short of £3 million from £1.36 million.