Contemporary Cornish clothing brand Seasalt is collaborating with vintage clothing curators Beyond Retro. Their combined forces have resulted in a limited-edition capsule collection, with each one-of-a-kind piece crafted using repurposed denim.
Designed to further reduce textile waste, the capsule collection consists of three popular Seasalt silhouettes, “reimagined for the collaboration”, including cropped jeans, a pinafore dress and a workwear style jacket.
Each piece is made in patchwork denim using “post-consumer” denim sorted in Beyond Retro’s factory in India, “giving the fabric a second life and preventing it from ending up in landfill”.
Seasalt said the three garments were chosen for their “enduring appeal”, with these popular shapes reappearing season after season. The patched denim and utility aesthetic of the jacket “also puts it firmly on trend for 2025”.
The design also mirrors Seasalt’s best-selling Reading Rocks jacket which is a firm favourite with fashion influencers and was worn by actress Brie Larson in 2024.
Beyond Retro x Seasalt is also part of Seasalt’s newly launched ‘Creative Circularity’ initiative, whereby the brand “will be pioneering creative ways to improve environmental and social impact, across the product lifecycle”.
Since the start of the Seasalt/Beyond Retro relationship, “their shared goal has remained firmly front and centre; to give quality fabrics a second chapter while paving the way for a more responsible clothing future”.
Seasalt chief creative officer, Laura Watson, added: ‘Beyond Retro has always been a brand that is firmly on our radar, their unique offering and brand ethos directly aligns with ours. We knew that whatever we worked on together would need to be true to both brands in terms of responsibility as well as offering an exceptional product to our customers.’
Steven Bethell, co-founder of Beyond Retro, also said: “The denim industry is set for a major resurgence in 2025, with denim dominating global runways and fashion weeks. So with this in mind, this exciting collaboration has been getting creative with denim… sifting through an ocean of second-hand materials, they’ve reimagined classic designs in a collection that is unique and perfect for modern life.’’
