Scoop’s on the move, but it’s not going very far. In fact, the UK contemporary fashion and lifestyle trade show is moving across campus to London Olympia’s National Kensington from Olympia West for its SS26 show taking place across 13-15 July.
Its new home is the newly-renovated historic building that has housed multiple major fashion events over its 100-year history, organiser Hyve noted, making it an ideal venue to present its edited line up of premium women’s fashion as well as luxury home, beauty, lifestyle and men’s collections.
Scoop’s founder and managing director Karen Radley said: “We’re always seeking the new, and our new home will soon unveil its most beautiful incarnation yet.”
In a “landmark season” for the next event, labelled ‘For Fashionable People’, Scoop has yet to name the next show’s line-up, but SS26 “will embrace joy and optimism, celebrating the feel good in their new home at Olympia National Kensington.
“This season at Scoop will be a true breath of fresh air. Buyers will walk into our sunshine-filled new home… a showcase that celebrates emerging designers poised to have significant impact on the UK market,” she added.
Scoop used to show at the Saatchi Gallery but moved to Olympia several season ago, running at the same time as Pure London. However, Pure has since moved to Birmingham, leaving Scoop as the standalone attraction at Olympia.
