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Puma appoints Nadia Kokni as vice president, global brand marketing

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January 9, 2026

The sports company Puma has appointed Nadia Kokni as vice president, global brand marketing, effective January 1. In this role, she will report directly to chief brand officer, Maria Valdes.

Nadia Kokni – PUMA

In her new role, Kokni will oversee the global brand marketing strategy and creative direction, as well as integrated marketing and communications. Her appointment comes as Puma advances its global brand ambitions and sharpens the storytelling around its iconic products and innovations.

Kokni brings extensive international experience in shaping and transforming leading global brands across sports, fashion and lifestyle. She has held senior positions at JD Sports, H&M, adidas, Tommy Hilfiger and, most recently, Hugo Boss, where she served as senior vice president of global marketing and communications. In that role, she led a large-scale brand transformation and accelerated digital initiatives.

“Nadia is a world-class marketing expert who has demonstrated her ability to build modern global brands through strategic clarity, creative excellence and cultural relevance,” said Valdes.

“Her appointment comes at an important time for Puma, as we bring product development and storytelling even closer together. With her leadership, Nadia will help us tell clearer product stories around the world, build greater brand desirability and forge deeper relationships with our consumers.”

Her appointment follows the decision to bring brand marketing, product, creative direction, innovation and go-to-market together into a single global organisation under the leadership of Valdes.

“I am delighted to join Puma at such an exciting time for the brand. The company has an impressive heritage and a clear opportunity to take a leading role at the intersection of sport, culture and performance. I look forward to working with Maria and the teams around the world to tell bold, meaningful stories that inspire our consumers and accelerate Puma’s next phase of growth,” said Kokni.

She replaces Richard Teyssier, who has decided to leave the sporting goods manufacturer to pursue new challenges outside the company.

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​Pandora eyes 6% organic growth in 2025 as weak US market mutes prior guidance

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January 9, 2026

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January 9, 2026

Pandora expects to deliver 6% organic growth in 2025, the Danish jewellery brand announced on Friday in its preliminary and unaudited results for 2025, falling below previous guidance of 7% to 8%.

Pandora is known for its charm bracelets – Cortesía

 
“We delivered 6% organic growth in 2025 despite softer than expected Q4 holiday trading, particularly in North America,” said Pandora’s CEO Berta de Pablos-Barbier, the brand announced on its website on January 9. “While the year was marked by macro headwinds, it has also highlighted opportunities to sharpen execution and strengthen brand desirability.”
 
Pandora is eyeing a full-year operating profit of approximately 7.8 billion Danish crowns ($1.2 billion) along with an EBIT margin of around 24%, in line ‍with its previous guidance. The North American market reported 2% like for like growth in the fourth quarter of 2025 with trading in November and December below expectations due to weakened consumer sentiment causing muted in-store traffic. Although EMEA like for like growth came in at -1% and Italy lagged, Spain, Poland, and Portugal reported strong growth, according to the business.

“As new CEO, my focus will be to navigate the current market environment, reduce our commodity exposure and course-correct in select areas to accelerate profitable growth,” said de Pablos-Barbier. “Pandora continues to pursue significant untapped growth opportunities as a full jewellery brand. Our fundamentals are strong. We are building a bigger Pandora.”  
 
The business will announce its audited full-year 2025 results on February 5. Pandora plans to launch designs in new materials this calendar year, aiming to use high silver prices as fuel for innovation, according to de Pablos-Barbier.

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NRF 2026 Retail’s Big Show to kick off in New York on January 11 with over 5,000 exhibitors

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January 9, 2026

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Nicola Mira

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January 9, 2026

The NRF 2026 Retail’s Big Show will be held in New York on January 11-13 with over 5,000 exhibitors from some 100 countries, showcasing the latest innovations, tech tools and solutions for the retail trade.

NRF

The event will once again be staged at the imposing Jacob K. Javits Convention Centre in Manhattan, and will feature a busy programme of conferences, keynote speeches and panel debates. One of the show’s star attractions will be actor Ryan Reynolds (of Deadpool and Detective Pikachu fame), who will illustrate his various business ventures.

Also among the participants, representatives of corporate giants like Google, Amazon, Zalando, AliExpress, Adidas, JD Sports, VF Corp., H&M, Mango, Guess, Old Navy and Gap Inc., Abercrombie & Fitch, Michael Kors, Nordstrom, Urban Outfitters, Perry Ellis, The North Face, Bestseller, Lowe’s, Pandora, Coach and Shopify.

Industry experts will speak at sessions on elevating the customer experience, adapting business operations to drive efficiency, promoting business-model agility, recruiting next-level talent, and understanding the latest retail technology. Among those sharing their insights at NRF 2026 Retail’s Big Show will be Fran Horowitz, CEO of Abercrombie & Fitch, Carhartt CEO Linda Hubbard, Marc Metrick, CEO of Saks Global, Michael Rubin, founder and CEO of Fanatics, and Ulta Beauty CEO Kecia Steelman.

The show will feature The Expo, a section on new retail technologies and solutions, the Vendors in Partnership Awards, What’s in Store for Retail Media Networks, as well as happy hours on the Expo floor and tours of some of New York’s more innovative retail spaces.

NRF

Several participants from leading French companies are expected, like Gonzague de Pirey, chief omnichannel and data officer at LVMH, Gabriel Bertoli, head of digital transformation at L’Oréal, Anne-Claire Baschet, head of data and AI at French unicorn Mirakl, and Hervé D’Halluin, in charge of RFID and traceability at Decathlon.

In terms of exhibitors, France will be represented by 28 companies under the Business France banner. They include Autone (specialised in inventory optimisation using AI tools), RetailNext (which generates metrics analysing retail footfall and customer behaviour), omnichannel and logistics experts like OneStock (specialised in order management systems) and Revers.io (returns management and SAV analysis), as well as specialists in new purchasing-path solutions like Faume (for second-hand while label products) and Live Vendor (DTC sales solutions).

The 2025 edition of NRF Retail’s Big Show, featuring some 6,000 exhibitors, was held in New York on January 16-18, and attracted over 40,000 visitors.

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Olivier Teboul named president of Parfums Christian Dior North America

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January 9, 2026

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January 9, 2026

The house of Dior has appointed Olivier Teboul to be its new president of Parfums Christian Dior North America. The nomination is effective this Friday, January 9.

Olivier Teboul – Parfums Christian Dior

Teboul moves to the United States after almost a decade in Asia, where he has been president and representative director of Dior in Japan since 2016.

“Teboul’s leadership has been a driving force behind the success of Parfums Christian Dior Japan over the last 10 years. He played a pivotal role in strengthening Parfums Christian Dior’s brand elevation to allow an undisputable brand leadership in the market,” Dior said in a release.

The Paris-based luxury marque also praised Teboull for having “successfully implemented innovative strategies, fostered strong relationships with key partners, and built a high-performing team. This move to the USA market recognizes his invaluable contributions and the outstanding work he has done in transforming our business model in Japan.”

Teboul graduated from the international business school HEC Paris in 1996 before beginning his career with international marketing positions in the luxury division at L’Oréal. He then moved on to international general management positions, including in Asia. 

He joined Parfums Christian Dior in 2015 for an assignment at PCD North America in New York, before being appointed president and representative director in Japan in 2016, a position he held until December 2025. 
 
 

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