Phoebe Philo has previewed its collection C on its webstore phoebephilo.com. The collection will be delivered from mid-year 2025 and will run through to November.
Phoebe Philo collection C
It will be available exclusively online at the label’s own webstore as well as via dedicated shop-in-shops at Galeries LafayetteHaussmann Paris, Dover Street Market London, and through select global wholesale partners.
Categories include ready-to-wear, leather goods, shoes and accessories.
Beyond that, there’s no information available, which is no surprise, the company having chosen a very pared-back approach to its launches since the label first appeared in 2023.
Phoebe Philo collection C
It has avoided the frenzy of catwalk shows as well as taking a very Philo-specific approach to the calendar with alphabetically-named collections and edits rather than straightforward seasons.
In fact, when the label first launched, the work arrived as a series of edits that were revealed and available simultaneously — together forming the first collection. Since October 2024, collections are now revealed in their entirety and in advance of availability, so that’s a small shift towards a more traditional strategy.
Phoebe Philo collection C
It’s a sign of the brand evolving as it has moved from its original online-only approach to adding in availability via very select luxury physical stores.
In November it opened its first shop-in-shop in London at the aforementioned Dover Street Market and only last month opened its first physical store in France, the 50 sq m space in Galeries Lafayette.