Luxury skiwear brand Perfect Moment has teamed up with BWT Alpine Formula One Team to launch an exclusive capsule collection that merges Perfect Moment’s refined ski lifestyle with the team’s cutting-edge, racing performance.
Perfect Moment unveils exclusive capsule collection with BWT Alpine. – Perfect Moment
The Perfect Moment x BWT Alpine Formula One Team capsule features a curated selection of technical outerwear and lifestyle pieces, including signature ski jackets, suits, and performance-driven ski pants reimagined in BWT Alpine’s bold racing colors, versatile base layers and statement knitwear designed for both the slopes and the racetrack, as well as limited-edition hoodies, T-shirts, and accessories.
“This collaboration is an exciting milestone for Perfect Moment blending the energy of BWT Alpine Formula One Team with our signature style and technical excellence,” said Jane Gottschalk, Perfect Moment co-founder and creative director.
“We wanted to create something truly special for fans of both worlds – high-performance apparel that looks as good as it performs on the slopes and at the track. The French heritage of BWT Alpine Formula One Team and Perfect Moment is a natural fit, for me, it just made sense and we can’t wait to launch the collection soon.”
The collection launches with a campaign and pop-up experiences that will be unveiled ahead of selected Formula One races.
BWT Alpine Formula One Team added: “We are excited to join forces with Perfect Moment for this unique collaboration and bring the worlds of Formula One and luxury skiwear together. The technical outerwear produced by Perfect Moment resonates with BWT Alpine Formula One Team’s innovative objectives, and we are looking forward to launching the collection very soon.”
The collection will be available exclusively online at Perfect Moment’s web-store.
