On Running UK’s results for 2024 have been filed and they show the Swiss brand performing strongly both in terms of sales and profits.
On
Revenue increased to £134.6 million from £94.6 million the year before. And it said net sales of the shoes for which it’s best known increased 43.3% to £121.4 million, apparel rose 32.7% to £11.7 million, and accessories jumped 77% to £1.47 million.
The company said that gross profit was £48.5 million, up from £37.1 million, although operating profit for the year fell to £125 million from £2.79 million. But net profit increased to £3.2 million from just under £1.3 million in the previous year.
2023 had seen it opening its first British flagship store with a Regent Street debut in London and that clearly had an impact in 2024, as did its second store that opened in Spitalfields and its outlet location in Bicester Village.
The 15-year-old business won’t be filing its UK accounts for 2025 until this time next year but we already know that in the first nine months of 2025, globally, its net sales increased to 32.6% to £2.1 billion with gross profit up 37.8% at £1.3 billion.
It also said that the third quarter of this year was a record one for the business.
This year it has received a big boost from viral social media posts and in the past couple of months alone it has unveiled new initiatives that should boost sales further with a debut in South Korea via two stores and a winter capsule collaboration with Loewe.
