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NYFW Friday: Jonathan Simkhai and Fforme

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February 8, 2025

New York Fashion Week’s calendar on Friday featured two powerful collections by Jonathan Simkhai and Fforme, one staged in an airy skyscraper and the other in an artist’s studio.  

Jonathan Simkhai Fall Winter 2025-2026 ready-to-wear collection fashion show at New York Fashion Week FW25 (February 7, 2025)

 

FForme Fall Winter 2025-2026 collection fashion show at New York Fashion Week FW25 (February 7, 2025)

Both managed to capture the restless energy of America with brisk staging and bold fashion, even though both collections were designed by two foreign-born designers.
 

Jonathan Simkhai: Aran energy at Hudson Yards

Jonathan Simkhai was born in Tel Aviv, moving to America at the age of three and growing up in Westchester. Though these days he is based in Los Angeles, where he found the kickoff point for this collection, browsing through the Rose Bowl Flea Market. Acquiring items like a 1920s brooch and a leather bomber jacket that ignited the theme of this funky, frayed, and frequently sexy and excellent collection.
 
A memorable show right from the opening looks: a very cool raggedy silk coat worn with a semi-sheer skirt and bra top; an oversized leather bomber jacket worn with a matching mini kilt – worn by the first in a brilliant series of mechanic’s boots with industrial buckles.
 
Staged on the 37th floor of 10 Hudson Yards, guests scurried through the icy wind to get to this show. That made the knitwear – rollneck Aran sweaters and mini dresses so frayed they could almost have been moth-eaten – look perfect for next winter.
 
In a co-ed show, guys wore Arans with great wide pants in industrial gray leather, the key shade in the color palette.
 
Though Simkhai’s coolest looks were couture-worthy looks – like crinkly jackets or worn-in chalk-stripe cocktail dresses covered in dazzling strass; or a herringbone coat finished with jet floral beading, worn with matching boots. All the way to a tremendous final look – a side-slashed evening gown exploding with a crazy patchwork of pearls, rings, brooches, and sequins. A true wow factor.

Jonathan Simkhai Fall Winter 2025-2026 ready-to-wear collection fashion show at New York Fashion Week FW25 (February 7, 2025)

 

Jonathan Simkhai Fall Winter 2025-2026 ready-to-wear collection fashion show at New York Fashion Week FW25 (February 7, 2025)
Jonathan Simkhai Fall Winter 2025-2026 ready-to-wear collection fashion show at New York Fashion Week FW25 (February 7, 2025)
Jonathan Simkhai Fall Winter 2025-2026 ready-to-wear collection fashion show at New York Fashion Week FW25 (February 7, 2025)
Jonathan Simkhai Fall Winter 2025-2026 ready-to-wear collection fashion show at New York Fashion Week FW25 (February 7, 2025)

Fforme: Heritage free, and thank god

Earlier in the day, one entered the Chelsea Factory to witness the debut of Frances Howie for Fforme — a New Zealander with a first-rate CV, taking her first steps in New York.

The former home of New York’s first taxis, and subsequently the studio of Annie Leibovitz, the expansive red-brick show space was ideal for the galvanizing, authoritative style of this debut collection.

A graduate of Central Saint Martins – under the mentorship of Louise Wilson, no less – Howie spent nearly four years with Alber Elbaz at Lanvin in Paris before joining Stella McCartney in London. Though her ideas for Fforme were a significant departure from those of either of those European brands. Fforme was founded by Silicon Valley product designer Nina Khosla in 2022 as a direct-to-consumer concept.

Her opening looks had a stylishly ceremonial sense: chic modern vestments in terms of silhouettes with gentle layers, cut with artful volume. Extended wide sleeves, elongated lapels, and oversized, mannish jackets cinched with rolled leather belts – each completed with modish fringes.

FForme Fall Winter 2025-2026 collection fashion show at New York Fashion Week FW25 (February 7, 2025)
FForme Fall Winter 2025-2026 collection fashion show at New York Fashion Week FW25 (February 7, 2025)
FForme Fall Winter 2025-2026 collection fashion show at New York Fashion Week FW25 (February 7, 2025)
FForme Fall Winter 2025-2026 collection fashion show at New York Fashion Week FW25 (February 7, 2025)

While the tailoring had great poise, her dresses had an arty gusto — bias-cut dresses with unexpected twisting lines made of hammered viscose satin; or a fabulous and quirky bubblegum pink column made of double-pleated crushed satin. Finishing with hand-frayed ribbon coats and dresses with dramatic textures made in Italy.

FForme Fall Winter 2025-2026 collection fashion show at New York Fashion Week FW25 (February 7, 2025)

“Fforme — the name already suggests something sculptural, but to me the primary form is the female form. That’s where I started,” explained Howie, who now creates in a studio in Soho.

Working in a method similar to when she was with Elbaz in Paris, cutting and draping half a garment and then sketching the result before finishing the look.

The result felt like a fresh perspective on modern luxury — not based on a heritage code dating back a century. And all the better for that.

FForme Fall Winter 2025-2026 collection fashion show at New York Fashion Week FW25 (February 7, 2025)
FForme Fall Winter 2025-2026 collection fashion show at New York Fashion Week FW25 (February 7, 2025)

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Fashion

Calvin Klein, Leoni restores modern minimalism

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February 8, 2025

The house of Calvin Klein returned to the runway, and its new designer Veronica Leoni restored the house with a punchy, modern minimalist collection that won an equally large cheer from the founder as from the audience on Friday in New York.

Veronica Leoni debuts minimalist collection with Calvin Klein – Courtesy of Calvin Klein

 
“I loved it. Fabulous and very Calvin,” enthused Klein as he embraced Leoni backstage.

Attired in a classic black suit with a black tie—more apt for a funeral than a fête—Klein sat front row at the show inside the company’s historic headquarters on West 39th Street, in the middle of the Garment District.

The show marked the first by the house of Calvin Klein since Raf Simons presented his final collection in the same space in 2018, though its style and sensibility leaped back to the early 2000s and Calvin Klein’s final collections for the brand.

Courtesy of Calvin Klein
Courtesy of Calvin Klein Collection
Courtesy of Calvin Klein Collection
Courtesy of Calvin Klein Collection

The collection was entirely print-free, emphasizing clean lines and expensive, high-tech fabrics, all unveiled in a fast-paced show. Leoni worked in her skill as a creative cutter and innovative draper to take this collection somewhere new.

The style was polished, the mood that of a busy career woman—where Kendall Jenner wore studious reading glasses and a power herringbone greatcoat. Skirts cut right at the knee were paired with five-button jackets in marvelous, shiny nylon suits. The collection also had a suitable soupçon of suggestiveness—from a beautiful white silk tuxedo cut like a sexy evening faille coat dress to sultry silk slip dresses.

Kendall Jenner stars in Veronica Leoni’s Calvin Klein debut – Courtesy of Calvin Klein

 
Rome-born Leoni arrived at the New York house with an impressive CV, having worked as head knitwear designer for Jil Sander herself to pre-collection head of Celine under Phoebe Philo. She also founded her own label, Quira, noted for its sculptural shapes and effortless nonchalance. Her influence continued at Calvin Klein in the almost molded trench coats for women and priestly garb for some men.
 
Minimalism, being a subtle art, meant the show lacked fireworks, but the collection still packed punch and panache. In a co-ed show, she dressed men in lapel-free oversized coats and voluminous trousers, just like her denim jeans—a fetish item for the house, always known for Brooke Shields’ immortal line: “Nothing comes between me and my Calvins.” An unimaginable thought, given these elephantine jeans.

Courtesy of Calvin Klein Collection

 

Courtesy of Calvin Klein Collection
Courtesy of Calvin Klein Collection
Courtesy of Calvin Klein Collection

The snappy show was driven by a great soundtrack from ace DJ Frédéric Sanchez, including the electro-urban blues of Confidence by Anything’s Possible—an apt title for this collection.
 
“I didn’t want to get too stuck in the past. I wanted to kind of cancel what happened between Calvin’s last day of work and my first day of work,” explained the feminine yet forceful Leoni post-show.
 
Banished from the runway were the sporty, architectural creations of Brazilian designer Francisco Costa, Calvin Klein’s immediate successor as creative director. Everything was light-years away from the maximalist Jaws movie poster T-shirts of Leoni’s predecessor, Belgium-raised Raf Simons.
 
Asked how she felt about being the first female creative director of Calvin Klein, Leoni replied, “I feel like King Kong today!”
 
The show comes at a tricky moment for the house, as Calvin Klein and Tommy Hilfiger are part of PVH Corp., which has been placed on China’s Unreliable Entity List as a counterpunch to Trump’s increased tariffs on Chinese goods.
 
“I don’t want to speak about that. All I want to say is what a great collection by Veronica, to bring us into a new era at Calvin Klein,” said Stefan Larsson, CEO of PVH.
 
At the finale, Leoni received a great burst of applause, led by two past superstar Calvin Klein models—Kate Moss and Christy Turlington—who joined the cheers alongside actors Greta Lee and Cooper Koch.

Christy Turlington (left), Calvin Klein (center), and Kate Moss (right)
Anna Wintour and Calvin Klein together
Courtesy of Calvin Klein Collection
Courtesy of Calvin Klein Collection

Though definitely not a slam-dunk homerun show, the collection felt like a hit—with enough editorial panache and cool elegance to please a wide audience. And, more relevantly, it elevated the brand while respecting its DNA. In a word, Calvin Klein—one of the half-dozen greatest fashion houses in American history—is back.
 

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L’Oréal acquires stake in fragrance brand Amouage

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Nicola Mira

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February 7, 2025

At the publication of its annual results for 2024, global beauty giant L’Oréal confirmed that it has acquired a stake in fine perfumery brand Amouage, becoming a long-term minority investor.

A perfume by Amouage – DR

“Amouage is the fastest-growing fragrance brand in Oman,” said Nicolas Hieronimus, CEO of L’Oréal, during a conference with analysts and the press on Friday February 7, underlining the group’s intention to become more entrenched in the Middle East.

Last April, Bloomberg mentioned the possible acquisition of a minority stake, citing sources close to the matter. Amouage’s owner and majority shareholder, the Sabco Group, then indicated a valuation of more than €3 billion for the company, in the event of an agreement with L’Oréal.

Amouage was founded in 1983, and promotes the heritage of the Sultanate of Oman. Its products, hailed as the “gift of kings,” are distributed via about 20 directly owned stores and 1,000 multibrand retailers, including department stores, selective perfumery chains and airport stores.

Amouage perfumes are priced from €365, and in 2023 the brand generated a revenue of $210 million (€202 million). 

With this acquisition, the L’Oréal group has again bolstered its luxury division which, in 2024, recorded a revenue of €15.5 billion, up 2.7% on a comparable basis.

In the last two years, the division’s portfolio has been expanded to incorporate Aesop, whose sales are worth $1 billion, the Miu Miu license, whose first fragrances will be released next month, and Jacquemus, with which L’Oréal has very recently signed a licence deal, as well as buying a minority stake in the label.
 
 

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Area names Nicholas Aburn as new creative director

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February 7, 2025

Happening New York-based brand Area has named Nicholas Aburn as its new creative director, succeeding his predecessor, Piotrek Panszcyk, within days of his departure.

Nicholas Aburn steps into his new role as creative director at Area – Serena Becker

 
“Beckett Fogg, CEO and founder, announces the appointment of Nicholas Aburn as creative director at Area. He starts in March, and his first collection will be Spring/Summer 2026,” the company said in a statement.
 
Most reports had previously described Area as being jointly founded by Fogg and Panszcyk after their graduation from Parsons School of Design.

A hyper-directional brand featured prominently at Coachella, Area celebrated its 10th anniversary last year.
 
Originally from Maryland, Aburn studied at Central Saint Martins in London before beginning his career at Tom Ford. He later worked as senior womenswear designer at Alexander Wang in New York and most recently served as senior designer at Balenciaga Couture.
 
“Area is proud to welcome Nicholas Aburn as our new creative director. His vision for the brand’s evolution will amplify Area’s resonance and propel us into an exciting new era,” said Fogg in the official release. 

Aburn added: “New York has always inspired me with its mix of raw energy and glamour. Area truly embodies this spirit, and I am excited to bring the brand back to its roots.” 
 

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