Independent women’s fashion label Nobody’s Child is opening of a new 1,000 sq ft standalone store in Berkshire’s tourist hotspot Windsor at the end of July.
The store, the brand’s fourth outside London, stocks its full clothing collection, including its summer collection collaboration with actress/model Poppy Delevingne, alongside its debut footwear launch, plus jewellery, accessories, and fragrance.
Presented as a “timeless and inviting space”, the store features handmade joinery alongside vintage and reclaimed furniture, selected by the in-house team.
Jody Plows, CEO of Nobody’s Child, said: “Windsor… marks another milestone in our UK expansion strategy. Each new store is an opportunity not just to connect with local customers, but to showcase our values in person. Windsor is known for its discerning, style-savvy community.”
The Windsor store opening adds to Nobody’s Child’s growing retail presence, joining standalone stores in Carnaby Street, Spitalfields, St Albans, Brighton, Leeds and the flagship boutique in Covent Garden.
The brand has come along way in two years since launching a premium collection and its backer and 27% owner M&S announced it wanted increase investment in the third-party brand to further expand its in-store and online presence while also targeting international growth.