Naf Naf ends operations in Spain after 30 years in the market

The French womenswear brand Naf Naf is ceasing operations in Spain after more than three decades in the country. Following its recent acquisition by the French group Beaumanoir, Naf Naf will shut down its Spanish subsidiary, NCK, which is expected to file for insolvency in the coming days, paving the way for liquidation — a process anticipated to last around one to one and a half months.

“It has been more than 30 years of Naf Naf’s presence in the Spanish market, during which the brand became a leading name thanks to the effort, passion, and dedication of many people. In my case, I have been part of this journey for 13 years, and I couldn’t be prouder of the path we have taken,” said Carlos Pérez Díaz, director of Naf Naf Iberia, on his LinkedIn profile.

In a statement, the brand explained it is closing a chapter to “open up new paths,” expressing its gratitude to colleagues, partners, and customers who contributed to the brand’s growth over the years. “We are closing a chapter, yes, but we do so with gratitude, with lessons learned, and with the certainty that each step we have taken prepares us for the new paths ahead,” the team concluded.

This decision follows the insolvency proceedings of the parent company in France in May 2025 and the acquisition of part of its assets by the Beaumanoir group in August. In Spain, the liquidation will involve the closure of eight franchises in cities such as Cádiz, Almería, Pamplona, and Burgos, along with the closure of its 55 concessions in El Corte Inglés, and the withdrawal of the brand from marketplaces and its online store.

The company, founded in Paris in 1973 by brothers Patrick and Gérard Pariente, also plans to liquidate its subsidiary in Italy once the ruling of the Bobigny Commercial Court is made official. In Italy, the measure will impact a total of 41 points of sale, including 16 shop-in-shop spaces in the Upim network and 25 concessions in Coin department stores.