Fashion and homewares digital retail platform N Brown Group has its first chief operating officer. Natalie Rogers has been promoted to the newly created role “strengthening N Brown’s leadership team as the group enters the next phase of growth driven by operational efficiency and disciplined execution”.
N Brown COO Natalie Rogers
The retailer said the creation of the COO role “brings greater focus and accountability to operational execution across people, technology and supply chain, strengthening end‑to‑end delivery and enabling clearer alignment between strategy and performance”.
The role will also support “faster decision‑making, improved operational efficiency and consistent execution as the Group continues to evolve its digital and financial services capabilities”, it added.
Rogers joined N Brown in 2024 as chief people and sustainability officer, having led a number of “critical initiatives supporting the group’s business transformation”, including the design and implementation of a new operating model and a multi-year cultural programme.
She was also instrumental in delivering the first “double materiality assessment, ensuring customer expectations and stakeholder insights directly informed sustainability priorities across the group”, it added.
As COO, “Natalie will use her experience of embedding cultural shifts and leading complex change to continue driving forward N Brown’s ongoing business transformation”.
Steve Johnson, executive chair and CEO, added: “Providing the best possible experience for our customers starts with having an efficient, well-aligned and effective business. The creation of the role reflects our focus on end-to-end execution of our transformation strategy.
“Natalie has a proven track record of delivering large scale organisational change both within N Brown and across other organisations, making her ideally placed to drive forward operational efficiency.”
