• T-Mobile will lock cellular prices for customers for five years. The announcement comes as inflation rises and tariffs threaten to raise the cost of everyday items. Comcast, last week, also unveiled a five-year price lock on internet service.

With volatility ruling Wall Street and tariffs threatening to raise the cost of, well, pretty much everything, T-Mobile is looking to lock in customers by locking in prices.

The cellular carrier has announced it will guarantee customers no price increases for their talk, text or data plans for the next five years. The announcement comes alongside the introduction of two new plans for customers, which also includes Starlink service through the end of the year.

Four new Metro by T-Mobile plans were also unveiled.

It’s the price guarantee that’s likely to turn heads, however. Consumers, weary from the yo-yos of inflation over the past several years, are craving some sort of stability. That’s certainly not being found on Wall Street these days and prices on many everyday items are threatening to surge dramatically in the coming months.

“Since 2020, people have seen more than a 20% increase on the price of everyday essentials. We know value and savings matter more than ever right now, and we’re giving customers just that with these new plans — in addition to peace of mind knowing the price of their plan will stay the same for the next five years,” Jon Freier, president of T-Mobile Consumer Group, said in a statement.

T-Mobile’s not the only one offering a five-year deal to customers willing to make a long-term commitment to their brand. Last week, Comcast announced a five-year price lock for customers who sign up for a new Xfinity internet package, with prices starting at $55 per month.

This story was originally featured on Fortune.com

• Trump Media & Technology Group announced it officially signed an agreement to start several ETFs through its fintech brand, Truth.Fi. The ETFs will be available through Crypto.com’s broker dealer and will invest in cryptocurrencies and the energy sector, according to a press release. 

Truth.Fi, the fintech brand of the Trump Media & Technology Group (TMTG), signed an official agreement with Crypto.com, one of the largest cryptocurrency platforms in the world, to launch several “Made in America” themed ETFs. The partnership and ETFs were announced last month, but became official Tuesday. 

TMTG, whose flagship product is the social-media platform Truth Social, branched out into financial services in January with its Truth.Fi service. The deal with Crypto.com marks TMTG’s official entry into the ETF market. TMTG had previously inked an agreement with Charles Schwab to launch a series of separately managed accounts.  

Over the course of the last year, TMTG has made significant strides to expand its portfolio of digital businesses beyond Truth Social. Last year, it launched a streaming service, and this year, it has made notable headway in standing up a fintech platform. 

Truth.Fi bills itself as part of the “Patriot Economy,” a conservative effort to build a parallel financial system. The idea is that many existing financial institutions like banks, brokerage firms, and exchanges are too liberal. To compete with existing firms, companies like TMTG are trying to set up their own set of financial products. 

TMTG’s ETFs, labeled “Made in America,” will consist of digital assets and securities in industries such as energy, according to a company statement. The ETFs will be sold through Crypto.com’s broker dealer, Foris Capital US LLC.

One of TMTG’s longtime financial partners, Yorkville Advisors, is also involved in the company’s financial-services endeavors. One of Yorkville’s subsidiaries will serve as an asset manager for the ETFs. Yorkville is also the Registered Investment Advisor for TMTG’s investment products offered via Charles Schwab. 

TMTG and Yorkville’s finances are heavily intertwined. Last year, the two companies signed a standby equity purchase agreement, which is a specific kind of contract that allows a company to sell discounted shares to a firm that is then obligated to buy them. These sorts of agreements can be mutually beneficial because they offer a company like TMTG a guaranteed buyer of shares should they need to raise capital. At the same time, Yorkville can buy TMTG stock at a discount, paying only 97.25% of the share price, which it can then sell on the open market at full price. 

In 2024, TMTG raised about $450 million from this financial arrangement, according to SEC filings. 

TMTG’s foray into financial services, with a focus on crypto, marks the latest such venture in President Donald Trump’s business portfolio. Trump, who is TMTG’s largest shareholder via a revocable trust controlled by his son Donald Trump Jr. (who is also a company board member), has in recent months launched several of his own cryptocurrency businesses. Shortly before his inauguration in January, Trump and his wife, First Lady Melania Trump, launched memecoins. The two cryptocurrencies shot up in value before the price eventually fell. With his memecoin, Trump not only makes money based on the value of the coin, but also from trading fees as other investors buy and sell the coin. Trump also has a separate crypto venture called World Liberty Financial that lets users borrow, lend, and invest in cryptocurrencies.

This story was originally featured on Fortune.com

LAS VEGAS (AP) — A young woman who says she was raped and threatened by retired NFL player Shannon Sharpe during a “rocky consensual relationship” has filed a civil lawsuit against him seeking $50 million in damages.

Attorneys filed the lawsuit Sunday in Clark County, Nevada, for a woman listed in court documents as Jane Doe. The lawsuit also accuses Sharpe of using physical force on her and inflicting emotional distress.

The woman first met Sharpe at a gym in Los Angeles in 2023 when she was 20 and a nearly two-year relationship followed, according to court documents. Sharpe, 56, is accused of raping the woman in October 2024 and again in January, court documents said.

Sharpe on Monday posted a statement from his lawyer on X saying the relationship was consensual and calling the lawsuit a “blatant and cynical attempt to shake down” Sharpe for millions of dollars.

“It is filled with lies, distortions, and misrepresentations — and it will not succeed,” Lanny J. Davis said in the statement posted by Sharpe.

Andrew Marchand of TheAthletic.com also said Sharpe will appear on ESPN’s ‘First Take’ on Tuesday for his regularly scheduled appearance.

Sharpe is accused of becoming increasingly verbally abusive, controlling and violent over time, once threatening to kill her and recording their sexual encounters without consent, according to the complaint.

“Sharpe flew into fits of anger when Plaintiff noted his infidelity to their relationship, or called him out about his extraneous activities,” the lawsuit said. “Sharpe even figured out how to get into Doe’s apartment complex without her permission.”

Sharpe was a four-time All-Pro tight end who played on two Super Bowl champions with Denver and another with Baltimore over 14 seasons from 1990 to 2003. He was voted into the Hall of Fame in 2011.

Sharpe retired as the NFL’s all-time leader among tight ends in receptions (815), yards receiving (10,060) and touchdowns (62). Those records have since been broken.

Sharpe has been a staple on TV and social media since retiring. He left FS1’s sports debate show “Undisputed” in 2023 and joined ESPN soon afterward.

This story was originally featured on Fortune.com

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