Maison Margiela, an OTB Group brand, is making its debut in the world of luxury residential living with the launch of Maison Margiela Residences in Dubai, developed in partnership with Alta Real Estate Development.

Located on the prestigious island of Palm Jumeirah, this exclusive collection of 25 residences translates the Maison’s creative codes into architecture: deconstruction, trompe-l’œil and transformation.

Designed by Maison Margiela and Italian architect Carlo Colombo, these residences blend material experimentation with architectural mastery, while a collection of bespoke furniture forges a harmonious dialogue between the interiors and the building’s form.

Since its founding in 1988 by Martin Margiela, Maison Margiela has rapidly established itself as an iconoclastic fashion house, known for its conceptual approach to fashion and its avant-garde vision. From early on, the maison treated interior design as a natural extension of its creative identity. Its first offices were decorated with objects painted white, transforming everyday items into minimalist works of art.

In the 2000s, the maison deepened its approach to design with exhibitions at Salone del Mobile and a collaboration with Cerruti Baleri, yielding iconic armchairs and signature objects such as bottle lamps and white cushions. It also conceived iconic interiors, notably La Maison Champs-Élysées in Paris, where every detail reflects the world of Margiela.

The new residences carry this tradition forward. They play with textures and materials, combining travertine, white resin and the décortiqué technique so dear to the Maison. Residents will enjoy an environment that marries elegance with discretion, alongside exceptional amenities including an art gallery, library, fitness studio, infinity pool, spa and the Margiela Café.

This project forms part of the brand’s broader expansion strategy in the Middle East. It coincides with the opening of a new Maison Margiela boutique and a Margiela Café at the Mall of the Emirates, while signalling further developments to come. The aim is to bring together fashion, architecture and the art of living.

“It was a real pleasure to bring together the codes of more than 30 years of an iconic fashion house’s history, led by the greatest couturiers, including Martin Margiela, John Galliano and now Glenn Martens. I hope this project will mark the beginning of many others,” said Renzo Rosso, chairman of the OTB Group.

Abdulla Al Tayer, managing director of Alta Real Estate Development, added: “As the first collaboration of its kind in the world, this project combines iconic design with a bespoke experience, redefining the art of living in Dubai.”

With Maison Margiela Residences, the maison opens a new chapter. Whether it will extend beyond the emirate remains to be seen.