The Austrian luxury jewelry and accessories house Swarovski has opened a new 40-square-meter boutique on Floor 0 of MadeiraShopping, the largest shopping mall on Madeira Island.
Swarovski launches new store in Madeira with spring-summer offerings – Swarovski
The store highlights Swarovski’s spring-summer collection, which draws visitors into what the brand describes as its “mathematical world”—an imaginative space where “magic and logic collide, the transformative power of crystal shines through, and joyful personal expression brings new fantasies of style.” American singer, songwriter, and actress Ariana Grande embodies this world in her role as global brand ambassador.
Known globally for its signature cut crystals, innovative design, and craftsmanship, Swarovski aims to offer shoppers “a unique experience that combines sophistication, brilliance, and exclusivity,” according to the brand’s press release.
Visitors to the new location can browse a wide selection of jewelry, including necklaces, pendants, bracelets, earrings, rings, pins, and other signature pieces that promise to “bring a new sparkle” to Sonae Sierra’s flagship mall in Funchal.
In addition to jewelry, the boutique also carries an exclusive range of watches and accessories that “blend tradition and modernity,” suitable for both daily wear and special occasions.
With Swarovski’s arrival, MadeiraShopping enhances its international brand offering, continuing to position itself as a premier destination that “combines fashion, lifestyle, and leisure under one roof.”
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