Louis Vuitton customers in Portugal were victimized by a cyber-attack that allowed their personal data to be accessed by “unauthorized third parties”, specifically their “first name, last name, gender, country, telephone number, email address, address, date of birth, purchase data, and preferences”, reported Observador on Tuesday, July 22. However, “no information relating to payments” was eventually plundered. The number of customers affected is unknown.
Photo: Louis Vuitton
The case was subsequently confirmed by Notícias ao Minuto with the French luxury brand’s communications agency in Portugal, which assured that “measures have been taken to investigate and contain this incident”, using “top cybersecurity specialists”.
“In the course of our investigation, we can confirm that no payment information was in the accessed database. We are working to notify the relevant regulators and affected customers in accordance with applicable law,” Louis Vuitton said in an official statement, regretting “any concern or inconvenience this situation may have caused”, and stressing that it values “the trust customers have (in the brand) and the confidentiality of the relationship”.
“We continue to work to update our security measures to protect against an evolving threat landscape and have taken steps to strengthen the protection of our systems.”
According to Observador, the LVMH group brand has already notified the National Commission for Information Technology and Freedoms (CNIL), the “main supervisory authority in the European Economic Area”.
On July 2, the data of Louis Vuitton customers in the UK and Hong Kong was also accessed and stolen. The first cyber-attack of a similar nature took place a week earlier on South Korean systems.
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