On July 22, French leather goods brand Longchamp announced it has signed a fragrance license agreement with the Interparfums group. The agreement is effective immediately and will run until December 31, 2036.
The Longchamp boutique on rue de Passy in Paris – DR
“Under this exclusive worldwide agreement, Interparfums will be responsible for the creation, production, and distribution of fragrance lines available at Longchamp-branded points of sale and across selective distribution (department stores, perfumeries, and duty free shops),” the two groups announced in a joint press release.
Longchamp and Interparfums specified that the first launch under the agreement is planned for 2027.
The Interparfums group holds the perfume licenses for Boucheron, Lacoste, Karl Lagerfeld, and Van Cleef & Arpels, among others. It also owns the Lanvin, Goutal and Rochas perfume brands. The group reported sales of 880 million euros in 2024.
This article is an automatic translation. Click here to read the original article.
