London jewellers on the move: Dinny Hall heads to Leeds, Diamonds Factory goes to Brighton

Two big-name London-based jewellers are spreading their wings, as Dinny Hall heads to Leeds for a northern debut,  while Diamonds Factory travels south to Brighton.

First, Dinny Hall has chosen Victoria Leeds shopping centre for its northern debut, representing a “notable expansion” for the brand.

The Redical-operated shopping centre will welcome the equally-new Dinny Hall Jewel Box concept store next month, occupying an 800 sq ft space within the Victoria Quarter’s arcade. 

Situated in a prime trading location alongside other luxury specialists including Boodles, Berry’s Jewellers, Daniella Draper and Missoma, the store will showcase Dinny Hall’s signature collections of “hand-picked and responsibly-sourced gemstones… set in an array of collectible and uniquely-designed fine and demi-fine jewellery”.

Brand founder Dinny Hall said: “It is particularly exciting to be opening our new concept, Dinny Hall Jewel Box store, our first store out of London. Over many years we have amassed a loyal following in London and know that in our new home, in the beautiful Victoria Arcade that we will achieve the same loyalty from Leeds jewellery and gemstone lovers.” 

Rachel Bradburn, head of Leasing at Redical, added: “Dinny Hall’s craftsmanship, storytelling and refined design sensibility align beautifully with our vision for Victoria Leeds. The brand brings a fresh layer of elegance to our jewellery and accessories offer, and adds to the sense of discovery that makes Victoria Leeds a must-visit destination.”

Turning to Diamonds Factory, it has already arrived on North Street in Brighton, having chosen the city for its “distinctive and eclectic shopping scene”. 

Offering a “one-of-a-kind experience for customers  looking to design their dream engagement  rings and jewellery pieces”, the store also mixes “expert guidance and ethical craftsmanship”.

As with all its stores, the space has been planned to “create a serene, friendly setting” where clients can browse an assortment of jewellery, ranging from traditional solitaires to trend-driven and alternative collections.

Darragh Duggan, regional sales manager at Diamonds Factory, said: “We chose Brighton for its vibrant, creative spirit and deep appreciation for individuality — values that mirror our own. The city’s energy and sense of style make it the perfect backdrop for our latest store and continued UK expansion.”