Timed with Milan’s Salone del Mobile, Missoni has opened its first-ever retail space exclusively featuring its home collection. The launch marks a strategic step for the Italian fashion house, as the Home division already accounts for 30% of its total revenue. Located at 9 Via Solferino in the Brera design district, the 80-square-meter boutique features two large street-facing windows and sits adjacent to the brand’s showroom.
The 80-square-meter boutique – Missoni
The new space is a strategic step for Missoni to boost visibility in the home category, which until now had only been partially represented across its other retail points. “This boutique allows us to spotlight the full breadth of our home offering. Fashion and design are closely connected—they blend naturally and create synergies, whether in aesthetics or production,” said Alberto Caliri, who oversees the Home line and recently took over as creative director of ready-to-wear.
The Liberty-style building retains its historical character, including Art Nouveau column detailing and wrought-iron elements contrasting with modern satin-metal finishes like shelving and insets. Designed by the Italo-Lebanese studio Lit Studio—already a regular collaborator—the boutique reflects a minimalist approach with a bold color scheme. The ceiling is painted in a deep red inspired by the brand’s logo, fading gradually into the columns that anchor the space.
The store’s offer focuses heavily on textiles, a core component of Missoni Home: throws, cushions, table linens, upholstery fabrics, poufs, and home décor items such as candles, plexiglass trays, and fabric dolls.
Over the years, Missoni has expanded the line through licensing partnerships, launching tableware with Compagnia Italiana del Cristallo, wallpaper with Jannelli & Volpi, and rugs with U.S.-based Stark Carpet.
A view inside the boutique – Missoni
Larger furniture pieces are not on display in-store. The idea is to keep proportions manageable so clients can leave with items in hand. “The store is vertically structured with wall-mounted shelves that let us rearrange the layout. It’s a dynamic space—not static—but designed for interaction, where we can host collaborations with designers, artists, or creatives,” explained Caliri.
“Our goal is to multiply these types of activations and explore how our identity can be reinterpreted through different lenses—especially those that challenge our existing narrative. I want to engage every layer of the brand and discover new language. Today, Missoni’s real project is about building connections with others. We’re open, and we’re listening,” he added.
The brand is going full throttle for Design Week, dressing two of Milan’s iconic bars in its colorful aesthetic: the Principe Bar at the Hotel Principe di Savoia and the rooftop bar of department store La Rinascente. It is also unveiling two new outdoor furniture pieces—a director’s chair and a lounge chair—as part of its garden collection launched last year in collaboration with Italian outdoor specialist Roda.
The new Orson chair presented at this year’s Design Week – Missoni
In recent years, Missoni has also made notable moves in the luxury real estate space, providing furnishings and design objects for resort clubs and common areas of high-rise buildings and residences. Quietly launched with the interior design of a hotel in Edinburgh and later, in 2016, with luxury apartments in Miami, this part of the business has grown steadily.
“Since we began, growth has been exponential. We went from doing one project every three years to roughly seven per year,” Caliri shared, crediting the success to Missoni’s ability to tailor each project to both the setting and client needs.
“We’re more agile than larger houses. There’s a constant dialogue with developers, and they value that flexibility. This activity also allows us to showcase different sides of the brand and delivers strong returns regarding image and visibility,” he said. Among the upcoming ventures for 2024 are three major residential design projects: two in the Emirate of Ras Al Khaimah, an hour from Dubai, and one in southern Spain.
On the ready-to-wear front, Caliri expressed satisfaction with his debut womenswear collection, which was shown at Milan Fashion Week in February. “It was a very Missoni collection—without the zigzag,” he said, noting that several key buyers, including previously disengaged ones, returned to place orders. Next winter, he’s expected to take on the men’s line.
St. Regis Hotels & Resorts and fashion brand Staud have teamed up to create an exclusive resort accessories collection.
St. Regis Hotels & Resorts and Staud launch resort capsule collection. – St. Regis x Staud
The capsule blends the modern, effortless novelty of Staud’s West Coast aesthetic with the legendary glamour of the St. Regis brand. The result is a four-piece collection including accessories crafted in raffia and embossed Italian calfskin, designed to transition seamlessly from sun-drenched mornings to champagne-filled evenings.
The collection includes The Raffia Squillo Tote offering a spacious, effortless option for days spent by the water, while the Raffia Bucket Hat adds a playful yet polished touch to breezy afternoons.
Compelting the collection is the Raffia Moon Bag bringing refined elegance to moments like the signature St. Regis Afternoon Tea, and the Tommy Bag reimagined as a collector’s item featuring bespoke artwork inspired by St. Regis’ signature rituals.
“The idea of travel has always been a source of inspiration for me,” said Sarah ‘Staud’ Staudinger, CEO and founder of Staud. “St. Regis represents some of the most iconic destinations in the world, and together we’ve designed a collection that embodies that sense of adventure, indulgence, and style.”
The collection will make its debut through exclusive retail activations at The St. Regis Punta Mita Resort and The St. Regis Bal Harbour Resort, where select pieces will be presented in-suite for guests to explore in the privacy of their own wardrobes.
The collection will also be available online, at The St. Regis Boutique, and for a limited time at the Staud Soho store.
“Our guests seek pieces that are both effortless and elegant, designed for every moment of their journey,” said George Fleck, senior vice president and global brand leader, St. Regis Hotels & Resorts.
“Fashion has long been an essential element of travel, and this collaboration allows us to elevate the guest experience in a new way. With our guests at the heart of our vision, Staud for St. Regis has created something truly unique, an exclusive collection that reflects the essence of resort living, complementing the art of travel and embodying both brands’ distinctive approach to modern luxury.”
The House of Dior has created a fashion odyssey that will be the key installation inside the French Pavilion at the 2025 World Expo in Osaka, which opens this Sunday.
Dior Fall 2025 campaign – Yuriko Takagi
Dior’s display is a blend of fine art, haute couture, sporting excellence, architecture, fragrances, original sketches, 3D printing and hundreds of toiles.
The Paris-based couture maison is very much on a full-court press in Japan. On Tuesday, it stages its fall women’s ready-to-wear collection in the historic city of Kyoto. Today, it released its latest campaign, where the house’s couturier, Maria Grazia Chiuri, is inspired by the Land of the Rising Sun. Seen in a series of graceful, poetic shots by Yuriko Takagi, a faithful collaborator of the house, the campaign features a fusion of Japanese savoir-faire and French couture through designs that revisit the traditional kimono jacket, with its ample and enveloping lines adorned by an enchanting garden sketched on silk.
Embroidered silhouettes from Dior’s Fall 2025 campaign – Yuriko Takagi
In Osaka, Dior’s installation is organized around the theme of “Hymne à l’amour,” in a tribute to the fervor for craftsmanship and handmade work, reflecting the excellence of Parisian haute couture.
A plural homage to the beauty produced by gestures, embodied alternately by a Rodin sculpture, the timeless Bar suit – a symbol of Dior elegance presented in three variations: blue, white and red – and by the legendary “Amphores Tricolores” designed by Christian Dior in 1949 and reissued for the Paris 2024 Olympic and Paralympic Games.
Echoing the first vocation of Christian Dior, who aspired to become an architect before turning to couture, is the Lady Dior bag reinterpreted by Japanese architect Kazuyo Sejima for the “Lady Dior – As Seen By” project in 2024.
Back in Paris, Sejima’s best-known building is the futurist glass structure that ripples along the Rue de Rivoli, acting as the entrance to the Art Nouveau La Samaritaine department store, which is controlled by luxury conglomerate LVMH, the owner of Dior.
Signature looks with floral embroidery from Dior’s Fall 2025 campaign – Yuriko Takagi
Turning to fashion, precious three-dimensional expressions of original sketches and more than 400 emblematic white toiles—presented on different scales—are spotlighted at the heart of a monumental installation. All are placed alongside bottles of iconic Dior fragrances, reinterpreted through 3D printing. In the center, Dior models come to life in poetic images created by Japanese artist Yuriko Takagi.
The installation features a dreamlike choreography punctuated by the works of Japanese designer Tokujin Yoshioka, who revisited the iconic Medallion chair in 2021.
Mytheresa has been pretty quiet about its plans for Yoox Net-A-Porter since announcing it was acquiring the business from Richemont and changing the wider group name to LuxExperience BV, but that all changed on Friday when it unveiled a raft of key management developments.
Michael Kliger – Mytheresa
The new senior leadership team for the combined group will be effective on closing of the YNAP acquisition and “has been nominated to drive and create the leading, luxury multi-brand digital group for true luxury enthusiasts around the globe,” we’re told.
The company said that “to further strengthen the unique and differentiated identities of each store brand, separate dedicated management teams are put in charge to deliver the best curated brand offerings, to create highly engaging inspiration and develop lasting customer relationships”.
That said, at the group level, functions will be consolidated into a shared group infrastructure “that will deliver best- in-class and efficient services for the multi-brand luxury business across technology, operations, customer data analytics and corporate functions”.
A newly transformation function at group level will also steer the group-wide transformation.
The completion of the deal is imminent — planned for 23 April — and the new name and leadership team will hit the ground running at that point.
Who’s who
So who’s in the new team? At the most senior level, existing execs retain their roles although with an expanded remit for the larger group. Current Mytheresa CEO Michael Kliger will be CEO and MD, continuing to lead the group’s overall strategy.
Current CFO Martin Beer, who led the 2021 IPO and was crucial to the YNAP deal, will continue as CFO but will also be an MD.
Existing CTO Philipp Barthold will be group CTO, driving the continued enhancement of Mytheresa’s technology platform and overseeing the migration of Net-A-Porter and Mr Porter onto Mytheresa’s advanced tech stack. He’ll also lead the group’s fraud prevention initiatives.
COO of 10 years’ standing Sebastian Dietzmann will be group COO responsible for customer care, studio production, and all warehouse operations. But when the deal completes, he’ll step down from the Management Board.
Gareth Locke, Mytheresa’s current chief growth officer, will be chief data & analytics officer (CDO), a new role in which he’ll be responsible for the development of group-wide customer insights and customer analytics tools, “thus leveraging the power of the combined data pool to support the store brands in serving all customers”. He’ll also step down from the Management Board.
The firm’s current commercial chief Richard Johnson, will become chief business officer for the group, another brand new role. He’ll manage vendor partnerships including budget, planning, category expansion, operations of the Curated Platform Model as well as the group’s sustainability initiatives. Since joining in 2017 he’s been key in “cultivating outstanding and enduring brand relationships and spearheading various category expansions including menswear, fine jewelry & watches, kidswear and home”.
Current chief people officer Björn Kastl will take that role at a group level.
DR
YNAP’s existing president of the Online Flagship Store, Francesca Tranquilli, will become chief transformation officer and will orchestrate the transformation of YNAP’s four brands, as well as the combination of the businesses into the new LuxExperience Group. She’ll also continue in her YNAP president role.
Mytheresa’s North America president Heather Kaminetsky will become Net-A-Porter CEO and “will be responsible for defining and driving a re-energised customer proposition across the globe as well as simplifying the organisational structures”. She previously worked for that business as VP global marketing until 2016.
At Mr Porter, Toby Bateman will return at its CEO having earlier in his career been responsible for many of its key developments.
Meanwhile YNAP’s COO Mirko Nobili will “transition” from that role and becomes CEO of Yoox.
The Outnet’s MD Sabah Naqushbandi will continue in that role, again “spearheading the brand’s ongoing transformation by sharpening its value proposition and reinforcing its unique portfolio of previous-season luxury fashion”.
Net-A-Porter
Michael Kliger said of all this: “We have selected our future management team at store brand and group level to bring together the most experienced and capable leaders for each role. All these outstanding leaders share a passion for customers, the willingness to drive change and a deep understanding of their business areas. This thoughtfully selected team draws on Mytheresa’s established management strengths, the experience of strong leaders from the YNAP organisation, and is further enhanced by highly accomplished external hires.
“The strong store brand management teams for Mytheresa, Net-A-Porter, Mr Porter, Yoox and The Outnet will create individual brand identities and a differentiated, yet complementary, multi-brand luxury offering for customers. At the group level, the new established leadership team will strategically focus on efficiency and thus boost the profitability of the store brands.
“The team’s shared goal is to deliver an exceptional luxury experience for our customers and to increase the profitability of the group. I am excited and confident that, with our passion and expertise, we will rapidly improve all businesses and achieve our financial goals in the expected timeframe.”