Empire Media is a social-first content and marketing agency built for the way audiences actually consume media today. The company focuses on creating short-form content that feels native to platforms like Instagram and TikTok while prioritizing attention, storytelling, and momentum over traditional, overproduced advertising.
Led by CEO Lovisha Arora and COO Noah Langtry, Empire Media blends creative strategy with operational execution to help brands and live events turn real moments into content that performs at scale.
Rather than approaching projects like a traditional production company, Empire Media operates from a content-first mindset. The team studies what people engage with in real time, then builds campaigns designed to extend the life of an experience far beyond the physical event.
That approach has already proven its effectiveness. Across its owned and operated social pages, Empire Media has generated over one billion impressions in a 30-day period, giving the team first-hand insight into what actually drives reach, engagement, and sustained growth. That same knowledge is now applied to client campaigns, live events, and brand storytelling.
One recent example of this strategy in action includes BKFC Ice Wars, a growing combat sports league introducing a high-energy format to live audiences. Empire Media supported the event with social-first content designed to capture the intensity of the night and translate it into short-form videos optimized for online distribution.
Ice Wars continues to expand its footprint, with events sanctioned in Illinois and Indiana and additional shows planned in Florida. For Empire Media, collaborations like this highlight a larger shift in how live experiences are marketed.
“Events don’t end when the crowd leaves,” the team notes. “When content is built correctly, the real growth happens after, online, at scale.”
As Empire Media continues to work with brands and live events, its focus remains consistent: creating content that feels authentic, performs organically, and turns moments into measurable momentum.