German fashion group S.Oliver closed its 2024 financial year on a high note, overcoming a difficult market climate to complete a strategic turnaround launched the year before. The company returned to positive earnings before interest and taxes (EBIT) for the first time, though the exact figure was not disclosed.
Julian and Johannes Rellecke join the management of the fashion group – S.OLIVER GROUP
Strong strategic direction and a stable liquidity position played a key role in the group’s financial recovery. S.Oliver significantly outperformed its previous year’s result of EUR -40 million ($47.2 million), returning to profitability. According to the company, its Comma and Copenhagen Studios brands were instrumental in driving this positive momentum.
In line with its growth strategy, S.Oliver will strengthen its leadership team on September 1 with the appointment of Julian and Johannes Rellecke. As the founders of Liebeskind Berlin and managing founders of Copenhagen Studios, the brothers have long maintained a close relationship with the group.
Julian Rellecke will oversee product, design, and art direction across all of the group’s brands. Johannes Rellecke will step into the role of deputy chairman of the management board. With their deep roots in the fashion and accessories industry and a strong entrepreneurial outlook, the brothers are expected to bring fresh energy to the continued evolution of S.Oliver’s brand portfolio.
Looking ahead to 2025, the Rottendorf-based company plans to expand its international footprint, accelerate digitalization and vertical integration efforts, and pursue targeted brand development across its portfolio.