Talk to any family or walk into any grocery store in Florida, and you’ll hear the same thing: costs have become unaffordable.
Floridians don’t need reminders that the cost of living is out of control because people don’t learn about prices from a press release; they learn them at the checkout line and on their bills.
Democrats are listening. I want to thank our Democratic leaders in both the House and Senate for rolling out their new affordability agenda for the 2026 Session.
Democrats are advancing measures that would stabilize insurance premiums, cut upfront homebuying costs for first-time buyers, and direct state watchdogs to investigate wasteful spending that drives up household costs.
But as important as that agenda is, we need to go even further. Florida’s affordability crisis is not a single issue; it is the defining force shaping nearly every aspect of people’s lives. Too often, the political world treats affordability as something separate — a housing bill here, an insurance bill there. But for Floridians, these aren’t separate issues. They all blur together into one central question: Can I build a decent life in the state I love?
That is why we cannot afford to silo affordability into isolated legislative proposals. We must weave it into everything we do. People are jaded with the thought that politicians in Tallahassee are too focused on the wrong things, such as culture war issues, draining public school funding, and a Republican establishment displaying massive amounts of corruption (look no further than the Hope Florida scandal).
The simple reality is that people want economic relief in a state gripped by one of the worst affordability crises in its existence.
As a result, we, as Democrats, need to put forward a single landmark proposal to address the three biggest drags on affordability for Florida families: property insurance, auto insurance, and the high cost of buying a home.
Some homeowners have seen their property insurance rates jump 60% since 2019 (with some analyses backing that surge), meanwhile, the Governor and Republicans have pocketed over $10 million in campaign funds from insurers in the same time frame. We need to demonstrate that rates can go down through increased competition by inviting more insurers into the state and by providing incentives to current insurers operating in high-risk areas.
For auto insurance, Florida ranks nearly dead last in rates, thanks to a lack of legislation in Tallahassee to address the fact that roughly one in five drivers on our roads are uninsured.
We must strengthen penalties for uninsured drivers and implement programs that help people become insured, which will drive everyone’s rates down.
And as for homeownership costs, Florida has seen one of the sharpest declines in the nation among first-time homebuyers. If families cannot afford to live here, we will lose our brightest and youngest simply because of Tallahassee’s inaction. It is critical that we further enhance down payment assistance for first-time homebuyers and present a real proposal to reduce their property taxes, not one that would defund our first responders or schools, as the Governor has proposed.
Floridians aren’t asking us for perfection; they’re asking us to understand their reality and focus on actual problems, not ones manufactured by politicians.
Democrats need to show Floridians not just what we oppose, but what we would do, across the board, to make life more affordable. Even in a legislative superminority, we can still lead by presenting a cohesive, people-driven plan to lower costs and ease the pressure on families.
Because the truth is, Democrats won’t climb out of this political and electoral hole unless voters believe we can make their lives better. And voters won’t believe that unless they hear a clear, repeated, and disciplined message from us that ties every policy debate back to the thing they care most about: whether they can afford to live here. If we speak directly and honestly about that — not in typical politician talk, but in the language people actually use — we can rebuild credibility. We can reconnect with the families who feel ignored. And we can begin to offer a real alternative to the status quo that has left so many Floridians struggling.
The affordability crisis is not going away on its own. But neither is the determination of Floridians to work hard and make ends meet in the Sunshine State. Democrats owe them a strategy that matches that determination — a strategy rooted in practical solutions, plainspoken communication, and a commitment to making Florida a place where people can not only live, but thrive. Our leaders have taken an important step this week. Now it’s on all of us to carry that work forward and make affordability the centerpiece of everything we do.