The principle has been agreed, but the practical details have yet to be worked out. From July 1, a three-euro tax will be applied to small non-EU parcels entering the European Union, marking the end of the tax exemption for parcels under 150 euros, in a bid to rein in Shein and Temu.
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Some 4.6 billion consignments worth less than 150 euros entered the European market in 2024, at a rate of more than 145 every second. Of this total, 91% came from China. A month ago, EU finance ministers approved scrapping, from next year, the duty-free status enjoyed by these parcels.
While this measure is intended to apply to parcels from all countries outside the EU, it is primarily aimed at stemming the flood of low-priced Chinese products into Europe, which often fail to comply with European standards, and are purchased on Asian platforms such as Shein, Temu, or AliExpress.
This influx of imported parcels with no customs duty has increasingly been denounced by European producers and retailers as a form of unfair competition.
Moreover, the volume of parcels arriving at European airports and ports is so great that customs officers are frequently unable to check whether they comply. In these circumstances, it is difficult to intercept dangerous or counterfeit products before they reach consumers.
“Four years ago, there were one billion parcels arriving from China. Today, it’s more than four billion,” noted French Economy Minister Roland Lescure. “Today, these parcels represent unfair competition for city-centre businesses which pay taxes, so it’s essential to act and act fast, otherwise we will act too late,” he told AFP.
A Herculean task
France, in the midst of a stand-off with Chinese e-commerce giant Shein following the scandal over the sale of childlike sex dolls and Category A weapons, has led this battle in Brussels to scrap the exemption from customs duties on these low-value shipments.
The measure had in fact already been planned as part of the reform of the Customs Union (the European customs system), but it is not due to apply until 2028. In November, the 27 member states agreed to implement it “as soon as possible” in 2026.
But that means finding a “simple and temporary” solution for taxing these billions of parcels, until the customs data platform provided for in the reform, which should greatly facilitate the collection of customs duties, becomes operational.
According to some members of parliament, applying the usual customs duties to small parcels from 2026 onwards- with rates varying according to product category or sub-category and the country of import- would be a Herculean task, risking clogging up already overburdened customs services even further.
Roland Lescure made it clear on Thursday that he would defend “a flat-rate tax, because we want the measures taken in Europe to have an impact,” rather than “proportional taxation,” which he believes would not be a sufficient deterrent.
A first step
However, setting up a transitional system “is not easy, because we have to do it with our existing resources,” said a European diplomat, who on Thursday declined to give an exact date for the entry into force of the provisional system.
The taxation of small parcels is just the first step in the EU’s offensive against the avalanche of Chinese products entering its territory: from November 2026, it is due to be accompanied by the introduction of handling fees on these same parcels valued at less than 150 euros. In May, Brussels proposed setting them at two euros per parcel.
This sum will help finance the development of controls and, according to the EU, together with the collection of customs duties, will help level the playing field between European products and competition “made in China.”
FashionNetwork.com with AFP
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Galeries Lafayette Paris Haussmann welcomes Louis Vuitton‘s latest beauty offering. Under the department store’s famous dome, the house presents, for the first time, a 40 square-metre corner entirely dedicated to its new make-up line, La Beauté Louis Vuitton.
Corner La Beauté Louis Vuitton Galeries Lafayette Paris Haussmann – DR
Louis Vuitton is part of the LVMH group and remains one of the world’s most influential luxury brands, thanks to its expertise in leather goods, fashion, and fragrances. The Galeries Lafayette Haussmann department store, owned by the family-run Galeries Lafayette Group, attracts millions of visitors every year and serves as an important showcase for the world’s leading fashion houses. It is an exceptional setting chosen by Louis Vuitton to present its new beauty proposition.
The house unveils its very first make-up collection, conceived as a new chapter in its vision of the art of travel. The artistic direction of the collection has been entrusted to Dame Pat McGrath, a leading figure in global make-up artistry. She envisions beauty as a means of self-expression and an everyday way of life.
To accompany the launch, Louis Vuitton has created a unique space on the ground floor of Galeries Lafayette. The corner is surrounded by an openwork metal structure featuring the diamond motif associated with the House. The atmosphere blends wood, woven leather and champagne-coloured metal to create a distinctly luxurious setting. The corner offers a personalised experience thanks to a dedicated consultation area, where customers can discover the products, receive advice and enjoy a made-to-measure moment.
The collection comprises three main ranges: LV Rouge with 55 lipstick shades, LV Baume with 10 shades, and LV Ombres with eight eye palettes. Each creation prioritises performance and a powerful sensory experience. The products feature an exclusive olfactory signature created by Louis Vuitton Master Perfumer Jacques Cavallier Belletrud. The refillable cases, designed by Konstantin Grcic, echo the house’s historic codes, marrying elegance and durability.
The space also features an exclusive lipstick trunk that brings together all the shades.
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The historic outdoor event organised by Messe München ISPO took place in Bavaria for the final time, from November 30 to December 2. It gave ISPO the chance to present a final series of awards before its move to Amsterdam, where the trade show will be held from 2026.
ISPO Munich held its last edition at the end of 2025 – ISPO
This edition of the ISPO Awards was defined by three main criteria: circularity, multifunctionality, and technology. The winners were selected by an international jury and divided into several categories.
Comfortable, versatile products
In the Running/Trail Running category, gold went to The North Face for its Summit Vectiv™ Pro 3 shoe, recognised for its carbon plates, nitrogen-infused foam, and comfort. Completing the top five were Outopia (Vita Shell Jacket), Decathlon Kiprun (Kipnext shoe), Nedao (HexRise Active Running Long Sleeve T-shirt), and Mizuno (BreathDry Shell Jacket).
The latest generation of winners at the ISPO Awards in Munich was honoured – ISPO
The contest in the Mountaineering/Climbing category was won by Ohmega, Edelrid’s lightweight assisted-braking belay device. Its three-stage braking system, integrated pulley and suitability for all rope teams played an important role in this success. Edelrid and its Ohmega were followed by Blackyak with the Javari Suit, The North Face with the Summit 5050 AMK Hoodie, Mammut with the Crag Recycled Classic Rope, and Blackyak with the Watusi Light Suit.
Lightness, a key element in sports equipment
In the Hiking division, Rab’s Syclon XP 40 pack took top spot, thanks to its low weight, waterproofing and body-hugging Aerofit carrying system. Completing the top five were Kathmandu (XT Series Pack 40 backpack and Women’s XT Series Hybrid Octa Fleece Hooded Jacket), Rab again with its Mythic -6 down sleeping bag, and Simond with its MT900 ultralight backpack.
The award-winning products stood out for their durability, technical features and versatility – ISPO
Mammut’s Eiger Free Pro HS Bib Pants took first place in the Snow Sports category, thanks to their technical sophistication and durability. Helly Hansen (Sogn Patrol Shell jacket) and Elan (ACE GSX FX skis) completed the podium, followed by Pelliot with its The Limit Series One-Piece Down Coat.
Eco-responsibility, a must at the ISPO Awards
In the Lifestyle/Athleisure category, Impetus outpaced its rivals with the ImNatura T-shirt, recognised for its eco-friendly credentials. It finished ahead of Reima and its BugProof Hoodie Surista, Peak Performance and its R&D Helium Loop jacket, Bosideng and its 3-in-1 Smart Layering Kids Down Jacket, and Peak Design and its Roller Pro suitcase.
ISPO moves to Amsterdam in 2026 – ISPO
First prize in the Camping/Vanlife category went to Simond and its Single Wall Trekking Tent 2P UL Condensless, praised for its light weight and material efficiency. Simond was followed by Robens with the LightCore UL 3.1R Regular sleeping mat, Dometic with the Dometic CFX5 series cooler, Acebeam with the Keylight 500 torch, then Robens again with the Scoria Quilt UL +6°C Regular sleeping bag.
Versatile sports products are in vogue
Among the contenders in the Cycling/Commuting category, Bosideng took the gold award for the versatility and recycled materials used in its Circular Design Fashion and Functional Puffer jacket. Next came BBB Cycling with its BackStreet LED ERT helmet, Qiaodan with its Carbon Reduction Intelligent Wearable Luminous Riding Windbreaker, then Flectr with its Cargo Mate handlebar.
The new ISPO will now be organised by Messe München and Raccoon Media Group – ISPO
To bring this edition to a close, first prize in the Multisports category went to Helly Hansen for its Arctic Shield Pro Boot HT, whose technical capabilities won over the jury. The Norwegian brand finished ahead of Viking with its QuikGo GTX SL children’s shoe, Polartec with its AirCore x Montura Ritmo PTC AirCore Hooded Anorak, Acemate with its Tennis Robot, and EGGspander with its Your GYM ToGo! muscle-strengthening tool.
Future developments for the European Outdoor Group
This series of awards brought the last ISPO in Munich to a close, after fifty years in the Bavarian capital. The European Outdoor Group (EOG) took the opportunity to unveil the roadmap for its transformation programme, built around communications commitments (public relations, marketing, member recruitment) and events (ISPO, Outdoor Impact Summit and EOG Week) focused on environmental, social and regulatory issues.
EOG plans to increase its influence from 2026 onwards – ISPO
EOG’s future also lies in data management, according to its director, Christian Schneidermeier. The association will be developing its Outdoor Market Intelligence Service (OMIS) market analysis tool, implemented by Sporting Insights, and plans to roll it out in Germany this month and in France in early 2026, following a successful launch in the UK. For the time being, OMIS covers three million product references in its database, across 2,000 physical points of sale. According to EOG, the tool represents over €5 billion (2023–2025) in value and includes 1,000 brands represented.
EOG also plans to develop the Sustainability Data Exchange (SDEX) and a European retail directory, and to produce annual market reports, along with complementary projects. The aim is to make EOG a complementary player to ISPO, and to strengthen the European outdoor industry.
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There’s never a bad time to be the main choice as a fashion destination, but M&S has taken top-of-the-tree status this Christmas when it comes to AI gift inspiration. And in the Beauty category, Charlotte Tilbury has been mentioned more than any other cosmetics brand while Decathlon took top spot in the Sports category.
M&S
That’s all down to the ‘AI Christmas Nice List’ compiled by digital marketing and PR agency Tank, revealing which UK retailers AI favours for Christmas gifting by analysing hundreds of ChatGPT responses across 10 retail sectors, awarding a mention score based on how early products are recommended.
And of the top fashion searches, M&S achieved the highest mention score (21) in the category. And that was out of nearly 150 websites.
Following M&S, shoppers are more likely to see fashion picks from Next, Barbour and John Lewis, with mention scores of 20, 17 and 15, respectively.
Next, it has to be noted, also received three more total mentions than M&S, but “these were later in AI’s response and scored lower overall”, the report said.
High ratings for British heritage brand Barbour and John Lewis were helped by their annual Christmas ads bringing in press coverage and social media attention to drive holiday demand, with this year’s ad including Barbour’s retuned link-up with Shaun The Sheep.
Other big name fashion recommendations include Matalan at number five (14 mentions), followed by Sainsbury’s TU Clothing (11 mentions), Longchamp (10), accessories brand Fairfax & Favor and White Stuff (both 8 mentions).
John Lewis also showed up the most overall in ChatGPT, with 31 mentions across eight out of 10 sectors analysed including Home and Food & Drink categories.
Martin Harris, head of digital at Tank, commented on the research: “ChatGPT is used everyday for personal and commercial queries such as Christmas gift ideas, so if fashion brands aren’t appearing for the relevant results, they could be missing out on sales. AI search is important for retailers and while there is hesitancy around it, it is essential brands are discoverable where shoppers are searching for information.
“While some small retailers could struggle with being found in AI during peak seasons like Christmas, it presents an opportunity to improve visibility in their niche. Consumers can also use AI to find niche brands and products. That’s why it’s even more important retailers know what their customers want and have a strategy to appear in the relevant results.”