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Deichmann posts 2.3% revenue growth in 2024

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Nicola Mira

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April 14, 2025

The Deichmann group generated a gross revenue of approximately €8.7 billion in fiscal 2024, a slight increase over the €8.5 billion generated in fiscal 2023. Net of exchange rate effects, the footwear retailer’s revenue in 2024 grew by 2.3%. Deichmann, based in Essen, Germany, has once again sold more than 180 million pairs of shoes in its stores and e-shops worldwide.

As of the end of 2024, Deichmann had approximately 16,500 employees in Germany, where it operated some 1,300 stores – DEICHMANN

Deichmann is present in over 30 countries, and in 2024 it generated approximately 68% of its revenue outside Germany. As of December 31, 2024, the Deichmann SE company operated nearly 4,700 stores, more or less the same as in the previous year, as well as about 40 e-shops.

Despite a tough market environment, the group’s gross revenue in Germany was €2.7 billion (while net revenue was €2.3 billion), the same as the previous year. In 2024, Deichmann’s total adjusted retail area increased by 1.5% in Germany – calculated with reference to the same number of stores as the previous year.

In Germany, the group sold approximately 67 million pairs of shoes in stores and online. Again, customers showed a willingness to shift their preferences towards more expensive products. As of the end of 2024, Deichmann had approximately 16,500 employees in Germany, where it operated some 1,300 stores.

In 2024, the group completed a restructuring operation that had started in 2023, culminating with the closure of the MyShoes chain. Following a cost-benefit analysis, and aiming to boost the group’s brand image, the MyShoes concept was in fact withdrawn from the market in Germany and Austria. All its stores and the e-shop closed down in November 2024.

DEICHMANN

Deichmann-owned sneakers and streetwear retailer Snipes recorded a 5% revenue increase in Europe in 2024. The Cologne-based retailer contributed more than €1.8 billion to the Deichmann group’s revenue last year. Dennis Schröder was appointed CEO of Snipes in January 2024.

Snipes currently operates some 800 stores in Europe and the USA, including around 350 in the USA and 150 in Germany. The chain also has stores in Italy, Spain, the Netherlands, Belgium, Austria, Poland, France, Portugal, Switzerland and Croatia.

In 2025, the Deichmann group is planning to invest the record amount of approximately €420 million to continue modernising its store fleet, especially in IT and logistics, and will also build a state-of-the-art corporate campus at its long-standing headquarters in Essen.

“Last year, we celebrated the 100th anniversary of our group, a business that has been successfully expanding for more than a century. Despite the tough juncture, this makes us optimistic for the future,” said Heinrich Deichmann, chairman of the board of Deichmann SE, commenting the results of fiscal 2024.

“We will be able to continue to grow in future without resorting to external investors, therefore remaining an independent business,” added Deichmann. He went on to say that “the last few years have once again shown that our approach of aiming for targeted and gradual growth as a family business is still relevant, and that we are on the right track.”

Heinrich Deichmann, chairman of the Deichmann group, said he was satisfied with the results in fiscal 2024
Heinrich Deichmann, chairman of the Deichmann group, said he was satisfied with the results in fiscal 2024 – DEICHMANN

In 2024, the group reached its key objectives, according to Deichmann: “We were able to successfully grow our brand portfolio, for example acquiring the rights to Esprit footwear for Europe and the USA. Other attractive brands, such as Kappa, Bugatti, S.Oliver, Rieker, Crocs and Buffalo, were added to our diverse range.”

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Matalan gets millions in new funding

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Retailer Matalan announced on Tuesday that it has secured an additional £25 million of funding from its anchor investors, with the money to be used to accelerate investment in support of its multi-year business transformation plan and the delivery of its strategy.

Matalan

Its anchor investors are Invesco, Tresidor, Man Group and Napier Park.

The transformation plan includes investment in store refreshes, new store openings, supply chain investment, and the launch of a new app, which it said “will underpin Matalan’s e-commerce channel and loyalty programme”.

Executive chair Karl-Heinz Holland said: “The funds will enable us to build on the progress we have already made in delivering our strategy, and accelerate investment across the business – from our stores through to our supply chain. We look forward to driving Matalan’s transformation forward as we continue on our journey to deliver sustainable, profitable growth.”

The news follows the recent appointment of Sarah Welsh to the role of chief product and commercial officer. 

She’d spent five years as Retail CEO at digital fashion retailer N Brown Group “where she transformed the group’s traditional catalogue offer and moved the business to a more agile digital footing”.

And prior to that she’d been MD of Oasis Fashion, as well as having senior buying roles at Miss Selfridge and River Island after beginning her career with Laura Ashley.

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MF Brands Group finalises sale of The Kooples

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AFP

Translated by

Nicola Mira

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April 22, 2025

Last Thursday, Swiss group MF Brands, owner among others of Lacoste, Aigle and Gant, announced the sale of affordable luxury label The Kooples to French industrial group Verdoso.

The Kooples

“The Verdoso group, recognised for its entrepreneurial approach and its track record in transforming and supporting companies, will now be backing The Kooples in its expansion,” said MF Brands in a press release.

In January, MF Brands (formerly known as Maus Frères International) said it wanted to “focus on businesses in line with its DNA,” as reported by FashionNetwork.com. MF Brands bought The Kooples in 2019.

Through this operation, whose value was not disclosed, the Swiss group has ceded to Verdoso, which specialises in investing in struggling companies, complete control over the entire business of The Kooples.

The label was founded in Paris in 2008 by the three Elicha brothers, and sells a full range of premium ready-to-wear and accessories for women and men.

MF Brands Group is present in nearly 100 countries with over 2,400 stores and employs 12,000 people, according to the press release, which also indicated that Verdoso “has taken direct or indirect control of over 30 companies” since it was founded in 1997.

Copyright © 2025 AFP. All rights reserved. All information displayed in this section (dispatches, photographs, logos) are protected by intellectual property rights owned by Agence France-Presse. As a consequence you may not copy, reproduce, modify, transmit, publish, display or in any way commercially exploit any of the contents of this section without the prior written consent of Agence France-Presses.



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Hermès heir Nicolas Puech faces a $1.3 billion lawsuit over a disputed $16 billion share deal

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Bloomberg

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April 22, 2025

A high-stakes legal dispute has cast new light on the fortunes behind French luxury brand Hermès. A legal complaint filed in Washington, D.C. accuses 82-year-old Nicolas Puech—an heir to the Hermès dynasty—of failing to transfer shares worth approximately €14 billion ($16 billion) under a private agreement.

Hermès International boutique in Paris. – Photo: Benjamin Girette/Bloomberg

Honor America Capital LLC, the plaintiff in the case, claims that Puech breached an agreement to transfer shares of Hermès International SCA. According to court filings, the deal was reportedly backed by Sheikh Tamim bin Hamad Al Thani, the emir of Qatar. Honor America Capital is seeking over $1.3 billion in damages.

Puech, a fifth-generation descendant of Hermès’ founder, denies any involvement. His legal counsel, attorney Grégoire Mangeat—now representing him alongside Fanny Margairaz—said Puech had no knowledge of the deal and only learned it through media reports.

Documents in the lawsuit appear to show signed agreements between Puech and Honor America Capital, with lawyer François Besse as a facilitator. A letter dated 27 February and signed by Honor America Capital chairman Abdulla Mishal Al Thani refers to full funding commitments and expectations of completing the transaction.

However, by March, the agreement reportedly collapsed. According to the filings, Besse informed the buyer that the Hermès shares could not be retrieved from Lombard Odier, a Geneva-based custodian bank. The bank declined to comment on the matter.

The case shines a spotlight on growing Gulf investment in the European luxury sector. Qatar’s sovereign wealth fund and affiliated entities currently hold high-profile assets such as Harrods in London and fashion houses Valentino and Balmain through investment firm Mayhoola.

Ownership of Puech’s Hermès shares has long been shrouded in mystery. In 2010, tensions escalated after LVMH, under CEO Bernard Arnault, quietly acquired a stake in Hermès—a company long held tightly by family members. A 2014 settlement resulted in LVMH distributing those shares back to its shareholders and agreeing not to buy more for five years. Puech later stepped down from Hermès’ supervisory board, though questions surrounding his personal holdings remained unresolved.

Nicolas Puech
Nicolas Puech – DR

In 2023, Puech launched legal proceedings in Switzerland against his former wealth manager, Eric Freymond, alleging mismanagement of his assets. Freymond denied the claims, and a Geneva appeals court found that Puech had voluntarily handed over control and had the authority to revoke the arrangement. The court concluded that while Freymond had managed two Swiss accounts containing Hermès shares from 1998 to 2022, Puech remained the legal owner and had not been misled. Puech did not appeal the 2024 ruling and continues to claim he lost access to the assets.

The most recent U.S. filing names Borysthene LLC, a Delaware-based entity reportedly linked to Puech, as a party to the disputed agreement. Freymond is also listed in the documents as a “consultant”, although his specific role remains unclear.

Hermès has declined to comment on the ongoing case. According to Bloomberg, if Puech still holds the 5.7% stake once attributed to him, he would be Hermès’ largest individual shareholder. Last week, Hermès surpassed LVMH in market value, reaching a valuation of €249 billion and becoming the most valuable company on France’s CAC 40 stock index.

As the lawsuit unfolds, it adds another layer to the long-running legal and financial saga surrounding one of Europe’s most prestigious fashion houses. The outcome could influence Hermès’ shareholder structure and reshape future Gulf investments in luxury.



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