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Coca-Cola’s ex-CEO is spending retirement swimming with sharks and climbing with gorillas—and he’s not slowing down

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  • At 78 years old, Coca-Cola’s ex-CEO Douglas Ivester is planning his 11th safari. It’s a tradition he started in the first 12 months on stepping down from the top job at the $309 billion beverage giant. 

What do you do after stepping down from Coca-Cola’s helm? For the former CEO, it’s taking month-long excursions around Africa. 

When Douglas Ivester stepped down as the $309 billion beverage giant’s CEO and chair at the turn of the century, he knew the continent of gold savannah, vast deserts and tropical rainforests was the first place he wanted to visit with his newfound free time. 

“My first trips to Africa were to work because we had businesses in South Africa and East Africa particularly,” Ivester recalls in an interview with Fortune. “When I retired, I wanted to take my wife, so we put together the first trip to Africa, which included Kenya and Tanzania.”

“We spent a day visiting medical facilities, including an AIDS clinic. We spent some time in schools, and we spent time with local artists, talking to them about their artistic ability and product and things like that, in addition to all the other things that people would go see—the animals and the landscape, all the things like that.”

It’s been over 25 years since, and Douglas Ivester has made a tradition of taking yearly month-long vacations all over the world—and has found himself back in Africa many times along the way.

“We’ve maintained what traditionally people call a bucket list of things to do… I wanted to climb in Rwanda to visit the mountain gorillas. So we took a trip that included that in the middle of the trip,” Ivester adds.  “I wanted to do Asia and wander around in Asia and see what I can learn there. So I did that.”  In 2017, he says he spent 30 days discovering Southeast Asia.

The pandemic, of course, put his annual vacation to an abrupt halt. But now, at 78, he’s planning his 11th “Rewild” safari with Botswana and Kenya on the cards for 2026.

For the growing number of leaders taking a sabbatical, a Rewilding Safari offers the chance to participate in wildlife conservation efforts, like releasing Darwin’s rhea in Patagonia National Park and planting trees in Madagascar and Sumatra. Just don’t think of it as a vacation, Ivester warns.

The lowdown

How much does it cost?  
Ivester estimates that an all-inclusive trip at a safari camp will set you back $50,000, including airfare.

What’s so special about Africa? 
“I’ve been to Latin America, I’ve been to Asia, but Africa is my favorite place to go to is Africa. It’s so vast. It is so different. It is learning something new almost every minute of the trip. And I like that,” Ivester says.

“We attempt to incorporate as many learning experiences as possible. As an example, we were in Cape Town in South Africa, and we took a day and went out to go swimming with the great white sharks and a superb experience.”

“To take a balloon ride over the Great Migration is something you can’t describe, you just have to experience it. To ride an elephant in South Africa at one of the camps down there, you cannot describe it, but I’ve done it… You have to be there and be there in the moment and be willing to take some risk.”

“I wouldn’t describe our trips as ‘vacations’. A vacation implies rest and relaxation. And I would say we’re more moving around and learning and experiencing life, and we have to rest when we get home.”

Courtesy of Rewild Safaris

Do safaris have good WiFi? 
“That is an ever-changing situation,” the retired chief says. “20 years ago, the answer was no. You really didn’t have phone service, and certainly no internet connection or anything like that. In more recent years, a lot of the hotels do have coverage, and the phone service is much, much better, but it improves on a yearly basis.”

Any word of warning for execs?
“My word of caution would be to plan every day and to research every day and make sure you go into it with an understanding of what you want to accomplish,” Ivester recommends. “A really good Safari trip will probably take a year to plan and a year to schedule. And if you’ve got it done that way, you’ll probably have a very successful trip, but you can’t do things sort of spur of the moment.”

A 48-hour sample itinerary

A two-day private safari excerpt designed by Rewild Safaris for Mr. & Mrs Ivester and friends in late June.

Day 1 Location: Little Kwara Camp, Kwara Reserve, Okavango Delta, Botswana

Background: The Kwara Reserve shares its southern boundary with the Moremi Game Reserve. It encompasses a wide variety of wildlife habitats, ranging from deep-water lagoons and thick papyrus beds to dry-county scrub and mopane forests. Nestled on the edge of the permanent waters of the Okavango, Little Kwara Camp’s five canvas tents are elevated into the tree canopy on wooden decks.

Morning: Wake up to an early morning wake-up call—a gentle voice saying “Good Morning” just outside the tent. Following breakfast, we venture out in the custom-designed Land Cruiser for our morning game drive. At this time of year, the water is high, so we frequently have to drive through water.

The tracker scans for the footprints of the animals we seek. We venture into the bush, eventually finding the small lion pride whose prints he found. We watch the small lion cubs chase each other until one of them finds its mother and begins to nurse. The other two cubs join their siblings as their mother lies contentedly in the shade.

Later, we venture further, scanning the trees for the most elusive big cat: the leopard. After a rewarding game drive, we return to camp for lunch.

Courtesy of Rewild Safaris

Afternoon: We venture into the Okavango Delta’s waterways in a traditional canoe called the mokoro. Floating along the channels between the reeds, the guide uses a long pole to navigate the two-foot deep crystal-clear water.

We enjoy the calm silence of gliding along as we watch various birds fly over us. Eventually, we reach an island, where we disembark and take a gentle walk among the trees. The safari guide points out the various trees and shrubs and explains how some are used in the traditional day-to-day life of the local inhabitants.

As we approach the end of the island, we find a team from the camp waiting for us. We order our beverages, enjoy some snacks and toast the setting sun as it disappears over the western horizon.

We return to Little Kwara by motorboat, arriving just before dark. We have time to shower before returning to the dining area, where dinner is served under the African sky.

Day Two: The Selinda Reserve

Background: While not as famous as its southern neighbor, the Okavango Delta, the Selinda Reserve is an incredible 521-square-mile wilderness. By this time of year, large numbers of migrating wildlife have joined the permanent residents who thrive on these open savannas. A variety of antelope species are found, along with giraffe, warthog, baboons, and vervet monkeys. Lion, cheetah, and spotted hyena are the primary large predators.

But there are two species of wildlife that make the Selinda Concession stand out: The Cape hunting dog and large breeding herds of elephants. The experts at Great Plains Conservation estimate that over 9000 elephants make Selinda their temporary home during the dry season.

Morning: Following breakfast, we are driven to the airstrip and board a Cessna Caravan aircraft for our flight into northern Botswana. Our destination is Selinda Camp, and our goals are twofold: to find the elusive African painted dogs and experience the influx of hundreds of elephants.

We land and with our tracker perched on the Land Cruiser’s hood, we begin our journey. Eventually, the tracker finds something interesting and tells the guide to drive into the bush. We sit silently and hear yelping sounds. The guide whispers to us that we are near the den site, where the alpha female has recently given birth to her pups. Although the den is hidden from us, we see a handful of the African painted dogs resting in the shade.

We continue on to camp, where we are warmly greeted by the Selinda team. We are each handed a cool moist washcloth and a welcoming drink to freshen up after our journey.

After a briefing about the camp, we are escorted to our “tent”—home for the next two nights.

Afternoon: Following lunch, we rest until our afternoon game drive. As we drive into the bush, ithin a few minutes we come upon a herd of 12 elephants, with two very young babies. As we watch the adults chewing on tree branches, the baby elephants nurse within about twenty feet of our vehicle. As evening approaches, we begin to return to camp and come across a big bull elephant.

Our guide tells us the bull is heading toward the group of elephants we just visited. His goal is to find out if any of them are ready to breed. We return to camp. After showering, we sit around the campfire as our guide summarizes the day’s adventures and discusses plans for tomorrow.

As we crawl into bed, we hear a distinct sound in the distance—the mighty roar of a male lion telling all that this is his territory. It’s the perfect sound to end another fascinating day in the African bush.

This story was originally featured on Fortune.com



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Trump smartphone will likely be made in China and subject to administration’s tariffs

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Analysts and supply chain experts are not sold on the Trump Organization touting its new smartphone as being “built in the United States,” saying it’s far more likely the $499 device will actually be produced in China.

The Trump Organization, the Trump family’s real estate, hospitality, and entertainment conglomerate, announced on Monday it would license its name to a wireless service called Trump Mobile and its gold-colored “T1” smartphone slated for an August release. The device will use a wireless provider dubbed Liberty Wireless and will operate on the Google Android operating system.

The Trump Organization’s announcement touted the phones as “proudly designed and built in the United States,” but analysts said it’s more likely the conglomerate is outsourcing manufacturing capabilities to an original device manufacturer (ODM) overseas, as least in the short term, as the U.S. does not have the manufacturing capabilities to build the phone.

“Despite being advertised as an American-made phone, it is likely that this device will be initially produced by a Chinese ODM,” Blake Przesmicki, an analyst at Counterpoint Research, said in a note published Monday.

Even if the U.S. did have smartphone production capabilities, he said, the company would have to rely on components imported from overseas.

The Trump Organization did not respond to Fortune’s request for comment.

Trump Organization executive vice president Eric Trump, for his part, admitted Trump Mobile would not initially be an entirely domestic endeavor.

“Eventually, all the phones can be built in the United States of America,” Trump said on The Benny Show podcast on Monday, suggesting the device is being produced or assembled overseas before its August launch.

Manufacturing limitations

President Donald Trump has tried to jumpstart domestic manufacturing by imposing sweeping tariffs, but experts have long warned of the U.S.’s production limitations. Apple, for example, set up its supply chain in China in the 1990s, and moving it would require extensive sourcing substitutions and increased labor costs that would drive the cost of a U.S.-made iPhone to more than $3,000, Wedbush Securities analyst Dan Ives previously said.

These barriers to expanding U.S. production are nearly universal in the industry, according to Przesmicki.

“Generally, no phones have been manufactured in the U.S. since the 2G era in over a decade,” Przesmicki told Fortune. “We have weaker supply chains, fewer capable employees in the smartphone sector, lower margins.”

Przesmicki suggested if any manufacturing of Trump-branded phones were to take place on American soil, it would be on a small scale, about 1,000 phones or fewer. Leo Gebbie, principal analyst at CCS Insight, told Fortune there’s “no serious chance” the Trump Organization has arranged for U.S. production of the T1 phones, especially before the August launch.

“The idea that this could be replicated in the U.S. in any sort of short- to medium-term timescale is fanciful,” Gebbie said. “It is an absolute pipe dream.” 

Instead, according to Gebbie, the T1 phones will likely have their final assembly stage in the U.S., which would allow the company to avoid steep investments in domestic manufacturing by simply importing all components. This strategy, he said, could be closer to what the Trump Organization intended when it hailed phones “built” in the U.S.

Trump not immune to his own tariffs

The importing of phone components, the majority of which are made in China, would provide another supply chain hiccup for the Trump Organization by making it susceptible to tariffs Trump imposed for the express purpose of discouraging trade with China.

“This absolutely does raise the specter of the Trump Organization mobile falling foul of the tariffs that have been instigated by the Trump administration,” Gebbie said.

“Ultimately, whether we’re talking about screens, whether we’re talking about camera technologies, whether we’re talking about chipsets and processors and smartphones, almost all of this comes from the same manufacturing hubs in Asia,” he added.

The president last month threatened a 25% tariff on smartphones not produced in the U.S. and lambasted Apple for producing its iPhone in India—where it makes about 20% of its total output. Trump warned he would impose a 25% levy on Apple products if the company does not move manufacturing to the U.S. 

Apple announced in February it would invest $500 billion in expanding U.S. plants over the next four years.

Gebbie suggested the Trump Organization’s emphasis on building its phone in the U.S—despite domestic manufacturing being unlikely—is to send a message to big companies that U.S. smartphone assembly is possible.

“Maybe it provides leverage for the Trump administration to go out to device-makers like Apple and Samsung and say, ‘Hey, we are marking smartphones in the U.S. Why aren’t you?’” Gebbie said.



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All 50 states agree to OxyContin maker Purdue Pharma’s plan for Sackler family to pay up to $7 billion

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A judge on Wednesday is being asked to clear the way for local governments and individual victims to vote on it.

Government entities, emergency room doctors, insurers, families of children born into withdrawal from the powerful prescription painkiller, individual victims and their families and others would have until Sept. 30 to vote on whether to accept the deal, which calls for members of the Sackler family who own the company to pay up to $7 billion over 15 years.

If approved, the settlement would be among the largest in a wave of lawsuits over the past decade as governments and others sought to hold drugmakers, wholesalers and pharmacies accountable for the opioid epidemic that started rising in the years after OxyContin hit the market in 1996. The other settlements together are worth about $50 billion, and most of the money is to be used to combat the crisis.

In the early 2000s, most opioid deaths were linked to prescription drugs, including OxyContin. Since then, heroin and then illicitly produced fentanyl became the biggest killers. In some years, the class of drugs was linked to more than 80,000 deaths, but that number dropped sharply last year.

The request of U.S. Bankruptcy Court Judge Sean Lane comes about a year after the U.S. Supreme Court rejected a previous version of Purdue’s proposed settlement. The court found it was improper that the earlier iteration would have protected members of the Sackler family from lawsuits over opioids, even though they themselves were not filing for bankruptcy protection.

Under the reworked plan hammered out with lawyers for state and local governments and others, groups that don’t opt in to the settlement would still have the right to sue members of the wealthy family whose name once adorned museum galleries around the world and programs at several prestigious U.S. universities.

Under the plan, the Sackler family members would give up ownership of Purdue. They resigned from the company’s board and stopped receiving distributions from its funds before the company’s initial bankruptcy filing in 2019. The remaining entity would get a new name and its profits would be dedicated to battling the epidemic.

Most of the money would go to state and local governments to address the nation’s addiction and overdose crisis, but potentially more than $850 million would go directly to individual victims. That makes it different from the other major settlements.

The payouts would not begin until after a hearing scheduled for Nov. 10, during which Lane is to be asked to approve the entire plan if enough of the affected parties agree.



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CBO digs further into ‘Big, Beautiful Bill’ and now says it will raise deficit by $2.8 trillion

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The report, produced by the nonpartisan CBO and the Joint Committee on Taxation, factors in expected debt service costs and finds that the bill would increase interest rates and boost interest payments on the baseline projection of federal debt by $441 billion.

The analysis comes at a crucial moment as Trump is pushing the GOP-led Congress to act on what he calls his “big, beautiful bill.” It passed the House last month on a party-line vote, and now faces revisions in the Senate. Vice President JD Vance urged Senate Republicans during a private lunch meeting Tuesday to send the final package to the president’s desk.

“We’re excited to get this bill out,” said Senate Majority Leader John Thune afterward.

Tuesday’s report uses dynamic analysis by estimating the budgetary impact of the tax bill by considering how changes in the economy might affect revenues and spending. This is in contrast to static scoring, which presumes all other economic factors stay constant.

The CBO released its static scoring analysis earlier this month, estimating that Trump’s bill would unleash trillions in tax cuts and slash spending, but also increase deficits by $2.4 trillion over the decade and leave some 10.9 million more people without health insurance.

Republicans have repeatedly argued that a more dynamic scoring model would more accurately show how cutting taxes would spur economic growth — essentially overcoming any lost revenue to the federal government.

But the larger deficit numbers in the new analysis gave Democrats, who are unified against the big bill, fresh arguments for challenging the GOP position that the tax cuts would essentially pay for themselves.

“The Republican claim that this bill does not add to the debt or deficit is laughable, and the proof is in the numbers,” said Sen. Jeff Merkley of Oregon, the top Democrat on the Senate Budget Committee.

“The cost of these tax giveaways for billionaires, even when considering economic growth, will add even more to the debt than we previously expected,” he said.

Marc Goldwein, senior vice president and senior policy director for the Committee for a Responsible Federal Budget, said Tuesday on social media that considering the new dynamic analysis, “It’s not only not paying for all of itself, it’s not paying for any of itself.”

Treasury Secretary Scott Bessent and other Republicans have sought to discredit the CBO, saying the organization isn’t giving enough credit to the economic growth the bill will create.

At the Capitol, Mehmet Oz, who heads up the Centers for Medicaid and Medicare Services and joined Vance at the GOP Senate lunch, challenged CBO’s findings when asked about its estimate that the bill would leave 10.9 million more people without health care, largely from new work requirements.

“What will an American do if they’re given the option of trying to get a job or an education or volunteering their community — having some engagement — or losing their Medicaid insurance coverage?” Oz asked. “I have more confidence in the American people than has been given to them by some of these analyzing organizations.”

Republicans on the Senate Finance Committee unveiled their proposal Monday for deeper Medicaid cuts, including new work requirements for parents of teens, as a way to offset the costs of making Trump’s tax breaks more permanent in their draft for the big bill.

The Senate’s version of the package also enhances Trump’s proposed new tax break for seniors, with a bigger $6,000 deduction for low- to moderate-income senior households earning no more than $75,000 a year for singles, $150,000 for couples.

The proposals from Senate Republicans keep in place the current $10,000 deduction of state and local taxes, called SALT, drawing quick blowback from GOP lawmakers from New York and other high-tax states, who fought for a $40,000 cap in the House-passed bill. Senators insisted negotiations continue.

Bessent said Tuesday that the Senate Republican proposal for the tax cuts bill “will deliver the permanence and certainty both individual taxpayers and businesses alike are looking for, driving growth and unleashing the American economy.”

“We look forward to continuing to work with the Senate and the House to further refine this bill and get it to President Trump’s desk,” he said in a news release.

While the House-passed bill exempted parents with dependents from the new Medicaid work requirements, the Senate’s version broadened the requirement to include parents of children older than 14, as part of their effort to combat waste in the program and push personal responsibility.

The work requirements “demonstrate that you are trying your hardest to help this country be greater,” Oz said. “By doing that, you earn the right to be on Medicaid.”

The CBO separately released another analysis on the tax bill last week, including a look at how the measure would affect households based on income distribution. It estimates the bill would cost the poorest Americans roughly $1,600 a year while increasing the income of the wealthiest households by an average of $12,000 annually.



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