Vancouver-founded waterproof footwear brand Vessi opened on Wednesday its first U.S. retail store at Bellevue Square in Washington.
Canadian footwear brand Vessi opens first U.S. retail store. – Vessi
The new store is designed to give customers hands-on access to the brand’s waterproof technology and fit, allowing shoppers to experience the performance and comfort of Vessi products in person for the first time in the U.S. market. The location will house the company’s full footwear assortment alongside a selection of outerwear.
“Opening our first U.S. store is an important step for the brand,” said Andy Wang, co-founder and CEO of Vessi. “The Pacific Northwest has always been a core market for us, and Bellevue is a natural place to bring the Vessi experience into a physical retail setting.”
Founded in 2018, Vessi has built its business around lightweight, everyday footwear engineered with its proprietary Dyma-tex waterproof knit technology. The brand has sold more than two million pairs worldwide.
To mark the opening, Vessi said it will donate all profits generated during the store’s opening period through its first weekend of operations to support local flood relief and recovery efforts. The company will also make a separate donation to assist flood-affected communities in Abbotsford and the Lower Mainland in British Columbia.
