Fashion

British Land signs key fashion names to Broadgate development

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February 27, 2025

Retail property giant British Land may have been focusing more heavily on retail parks in recent periods but it still has major flagship shopping centre sites in its portfolio and has just announced a raft of fashion signings for its prestigious Broadgate development in central London.

Broadgate – British Land

It said this week that it’s seen “a strong start to the year at Broadgate, further strengthening the campus’s retail offering”.

Major fashion brands Ralph Lauren, Mango, Luca Faloni, Hobbs and Whistles are taking space at Broadgate Central, which spans the ground and lower ground floors of 1 Broadgate and 100 Liverpool Street, linking Liverpool Street station to Finsbury Avenue Square 

1 Broadgate will complete later this year with the building’s office space 96% pre-let. The wider campus continues to see strong office leasing activity and since the start of the calendar year, British Land has agreed terms or placed under offer 200,000 sq ft to businesses across a range of sectors.

What that means for retailers in that, as well as sizeable footfall passing through Liverpool Street station, there’s a massive pool of potential customers who’ll be working in the immediate vicinity on multiple days each week.

Overall, the company said Broadgate consistently attracts high footfall of over 29 million visitors a year, with retailers most recently seeing a 4.6% increase in sales year-on-year. 

CEO Simon Carter said: “This is a strong start to the year for Broadgate. The demand we’ve seen for workspace across the campus is due to its excellent connectivity and unrivalled range of amenities, with businesses seeking high quality space within a well located, thriving environment. The fantastic additions to our retail offer at Broadgate Central will only enhance the campus’s appeal.”

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