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Anya Taylor-Joy, Jisoo, and Willow Smith named new faces of Dior Addict

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December 22, 2025

The house of Dior on Monday named an eclectic trio- Anya Taylor-Joy, Jisoo, and Willow Smith- to be the new faces of its hit perfume Addict.

Anya Taylor-Joy for Dior Perfumes – Dior

 
Since her global explosion into superstardom with the cult TV series The Queen’s Gambit, Anya Taylor-Joy has become a significant on-screen star and important red-carpet presence.
 
Jisoo is the K-pop phenomenon who draws immense crowds worldwide. She rose to prominence as a member of the South Korean girl group Blackpink, which debuted under YG Entertainment in August 2016, and became one of the best-selling girl groups of all time.

Jisoo for Dior Perfumes
Jisoo for Dior Perfumes – Dior

 
Willow Smith is an early-blooming singer with a soul voice and a prolific artist.

This trio, the Paris based house stated in a release, “embodies a new generation of Dior stars with their contrasting styles of beauty and their bold, unique characters. Today, they make headlines by joining the legendary world of Dior Perfumes.”
 
Each representing the three new Dior Addict fragrances, Peachy Glow, Rosy Glow, and Purple Glow, created by Francis Kurkdjian.

Willow Smith for Dior
Willow Smith for Dior – Dior

 
“The three stars express the radiant facets of carefree youth on a quest for deliciously spontaneous olfactory pleasure,” Dior added.

The Paris based fashion, luxury, scent, and beauty house hailed their appointments as “the perfect occasion for them to bring to life an incredible Dior Addict revolution in glowing images bursting with energy, where perfumes dialogue with the iconic Dior Addict Lip Glow Oil created by Peter Philips.”
 
 

 

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Humility, La Fée Maraboutée’s sister brand, opens its first Paris boutique in Le Marais

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December 22, 2025

Ten years after its launch, Humility has opened its first Parisian boutique. A sister label to La Fée Maraboutée, the discreetly chic womenswear brand is growing at its own pace. It has just opened the doors of its first Parisian boutique in the Marais, at 11 rue Malher, on the corner of rue des Rosiers.

Humility’s new Marais boutique – Humility

The brand has taken over the space of multibrand retailer Camélia and now enjoys strong visibility in this highly competitive part of central Paris, attracting both French and international customers. It sits within a nearby retail mix that includes Free People, Cotélac, Balzac, Desigual and Cos.

Launched by La Fée Maraboutée founders Jean-Pierre Braillard and Virginie Mangano, Humility distils pared-back womenswear with understated elegance. Established in 2016 with a proposition radically different from the Roanne-based group’s flagship brand, the label swaps bohemian prints for a more architectural, almost monastic, aesthetic.

The current wardrobe champions ‘effortless’ elegance: oversize cuts, structured lines and a discreet colour palette (black, anthracite, chalk, khaki). Key pieces include the precisely cut Riu trousers, apron dresses with a workwear accent and, true to the group’s DNA, knitwear crafted in bouclé or textured wool blends. Pricing, slightly higher than at La Fée Maraboutée, ranges from 140 to 270 euros, with production predominantly in Europe, particularly Italy.

In terms of distribution, Humility remains selective, relying on a network of around 110 specialist multi-brand retailers, such as Solana in Paris and Lilyaké in Bordeaux. The brand is present through this channel in key European markets: the UK, Germany, Italy, Spain, and the Benelux region.

Interior of the Humility boutique
Interior of the Humility boutique – Humility

In recent years, the group has also been developing direct sales, both online and in-store. It is testing its mono-brand concept with a pilot location opened in 2023 in its home region, Lyon, at 24 Grande Rue de la Croix-Rousse, a laboratory that has helped refine the customer experience by adopting a concept-store approach and incorporating jewellery and home décor brands. Today, the brand is strengthening its visibility in department stores with around a dozen strategic corners, notably at Printemps Nation in Paris as well as at Galeries Lafayette in Reims and Tours.

The brand is also active internationally, having presented in Taiwan this summer, during the Mode in France event, its spring-summer 2026 collection inspired by the work of Japanese architect Tadao Ando. This collection will, of course, be showcased in its new Paris boutique.

The French group headed by Gaëlle Lelong does not disclose the brand’s financial performance. In 2024, despite a downturn in business, the parent company, La Fée, posted sales of over 37 million euros and remained profitable.

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La Paz x Burel Factory launches oversized Mantero jackets in Herringbone and Navy

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December 22, 2025

The timeless menswear brand La Paz, founded in Porto, Portugal in 2011 by André Bastos Teixeira and José Miguel de Abreu and known for a style inspired by the Atlantic Ocean, appears to be charting a new course, turning towards the mountains through a partnership with Burel Factory, based in the Serra da Estrela. It is well known that the former Lanifícios Império, founded in 1947 in Manteigas and equipped with heavy machinery and traditional looms to transform the wool of the region’s Bordaleira sheep into burel and other woollens, was rescued in 2010 by João Tomás and Isabel Costa, the driving forces behind the current project, which embraces fashion, interiors, design, architecture, and more. As a result of this collab, the Mantero debuts in Herringbone or Navy, already available on the La Paz website for 348 or 354 euros, depending on the specifications of each version, such as dyeing.

La Paz X Burel Factory

According to La Paz, this is “a small production made with intention,” it says in a note sent to FashionNetwork.com about the launch, highlighting the historic factory in Manteigas, Burel Factory. “The link between Mantero, La Paz and Burel Factory represents a standout collaboration in contemporary Portuguese design, uniting the textile tradition of Serra da Estrela with urban menswear.”

“The Mantero is an iconic jacket model from the Porto-based brand La Paz, produced in partnership with Burel Factory,” the brand adds, stressing that “the jacket is made from burel, the traditional wool fabric from Serra da Estrela, produced by Burel Factory on its historic looms in Manteigas. This fabric is known for its durability, water resistance, and thermal insulation,” La Paz further notes.

Regarding the concept, it also states: “La Paz, focused on reinterpreting classics of workwear and Atlantic culture, uses the savoir-faire of Burel Factory to create a garment that fuses the heritage of the Serra da Estrela shepherds with a modern, functional cut.”

La Paz X Burel Factory

“We have launched a very limited edition of Mantero jackets in new colours, made with carefully selected burel fabrics. Made with 100% Portuguese wool and produced by the Burel Factory- a traditional weaving mill founded in 1947 in Manteigas, Serra da Estrela,” the statement continues. “With several pockets, the Mantero is inspired by fishing equipment from the 1960s. A perfect piece to protect you on the first cold days of winter,” it says, remaining true to its DNA.

“At Burel, wool is still produced in the same way it has been for generations. Local Bordaleira sheep graze on the high plateaus, providing the region’s characteristic wool. The fibre is then transformed using a rare combination of modern machines and 19th-century looms, preserving ancestral techniques almost extinct elsewhere.”

The La Paz website also explains that the Mantero “is a slightly oversized jacket with several pockets, inspired by vintage fishing equipment from the 1960s,” noting the heavy 100% wool fabric, true-to-size fit, and corozo buttons. Special care: it must be washed by hand only.

Both brands share values of local production and sustainability, valuing Portugal’s industrial heritage, with Burel Factory still operating in the old Lanifícios Império factory, giving it new life after insolvency, and continuing to be the main guardian of burel in Portugal, expanding its application from fashion to architecture and interior design (acoustic panels), as noted earlier. For its part, the internationally renowned menswear brand La Paz uses local suppliers and artisans to guarantee Made in Portugal quality.
 

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Marita Moreno launches limited-edition Michone Viana boots, crafted by certified artisans

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December 22, 2025

Six of the seven pairs of Marita Moreno’s handmade boots, 100% Made in Portugal, are now available. Named Michone Viana to celebrate “the Minho textile tradition through a unique history of craftsmanship,” they are the latest creation from Portuguese designer and cultural manager Marita Setas Ferro, a Mozambique-born creative long recognised for her work at the intersection of sustainable fashion, textile sculpture, and craft. This recognition is due in large part to the singular creations of her accessories and footwear brand, founded in 2008 after she obtained a master’s degree in Sculpture from FBAUP (Porto), alongside postgraduate studies in Cultural Management at ISCTE (Lisbon) and in Design and Marketing at the University of Minho (Braga), as well as training in Fashion Design at CITEX (Porto).

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“These boots are a highly exclusive run of seven pairs made from the artisanal weaving used for the traditional Viana costume,” she tells FashionNetwork.com. “Because they were cut from the skirt, each pair is unique in the pattern and colours it displays.”

For sale, “we have six pairs, in sizes 36 to 41, priced at €260.” They can be purchased online on Marita Moreno’s website or, for those who want to try them on, “we can leave them at Cru or UsoLuso (Porto) or send them to the Rita Salazar Store (Lisbon) for a more personal experience,” she adds.

The name Michone Viana (often “Nina”) comes from the Portuguese artisan and creator frequently associated with Viana do Castelo, whose work is distinguished by the preservation and reinvention of Portugal’s textile and craft heritage, reinterpreting traditional elements such as Lenços de Namorados and typical embroidery, or creating accessories like bags, purses, and key rings.

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The connection between Michone Viana and Marita Moreno is most evident in this specific model: the Michone Viana boots, which form part of Marita Setas Ferro’s Handmade Line. They pay homage to Minho’s heritage, and specifically to the traditional crafts of Viana do Castelo, using handwoven Minho textiles with traditional patterns (such as ‘puxados’), originally found on the round skirts of local folklore.

Although the name evokes Michone Viana’s style, the weaving used in these specific Marita Moreno pieces is often executed by certified artisan Aida Pires Martins. Here, the handwoven Minho textile is combined with Burel (100% natural wool from Serra da Estrela) and natural or recycled rubber soles, upholding designer Marita Setas Ferro’s ethical commitments.

That said, the Michone concept that gives Marita Moreno’s collection its name is inspired by the character Michonne from the series ‘The Walking Dead’, focusing on a design of practical, hard-wearing slip-on boots that marry character and simplicity. In essence, it represents a fusion of identities, in which Michone Viana’s name and artisanal aesthetic, with a focus on Minho heritage, serve as inspiration rather than raw material for Marita Moreno’s limited editions of sustainable luxury footwear.

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“Each pair is made with artisanal weaving from Minho, with traditional designs and techniques such as ‘puxados,’ produced by artisan Aida Pires Martins,” Marita Setas Ferro emphasises in the note she sent us. “This rare fabric- originally created for the emblematic round skirt of Minho folklore- carries generations of cultural identity. Instead of a skirt, this textile heritage takes on new life in our Michone boots.”

“With traditional Minho motifs and colours, the Michone Viana boots are part of an extremely limited edition, created with deep respect for culture, artisanal savoir-faire and Portuguese pride.”

“For the plain-coloured sections, we used blue Burel, a 100% wool cloth produced by a family-owned company in Manteigas, in the Serra da Estrela,” she continues. “Thanks to a unique finishing process, the wool becomes more compact, durable and naturally waterproof — ideal for long walks and everyday use.”

“As part of Marita Moreno’s Handmade Line, the Michone Viana boots are designed and produced in Portugal, working only with certified artisans and local factories, combining comfort, durability and timeless design,” she concludes, highlighting the fact that this is: “A rare edition. A living tradition. A statement made to last.”

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