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A distinctly eclectic Paris Fashion Week featuring Leonard, Giambattista Valli, and Vetements

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October 4, 2025

Paris Fashion Week entered its fifth day with an especially intense programme. In particular, the womenswear ready-to-wear shows for Spring/Summer 2026 revealed designers’ pursuit of freshness and lightness. Leonard Paris and Giambattista Valli were prime examples. Vetements, for its part, opted for provocation.

Leonard Paris, Spring-Summer 2026 – ©Launchmetrics/spotlight

Leonard Paris jetted off to California, channelling Hollywood and Beverly Hills, for a festive summer that promises to be scorching. The wardrobe conceived by German designer Georg Lux leaned into evening and cocktail dressing, with fluid minidresses and long, diaphanous gowns cut from airy silks. The pieces floated, at times seeming suspended, rippling with each step in a whisper of intangible fabrics.

“I was inspired this season by muses such as Faye Dunaway and Jerry Hall, but also by the drawings of Puerto Rican fashion illustrator Antonio Lopez,” confided the creative director backstage, who welcomed guests to the elegant private mansion in the 16th arrondissement, where the house has been based since 2018. Clearly, his collection looked as much to the seventies jet set as to Hollywood’s golden age, with draped, diva-worthy, sequinned gowns.

More than ever, prints took centre stage, from Californian palms lifted from the house’s 1980s archives to the Art Deco floral theme developed by Leonard during the 1970s, along with a new red-and-orange poppy motif found on cotton-poplin dresses, but also painted onto a jacket and a transparent recycled-plastic bag, or worked into enamelled metal earrings. And flowers of every shape and in every shade ran through this richly varied collection.

Next summer’s wardrobe is all about volume, with draping, generous balloon sleeves, puffed silhouettes and flared dresses. A few “cricket club”-style striped looks and masculine blazers and suits provide contrast, though they remained thoroughly glamorous, crafted in greige twill embroidered with gold sequins and rhinestones.

Giambattista Valli, Spring-Summer 2026 – ©Launchmetrics/spotlight

Giambattista Valli welcomed guests into the salons of his house, a stone’s throw from the Opéra on Boulevard des Capucines. Baskets brimming with fruit and wildflowers lined the catwalk. The tone was set, as the Italian couturier celebrated nature in all its splendour, infusing his collection with an ingenuous candour.

With their colourful headscarves, blouses and ample petticoats or culottes, or their white lace apron dresses, the models evoked peasant women returning from the fields, or shepherdesses from old tales in search of Prince Charming. Some outfits were strewn with bucolic motifs: flowers, bouquets, fruit, clovers and butterflies.

Natural materials such as linen and cotton dominated, bringing a touch of authentic simplicity to the whole via little dresses, jackets and shorts suits decorated with hand-painted flowers in the manner of Dutch masters such as Vermeer, whose still lifes inspired Giambattista Valli this season.

Ruffles multiplied like petals in delicate dresses with billowing, airy volumes. They come in the colours of summer fruits: peach, raspberry, lemon, cherry, strawberry and plum. Lightness prevailed with shot taffeta and, above all, organza—whether embroidered cotton organza, ruched silk organza or crinkled iterations.

Vetements, Spring-Summer 2026 – ©Launchmetrics/spotlight

After taking over a McDonald’s on the Champs-Elysées in June 2019, Vetements returned to show on the world’s most beautiful avenue, this time taking over a concrete basement formerly occupied by an Adidas store. In the dim light, a silhouette descended the stairs to cross what looked like a squalid garage, its ceiling interlaced with neon tubes. Face masked by a nylon stocking, the first model appeared in leather trousers and boots, wearing a white T-shirt with a swastika crossed out by a prohibition sign.

For its return to the catwalks after sitting out last season, the brand is looking to make an impact. But its message was, to say the least, muddled. After this opening manifesto look, what followed was a sexist show in which all the women who stepped onto the catwalk were systematically undressed at the back, while the men were not subjected to the same treatment—save for one model whose jeans turned into transparent plastic at the rear, revealing a very chaste pair of white boxer shorts.

Fashion has often explored front/back construction in clothing, but here the experimentation left observers unconvinced. Whether in slip dresses or a tight skirt with a T-shirt, a suit, a printed dress, a severe straight grey skirt, or even a candy-pink ballgown, seen from behind the women were reduced to mere sex bombs, buttocks and legs on full display, covered only in couture tights and sometimes tight shorts or thigh-high boots.

At the back, in fact, garments morphed into high-cut bodysuits, while long dresses were shortened and skirts were either merely tacked at the front without being properly worn, or systematically unbuttoned at the back. Even the classic tweed suit was subverted, the skirt replaced by a pair of tweed briefs—also, of course, high-cut. Elsewhere, trench coats and overcoats open at the back or are stripped of fabric, revealing the lining, as with certain jackets worn by the men.

Two looks, strapped with an enormous cushion—airbag-style—fixed to the front at pelvis level, prompted questions. At the end of the show, coup de théâtre. A final model, dressed in an elegant black crinoline gown entirely open at the back, crossed the catwalk in tears, seeming to buckle under the pain. What was the message here? That this was, in fact, a denunciation of women as objects and of their hypersexualised image? Of the excesses of social media?

By trying too hard to conceptualise, Guram Gvasalia, who took over as the brand’s creative director in 2021 (he succeeded his brother Demna, who left for Balenciaga and is now at the helm of Gucci), risks losing his way.

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L’Oreal to invest $383 million in Indian beauty tech hub

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January 21, 2026

French cosmetics giant L’Oreal said on Wednesday it will set up a beauty tech hub in the south Indian city of Hyderabad with an initial investment ⁠of over 35 billion rupees ($383.4 million).

L’Oréal

The hub aims to be a global ⁠base for AI-driven beauty innovation, create 2,000 tech jobs through 2030, and speed up the rollout of ‍advanced ‌AI beauty solutions, the company said in a ⁠statement.

Nicolas Hieronimus, L’Oreal’s ‌CEO, and the state government of Telangana ‌formalized the partnership at the World Economic Forum, Davos.

Telangana has rapidly emerged as a key investment and technology hub in southern India.

Bilateral ‍trade between India and France stood at $15 billion in 2024, and Indian Prime Minister ‌Narendra ⁠Modi ​and French President Emmanuel Macron have ⁠been ​forging warmer ties.

The two sides have also been working to recast their tax treaty since ​2024 to modernize it by adapting global standards on tax transparency, Reuters ⁠reported in December.
 

© Thomson Reuters 2026 All rights reserved.



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Swarovski appoints new North America general manager

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January 21, 2026

Swarovski on Tuesday announced the appointment of Sindhu Culas to the role of president, general manager, North America at the Austrian jewelry maker.

Sindhu Culas – Courtesy

Based in the luxury firm’s New York City office, Culas will be responsible for “maximizing the Swarovski physical and digital presence and overall brand affinity in the U.S.,” according to a press release.

“We are thrilled to welcome Sindhu to Swarovski. Her vast leadership experience and passion for the brand make her an exceptional addition to our team,” said Kolja Kiofsky, chief commercial officer, Swarovski.

“With Sindhu guiding our next chapter in North America, we are looking ahead to an exciting future filled with creativity, operational excellence, and meaningful growth under our LuxIgnite strategy.” 

A retail veteran with over 25 years of experience across omni‑channel retail and institutional investment management, Culas joins the crystal jewelry maker from G-Star, where she served as CEO of North America at the British denim and apparel brand.

She began her career as a buyer and planner at Macy’s, Talbots, and Lord & Taylor before being promoted to strategy and brand management at Macy’s. Later on, the executive served as senior vendor manager at Amazon and as senior vice president of e‑commerce and strategy for Calvin Klein

“Watching Swarovski’s brand repositioning and momentum in recent years has been inspiring,” said Culas, in response to her new appointment.

“I’m excited to join this exceptional team, collaborate across the business, and help strengthen our position while accelerating growth throughout North America. It’s a remarkable moment for the brand, and I’m thrilled to contribute to the journey ahead.”

Culas’ appointment comes as the luxury jeweller looks to strengthen its position in the North America market. In October, Swarovski’s traveling exhibition “Masters of Light” made its U.S. debut on at the Amoeba Music venue in Los Angeles, coinciding with a collaborative collection with luxury grocer, Erewhon.

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Bourrienne Paris X and its shirts aim to stand test of time

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January 21, 2026

There are stories you simply couldn’t invent. The tale of Bourrienne Paris X, a finalist for the DHL 2025 Award, is one of them. The French shirtmaker for men and women, co-founded in 2017—among others—by two women with entirely different backgrounds, is now entering a phase that balances dynamic expansion with a quest for longevity, projecting growth of over 50% in 2025 and an equally high target for 2026.

Cécile Faucheur is the label’s artistic director – Bourrienne Paris X

The designer behind the Bourrienne Paris X collections is Cécile Faucheur. A former fashion design teacher, pattern cutter and stylist, she is now head of design at the brand she co-founded. Her research at the Musée de la Chemiserie in Argenton-sur-Creuse captivated both her and Charles Beigbeder (who had just taken over the Hôtel de Bourrienne in Paris), prompting them to dedicate a men’s shirting brand to the building.

Historical details and diverse trajectories

For her part, Carine Beigbeder, co-founder and CEO of Bourrienne Paris X, draws on a background that spans finance and entrepreneurship. She previously managed a listed small-cap fund at Financière Arbevel. Her analysis of companies’ business plans and strategies spurred her to take on an operational role—one she now fulfils at Bourrienne Paris X. A luxury brand, or at least on the way to becoming one, the label currently employs around ten people and is attempting to compete with luxury giants such as Hermès in a niche that has, until now, been very narrow: the shirt.

Carine Beigbeder aims to bring longevity to Bourrienne Paris X
Carine Beigbeder aims to bring longevity to Bourrienne Paris X – Bourrienne Paris X

“The idea was to build a brand inspired by historical details and the shirtmakers of yesteryear. We realised that the men’s wardrobe had lost much of the richness it once had.”

Today, the Bourrienne Paris X wardrobe is rooted in both French stylistic heritage and modern fashion, having opened up to womenswear as early as its second season. This now accounts for more than half of the house’s turnover.

In search of quality materials

“For women, the shirt was a vehicle of emancipation as womenswear became uncorseted and a little freer. It wasn’t necessarily at the same time, but that’s not the point,” explained Beigbeder.

Bourrienne Paris X now goes beyond the shirt and has launched men’s trousers on pre-order, cut from a very heavy Belgian linen, “as if coated with a fine layer of beeswax, which gives it a very new and very innovative look,” in the CEO’s words.

Details play an important role in Cécile Faucheur's work
Details play an important role in Cécile Faucheur’s work – Bourrienne Paris X

At Bourrienne Paris X, the linen comes from Belgium, the poplin from Italy, the embroidered trims inspired by the Hôtel de Bourrienne are made by a century-old manufacturer in northern France, the pleating by a Breton artisan, and the mother-of-pearl is sourced from Australia. The shirts, meanwhile, are made in Portuguese and Romanian workshops, and the house is considering other production sites elsewhere in Eastern Europe.

Priority given to digital

Soon to mark its tenth anniversary, Bourrienne Paris X is now in its third year of profitability. Struck by the Covid-19 pandemic after a loss-making start, the brand managed to “keep its head above water,” thanks to digital, which provides sufficient data to respond to its customers’ tastes. The company has self-financed its digital investments and plans to double them in 2026 to accelerate growth, a priority given that its e-commerce site generates over 50% of its sales.

Bourrienne Paris X is largely inspired by the Hôtel de Bourrienne
Bourrienne Paris X is largely inspired by the Hôtel de Bourrienne – Hôtel de Bourrienne

Bourrienne Paris X also invests in SEO, and in Google, Pinterest and Meta campaigns tailored to each of the countries where it is sold, namely the United States, England, Switzerland, Canada and Australia. Customs duties, included in the final price across the Atlantic, are no longer an issue for the brand, thanks to the purchasing power of its American customers.

International expansion

With 60% of its sales generated abroad, the label is stocked by a number of department stores, including Le Bon Marché’s men’s department in Paris, as well as Bongénie in Geneva and Zurich, Lane Crawford in Hong Kong, and Isetan, Tomorrowland, United Arrows and Wako in Japan. This is why it is presenting its project to the DHL Prize jury this year.

The brand is a finalist for the DHL 2025 Award
The brand is a finalist for the DHL 2025 Award – Bourrienne Paris X

The brand remains based at 58 Rue d’Hauteville, opposite the Hôtel of the same name, in the 10th arrondissement of Paris. It’s not unusual for curious customers to be invited to discover the place that inspires the brand with each new collection. The brand’s desire to prioritise digital shapes its approach to welcoming investors, whose most valuable contribution would be their expertise.

For the time being, beyond the brand’s growth, Beigbeder is focused on a mission that is no less important: ensuring that Bourrienne Paris X stands the test of time. A “real challenge” consisting of remaining faithful to the house’s convictions and avoiding, as far as possible, the pull of passing trends.

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