Lululemon has unveiled the new athlete kit for Team Canada ahead of the Milano Cortina 2026 Olympic and Paralympic Winter Games, marking the brand’s third games as official outfitter in a multi-year partnership with the Canadian Olympic Committee (COC) and Canadian Paralympic Committee (CPC). 

The announcement comes alongside an expanded roster of Lululemon ambassadors, including Sidney Crosby, Cynthia Appiah, William Dandjinou, Piper Gilles, Emma Maltais, Paul Poirier, Cassie Sharpe, Tyler Turner, and Natalie Wilkie.

“In collaboration with Canada’s top athletes, we’ve applied insights and learnings from our last two Games to create a kit with deeper focus on innovation and inclusion, while delivering both function and style,” said Calvin McDonald, CEO, Lululemon. 

“As a country that thrives in the cold, the Winter Games are particularly special to Canadians, and all of us at Lululemon are incredibly proud to support Team Canada on the world’s largest sporting stage with product designed for athletes, and with athletes.” 

The collection focuses on thermoregulation, providing layering and insulation to prepare athletes for a range of temperatures and conditions. Inclusivity was central to the design, with adaptive and accessible options including new footwear, seated-fit styles, abrasion-resistant fabrics, and features such as braille and magnetic zippers.

The kit also celebrates Canadian pride, drawing inspiration from the country’s landscapes with topographic map prints, bold maple leaf motifs, and a colour palette spanning deep reds to iceberg-inspired greens and blues. 

Key pieces include the Nylon Taffeta Insulated Jacket, Wool Blend Trapper Hat, Alpaca-Blend Jacquard Sweater, Insulated Relaxed-Fit Pant, Translu Wunder Puff Jacket, Shine Wunder Puff Large-Hood Jacket, Future Legacy Scarf, Future Legacy Easy Access Bag, and Future Legacy Warm Revelation Beanie. Additional apparel and accessories are expected to be released in the lead-up to the Games.

The retail collection is now available online in Canada and the United States, and in Lululemon stores across Canada and in Milan beginning November 19.