Swarovski’s traveling exhibition “Masters of Light” made its U.S. debut on Wednesday, at the Amoeba Music venue in Los Angeles.

Running until November 3, the exhibition celebrates the Austrian luxury house’s 130th anniversary and its heritage of creativity, craftsmanship, and cultural influence.

Curated by British fashion journalist and critic Alexander Fury, and presented under the creative direction of Swarovski global creative director Giovanna Engelbert, the latest chapter, Masters of Light — Hollywood, explores Swarovski’s deep ties to the entertainment industry and its role in shaping some of the most memorable moments in cinema and fashion history.

“We are delighted to bring the Masters of Light exhibition to Los Angeles as part of our 130 Years of Joy anniversary celebration,” said Alexis Nasard, Swarovski CEO.

“As the global epicenter of the music and film industry, this is the ideal setting to honor our intimate connection to Hollywood and our role in its most iconic moments. Swarovski continues to be a key protagonist in pop culture through the sparkle of our various activities and are proud to celebrate our legacy through this.”

Among the standout displays is the original gown worn by Marilyn Monroe when she famously sang “Happy Birthday” to U.S. President John F. Kennedy.

The exhibition also features the Pop Icons chamber, showcasing crystal-embellished outfits worn by performers including Beyoncé, Madonna, Tina Turner, and Lady Gaga.

Another section, Silver Screen Style, highlights Swarovski’s longstanding collaborations with Hollywood costume designers and filmmakers, while Mathemagical delves into the brand’s savoir-faire in crystal making and jewelry design, spotlighting couture pieces created by Engelbert for the Met Gala.

Adding a contemporary twist, Engelbert expands Swarovski’s narrative to include modern pop culture through displays of its iconic crystal figurines from Disney princesses to Marvel superheroes, and introduces a limited-edition collaboration with Erewhon, featuring exclusive products available during the exhibition.

“Since I joined as global creative director in 2020, my goal has been to spotlight this link between Swarovski and pop culture, fashion, stage, and screen,” explained Engelbert.

“It has been a dream working on this US premiere in the heart of Hollywood. There is no better location to showcase the stories and iconic pieces that have made us a staple of pop culture for 130 years and counting.”