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ALO announces major UK expansion with London and North East its target

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October 9, 2025

One hundred and sixty nine stores opening in one year, yes, 169! And the Los Angeles-based studio-to-street premium brand ALO’s opening strategy continues apace, now deepening its UK footprint with four new ‘ALO Sanctuaries’ opening across key destinations in Manchester, London (two), and Leeds between late 2025 and 2026.

Each location, chosen for “cultural relevance and architectural heritage”, has been reimagined into “light-filled sanctuaries designed to inspire mindfulness, connection, and community”.

This includes Manchester’s New Cathedral Street, with the 6,877 sq ft space opening 21 November; Westfield London (6,500 sq ft space opening 28 November); Battersea Power Station (2,551 sq ft, opening 5 December) and Victoria Leeds (6,707 sq ft, opening 2026).

All aim to embody the brand’s signature design DNA: “Expansive glass facades that welcome natural light, serene studio-inspired interiors softened by organic textures, and sculptural displays of apparel” and designed as “modern spaces for movement, style, and mindfulness”. 

It said these “milestone expansions” builds on the success of ALO’s UK debut on the King’s Road in November 2023, “a destination that quickly became a hub for London’s wellness community”. 

Before the moves north, London had been its sole hub with subsequent openings in Knighstbridge (Brompton Road), a flagship on Regent Street and in Covent Garden, “seamlessly integrating into the cultural fabric of the city”.

Summer Nacewicz, executive VP of Marketing & Creative, added: “Each space has been thoughtfully created to reflect the spirit of its city while offering our community a place to connect, recharge, and grow. 

“We believe wellness is best experienced collectively — these sanctuaries are envisioned as hubs for movement, mindfulness, and community.”

He noted the brand has now made significant strides into Europe — also debuting in Dublin and Amsterdam — while launching a six-story flagship in Seoul featuring a rooftop retreat, wellness club, and treatment suites, alongside four additional new stores, marking its first entry into the Asia-Pacific region.

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Nudie Jeans to open third UK Repair Shop in Bristol

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December 10, 2025

Swedish streetwear/denim brand Nudie Jeans is to open a UK Repair Shop on Park Street, Bristol, “bringing [our] signature blend of denim, culture, and sustainability to one of [the city’s] most iconic streets”.

Nudie Jeans

Opening Thursday (11 December) and becoming its third alongside existing stores in London and Manchester, the ‘community-driven’ store brings its collection “designed to last, made with organic cotton, and repaired for life”.

Built on a reputation of “circular design, transparency, and a long-term commitment to doing things differently”, the Repair Shop, offering “free repairs for life on every pair, no matter when or where they were first purchased”.

Repair Shops “are at the heart of Nudie Jeans’ circular model”. Customers return with their worn-in jeans for free repairs, “keeping garments in use for as long as possible”. Re-use jeans, traded in by customers for a discount on their next pair, are cleaned, restored, and resold. In 2024, Nudie Jeans reformed more than 73,000 free repairs globally “and extended the life of thousands of jeans” through its Re-use programme.

“Every Nudie Jeans Repair Shop is built on the belief that tomorrow’s vintage is created in the choices we make today. Few cities understand that better than Bristol,” said co-founder and CEO Joakim Levin.

“Park Street, with its mix of vintage shops, cafés, record stores, and students on the steep climb toward Clifton, sets the perfect stage for [our] next chapter in the UK.”

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Celine opens flagship store in Zurich, Switzerland

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December 10, 2025

From the Danube to the Limmat, Celine is expanding its presence in the Alpine region on two fronts as the year draws to a close. Hot on the heels of its opening on Vienna’s Kohlmarkt comes a new flagship boutique on Zurich’s prestigious Bahnhofstrasse. That said, Celine already had a presence in the Swiss banking metropolis, a smaller boutique on Storchengasse, which has now closed.

Impressions of the Zurich store. – CELINE

Across three floors, the store showcases the womenswear collections, Beauté, Haute Parfumerie, and its Maison line. For the interior, Celine has opted for Grigio Carnico marble paired with travertine, among other materials.

The minimalist ambience is designed to appeal to its discerning clientele, with refined natural stone, silvered mirrors, and gilded metals.

Basaltina flooring laid throughout is finished with a French-inspired chevron motif. Ultra-clear mirrors- some with an antique-gold finish- neon lighting, and polished metal provide further accents. Furnishings throughout the store and in the numerous lounge areas blend vintage and contemporary elements.

The ground floor is devoted to women’s accessories and leather goods. Fragrances and beauty products are displayed on a fragrance organ and at a dedicated beauty counter and sculptural golden cube encloses a private area.

CELINE

The staircase, uniting Arabescato marble and vertical mirrors in rhythmic interplay, leads to the first floor, home to the ready-to-wear collections. At the rear, a private area offers ample space for personal shopping.

As part of the Celine Art Project, a curated selection of artworks is on display: a textile composition by Joël Andrianomearisoa, a sculptural frame by Indrikis Gelzis, and a painting by Maia Ruth Lee.

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India’s Foxtale announces shift from D2C label to House of Brands

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December 10, 2025

Indian skincare business Foxtale has announced its shift from a direct to customer label to a house of brands as it launches Hula Hoop by Foxtale. The new brand offers targeted body care in an expansion of the business’ flagship skincare portfolio.

A first look at Hula Hoop by Foxtale – Foxtale

 
“With Hula Hoop by Foxtale, we’re entering a new chapter in our journey,” said Foxtale and Hula Hoop by Foxtale’s founder and CEO Romita Mazumdar in a press release. “This is not just about launching a new brand; it’s about building a portfolio that can meet the evolving needs of consumers across multiple categories. Our ambition is to create category-defining brands rooted in efficacy, scientific rigour, and customer obsession.”
 
Positioned as “problem-solving body care,” Hula Hoop by Foxtale aims to deliver derm-grade solutions for concerns including body acne, pigmentation, keratosis pilaris, dryness, and overall skin health. The brand launched on December 9 with four products comprising a Brightening Body Wash, Exfoliating Body Wash, Brightening Body Lotion, and Exfoliating Body Scrub, available on its own e-commerce store and with a number of multi-brand retailers.

Hula Hoop by Foxtale is planning continued retail expansion in the coming months. “Our vision is to build brands that are scientifically advanced, culturally relevant and accessible at scale,” said Mazumdar. “Hula Hoop represents our commitment to innovation and our long-term goal of shaping the future of beauty and personal care in India.”
 
Over the past year, Foxtale has reported 250% year-on-year growth and a 50% repeat purchase rate on its direct to customer website. The business also announced that it has crossed the Rs 700 crore milestone in topline GMV.

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