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$3,000 an hour: Is executive coaching worth the hype—or just hype?

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For years, top corporate leaders have relied on executive coaches to overcome personal challenges, sharpen leadership strategies, and improve both individual and organizational performance. But with coaching typically ranging from $200 to $3,000 hourly, a key question remains: Are executive coaches truly worth the investment?

According to leadership experts and seasoned coaches, the answer is yes—but only when approached with clear objectives, personal accountability, and guidance from a trusted, experienced professional.

At its best, coaching offers far more than advice. It provides a structured, outside perspective that helps leaders deepen their self-awareness, refine decision-making, and develop more effective communication. 

“Leading teams well is not something that is automatically understood,” says David Peck, global lead of Heidrick & Struggles’ executive coaching practice. “At its best, executive coaching enables a leader to identify where—and importantly how—they need to sharpen, fine-tune, or modify their mindset and behavior in ways that can make significant changes.”

Coaches can be especially valuable for those on the path to the C-suite. Leadership experts say it enhances transition readiness, builds emotional intelligence, and broadens one’s strategic vision. “You need someone giving you that new way of seeing and doing things,” says Liz Bentley, founder of Liz Bentley Associates, an executive leadership coaching firm. 

Many chief executives credit coaching as pivotal to their professional ascent. Former Google CEO Eric Schmidt once called hiring a coach, whom he met with weekly for about 15 years, was the best professional decision he ever made. Amazon founder Jeff Bezos and Microsoft founder Bill Gates have similarly touted the value of outside counsel when navigating high-stakes leadership moments.

While the return on coaching is often qualitative and individualized, research suggests  the payoff can be significant. In a  2019 survey by management consulting firm FMI, 87% of respondents said they saw a significant return on investment from executive coaching. 

The market for coaching services has expanded rapidly in recent years. Between 2019 and 2022, the number of leadership coaches grew by 54%, and the industry’s annual revenue reached nearly $4.56 billion, according to a 2023 International Coaching Federation global coaching study. But that growth has also created a crowded, inconsistent landscape. Aside from certification from the ICF, there’s no universal licensing body or set of credentials—making it difficult to distinguish seasoned professionals from self-appointed “gurus.”

“Credentialing is a diluted proxy for relevant experience and skill,” warns Dennis Baltzley, Korn Ferry’s global head of leadership development solutions. What truly matters, he says, is real-world experience and demonstrated success.

Gary Rich, founder of Rich Leadership and a former CEO, agrees. “Nobody knows who’s the snake oil salesman,” he says.

His advice: Vet coaches through trusted referrals, check past clients, and align on coaching style. Some leaders want a thought partner. Others need a truth-teller who won’t hesitate to call out poor leadership habits.

Above all, Rich emphasizes real-world leadership experience. “If the coach you’re looking at is someone who has run a billion-dollar business, has had thousands of people that are working for them, has managed a large system, then they at least know what it was like.” 

Still, coaching alone isn’t a magic fix. Experts stress the importance of entering the process with clear goals and a growth-oriented mindset. “Frankly, most coaches are [hired] because someone is unhappy at their job,” says Shawn Cole, president of Cohen Partners Executive Search. “If it’s not driven by a desire for real leadership development, the coaching can devolve into therapy.”

Ultimately, coaching delivers the strongest returns when it’s used intentionally: to grow, not just to cope. And in today’s complex business landscape, that clarity may be the most valuable leadership tool of all.

This story was originally featured on Fortune.com



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Even the wealthiest Americans are suffering from shorter lifespans than those in Europe. A new study cites 3 major reasons

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Americans are dying earlier than Europeans—and the rich are not exempt. 

In a new study published today, researchers at Brown University analyzed the survival rates and wealth of older adults in the U.S. and Europe over 12 years. They found that Americans’ survival rate was lower than their European counterparts across all wealth tiers. The wealthiest in Northern and Western Europe had a mortality rate roughly 35% lower than that of the wealthiest Americans.  

“Whatever is happening with mortality in the U.S. and these decreases that we see in life expectancy are not just things that are happening to the poorest Americans,” Irene Papanicolas, senior author of the study and a professor of health services, policy, and practice at Brown School of Public Health, tells Fortune. “There’s something systemic that’s happening that affects every American.” 

In the study, published in the New England Journal of Medicine, researchers used data from over 73,000 adults between the ages of 50 and 85 in the U.S. and 16 European countries. 

Despite socioeconomic privilege, the researchers found that the survival rate of the wealthiest bracket of Americans “was statistically equivalent to the poorest wealth quartile in North and Western Europe,” Papanicolas says. “So they’re not just doing worse than the richest quartile. They’re statistically equivalent to the poorest quartile in that region.”

Papanicolas hypothesizes that several of the European countries at play, like Germany, the Netherlands, and Switzerland, are high spenders on health care, but they address the social determinants that exacerbate the health and wealth gap more adequately than the U.S.

Wealth still equals better health

Despite the discrepancy for the wealthiest in the U.S., across the board, the study underscores that wealth impacts health. The richest have better survival rates than the poorest, explained by the ability to pay for out-of-pocket health care costs, access to safer living situations, and education that provides health literacy, says Papanicolas. 

But the study found that America’s health gap between the richest and poorest was most stark. The poorest Americans had the lowest survival rates of all the study participants. 

“Greater inequity might just make a lot of what we need for a healthy life inaccessible to more and more people,” she says. “For a country that spends so much more, we really should be doing more.” The researchers conclude that a mixture of culture, policy, and environment can influence how much wealth impacts health, which seems most notable in the U.S. 

“Across all wealth quartiles [in Europe], people were more likely to have a college education as compared to the U.S. where that was much more concentrated across the most wealthy. Even things like smoking, we saw that there was less of a social gradient than we saw in the U.S,” Papanicolas says. “In a lot of the European countries, the top three quartiles were much more clustered together, so it didn’t really seem to make that much of a difference. The poorest do worse everywhere, but the majority of people had a much more similar trajectory in Europe [than in the U.S.].” (The authors note that the sample size in Europe cannot be generalized across all European countries). 

Papanicolas notes that the paper does not conclude definitive causes for the results but does extrapolate on the potential systemic issues afflicting the U.S. survival rates. 

“As we think of policies to address this, we really need to think, what are these factors that are so prevalent that they’re influencing everybody but that in other countries aren’t?” Papanicolas says. 

Here are three reasons for shorter U.S. lifespans:  

Avoidable causes of death

In the U.S., external deaths, such as from firearms, alcohol, and suicide, were higher compared to other wealthy countries. 

“This points to a weaker public health infrastructure that isn’t protecting people, as well as other high-income countries are from these deaths,” says Papanicolas. “I think we really need to think about how we bolster public health and protect people.”

High rates of cardiovascular death

High rates of heart disease, a significant risk factor for early mortality, also plague the U.S more dramatically than other high-income countries. 

“We need to think about diagnosis and treatment and making sure that everybody has access to affordable medications and is able to prevent the risk factors that can lead to deaths from heart disease,” Papanicolas says. 

A weaker social state 

Compared to the U.S., Papanicolas says European countries “invest in, potentially, a more robust social state that protects you from the stress of losing your job.”

“Your healthcare isn’t attached necessarily to your employment, and you have, maybe with more equal access to education, also more equal opportunities to become wealthy throughout the life course,” she says.

Another flag for a weaker social state: The U.S. dropped to its lowest rank on the annual World Happiness Report last month. “All of these play a role in the population, not only in the short term, but particularly in the long term,” Papanicolas says.

The study points to an urgent priority: a public health strategy with a goal of equal access to aging well, just as the Trump admin is dismantling health agencies charged with offering services to older adults, from mental health care to access to healthy food.

“Look to other countries and understand what they do, because it is possible to achieve a better survival with less,” says Papanicolas. “There’s also potentially a note of hope here that we can do better.”

This story was originally featured on Fortune.com



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Goldman Sachs CEO says U.S. economy still in ‘good shape’ despite uncertainty

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When President Donald Trump was elected president for the second time, many in the financial industry cheered, excited by the prospect of tax cuts and a friendlier regulatory environment. So the last few months have taken many in the industry by surprise, as the Trump administration has pursued policies like far-reaching tariffs and trade wars that have markets falling and a recession looking increasingly likely.

David Solomon, CEO of investment bank Goldman Sachs, says the business community is now dealing with a ton of uncertainty. But once it receives some clarity from the Trump administration—which Solomon expects over the next six months—the economy should be able to steady.

“The U.S. economy is in relatively good shape. It’s a huge, diverse, powerful economic engine that is much harder to set off track today than it might have been 30, 40, 50 years ago,” Solomon said Tuesday. “But there’s enormous policy uncertainty.”

In a wide-ranging conversation with Brittany Boals Moeller, Goldman’s region head for San Francisco private wealth management, Solomon touched on leadership, tariffs, and investor uncertainty.

The discussion was part of the Rising Leaders Forum, an invitation-only gathering for 20- and 30-something investors held by Goldman Sachs and New York City philanthropic organization Robin Hood. Other speakers throughout the day’s events included Maryland Gov. Wes Moore, Barry Sternlicht, co-founder and CEO of Starwood Capital Group, and basketball phenom Caitlin Clark.

Solomon reflected on his decades-long relationship with Robin Hood, telling attendees, which included around 150 entrepreneurs, startup founders, and wealth inheritors, that it’s imperative for them to start thinking about their legacies and how to build a better world. To that end, panels and informational sessions held throughout the day educated the professionals on maximizing their philanthropic impact.

This is the second year that Goldman has hosted the forum with Robin Hood. The event provides clients with information they need to think about their philanthropic efforts, but also paves a way for the next generation of ultra high-net worth investors and business leaders to make connections, says Goldman’s Boals Moeller.

Robin Hood’s goal is to get younger investors and philanthropists thinking about ways to get involved with and better their city, which the Rising Leaders Forum allows for, says CEO Richard Buery, Jr.

“It’s about getting people to focus, getting people to think about what it means for them and their futures if … this is not a place where everybody truly has the chance to succeed,” he says. “I don’t think that’s a hard pitch.”

This story was originally featured on Fortune.com



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Modern parenting is hurting kids and adults, ‘Anxious Generation’ author warns

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Social psychologist and New York University professor Jonathan Haidt is the author of The Anxious Generation: How the Great Rewiring of Childhood Is Causing an Epidemic of Mental Illness, which has remained on the New York Times bestseller list since it was published one year ago. 

“It has struck a chord,” said Ezra Klein Show host Ezra Klein on Tuesday’s episode of the podcast, which featured Haidt as a guest for an hour-and-13-minute discussion on the endless parenting struggle of trying to keep kids off screens.

The wide-ranging interview expounded upon Haidt’s four golden rules for curbing screen use—no smartphones before high school, no social media before 16, far more unsupervised play and independence for kids, and phone-free schools—and celebrated the fact that the last recommendation, about schools, is seeing some traction in various states. 

But he also, in speaking with Klein, expanded on his four rules, warning that “modern parenting” appears to be hurting, not helping, the cause. Below, three of his most urgent messages to parents.

Stop spending so much time with your kids

Yes, you read that right. According to Haidt, the importance of “quality time” is a myth, and in fact does your child a disservice. He discussed this within the context of his rule about kids needing more unsupervised play, which is something too much screen time—as well as an omnipresent parent—robs. 

“It’s not the parent’s job to socialize the child all along. It’s the parent’s job to provide the right environment to provide certain kinds of moral frameworks,” Haidt explained. He noted that, in the 1950s, ’60s, ’70s, and ’80s, “women were not spending five hours a day parenting,” because kids were more often left to their own devices—playing and roaming for hours at a time with other kids, the younger ones learning from the older ones.

“Everyone before the millennials had this childhood,” he said, noting that it shifted in the 1990s, when fears of abduction and the like took over. 

“But the real work of brain development doesn’t happen when you’re with your parents. Your parents are home base—they’re your attachment figure,” Haidt continued. “When you feel securely attached, then you go off and explore…and that’s where the learning happens.”

It’s why, he added, “modern parenting is not good for the kids—and certainly not good for the adults,” particularly moms, who tend to bear the brunt of round-the-clock parenting.

But, Klein asked, what about the widely-held belief that spending lots of quality time with your kids is what makes a good parent?

“It’s definitely not true,” Haidt said. “You want to give your kids a quality childhood. You want to be a quality parent. But that doesn’t mean that you have to spend a lot of quality time with your kid. You need a warm, trusting, loving relationship. You need to provide structure and order and discipline.”

Too much time with a parent, he stressed, “is really bad for the kids because they don’t grow as much if their attachment figure is there.”

Understand that ‘the iPad is not like TV’

Something Haidt really wants parents to comprehend, he said, “is that the iPad is not like TV. TV is a good way of entertainment. TV puts out a story. But a touch screen is a behaviorist training device.”

When using a touch screen, he explained, “you get a stimulus, you make a response and then you get a reward, which gives you a little bit of dopamine and makes you want to do it again and again and again.” It can basically “train your child the way a circus trainer can train an animal,” he added. “So iPad or iPhone time for your 3-, 4- or 5-year-old is just not a good thing.” 

Still, there are ways that parents can distinguish between “a pretty good use of screens and a really bad use of screens.”

A pretty good use, Haidt said, is to put on a movie that’s at least 90 minutes long. That way, “they’re going to pay attention to a long movie about characters in a moral universe. There are issues of good and bad and norms and betrayal. It’s part of their moral training, their moral formation.” And ideally, he added, they’ll be watching it with another person—hopefully a parent, but a sibling or friend is also OK, he said, “because it’s social.”

By contrast, he noted, “Here’s what’s really bad: iPad time by yourself,” specifically YouTube. “Because that’s exactly the opposite. It’s solitary. They’re not consuming stories—or, if they are, they are 15 seconds long and either amoral or really immoral—disgusting, degrading things, people doing terrible things to each other.”

That does a number on attention span, Klein added, who recalled finding the “endlessness of YouTube” to be “terrifying” when his kids were little. “My kids would never even watch a full thing, because they were always hitting the next thing under it. Because there’s always something more interesting.”

Assume the worst about AI

Haidt feels certain that 2025 is the year regulators and parents and anyone else with an interest in protecting kids from screens need to “move quickly,” he explained. “This is really our last year before A.I. really has a big impact on life.”

That’s because society is moving “from the idea that A.I. enables you to know everything” to the idea that “A.I. allows you to do everything.” Now A.I. agents “are going to give us omnipotence,” he warned. “And that would be horrible for children.”

That includes the ability to create friends to your specific likings. 

“The way we adapt is by preventing kids from having these friendships,” he urged, referring to AI chatbot relationships—such as the romantic one that led to the suicide of a 14-year-old last year. 

“I think we have to stop. This is not even about the content. We have to stop saying: Oh, we just need better content moderation. No, we don’t,” he said. “We need to realize kids have to go through a childhood in the real world with other kids within a moral universe where they experience the consequences of their own actions. And they have to learn how to deal with real people who are frustrating.”

If we give our kids A.I. companions that they can order around and will always flatter them, he continued, “we are creating people who no one will want to employ or marry. So we’ve got to stop.” 

Haidt is hopeful that it’s not too late to put the genie back in the bottle—because unlike social media, AI is not yet fully enmeshed in our lives. 

“A.I. is not yet entangled. A.I. is just coming in,” he said. “And in two or three years it will be entangled.”

And what’s vital to remember before then, Haidt said, is that “Silicon Valley has a horrible track record at living up to its promises, especially for kids. They claimed that social media is going to connect everyone. No, it actually disconnected everyone.”

And while there are amazing uses for A.I., some of which Haidt appreciates, it’s important to understand that “children are not adults,” he said. “And given the track record so far, we have to assume that these A.I. companions will be very bad for our children.” So approach it with a skeptical eye, he advises. 

“Start by assuming it’s harming your kids,” he said, “and then you can bring in some uses where it’s not.”

More on screen time and kids:

This story was originally featured on Fortune.com



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