Two indie fashion brands, Auralee from Japan and Études Studio from France, staged highly contrasting collections on Tuesday, the opening day of Paris Fashion Week Men, testifying to the dynamism of the season in the French capital.
Auralee: Purist fashion with polish
A moment of grace on Tuesday evening at Auralee, where Ryota Iwai’s deceptively understated designs never fail to impress.
Auralee’s answer to its question: “What makes winter joyful?” – Luca Tombolini
Staged in the Musée de l’Homme facing an illuminated Eiffel Tower, the show was the latest pure statement by a designer whose clothes blend subtlety with refinement.
Whatever fabric Iwai plays with always seems just right: whether speckled Donegal tweeds seen in brown knit pants for guys, or a frayed hem skirt for girls in this co-ed show. Leather or lambskin jerkins and baseball jackets, all were ideal.
Semi-transparent nylon splash vests or wispy trenches had real cool. While Iwai’s detailing was also very natty- like the flight jacket trimmed with fur.
A women’s look by Auralee – Luca Tombolini
He is also a great colourist- from the washed-out sea green of a canvas ranger’s jacket to the moody Mediterranean blue of a caban. Though his finale featured a quintet of looks in black. Most charmingly a languid, deconstructed double-breasted cashmere coat worn on a shirtless model- the picture of perfection.
There were perhaps not that many sartorial fireworks in the show, but there didn’t need to be. This was a purist fashion statement of polish and precision that this audience could only admire.
Backed up by a great soundtrack – Sounding Line 6 by Moritz. Von Oswald or the cutely named Autumn Sweater by Yo La Tengo- the whole display won Ryota a loud and long ovation. Fully deserved too.
Études Studio: Resonating in IRCAM
Études Studio certainly know how to stage a show. The design duo invited guests into the bowels of the Institute for Research and Coordination in Acoustics/Music, or IRCAM a unique French concept dedicated to experimental sounds.
A look by Études Studio – Collective Parade – Gaspar J. Ruiz Lidberg
Which we enjoyed a lot of thanks to Darren J. Cunningham, a British electronic musician known professionally as Actress. It made for a dramatic mood, as keys and chords swelled and raged throughout this show.
As a result, the design duo of Aurélien Arbet and Jérémie Egry titled this Autumn/Winter 2027 collection ‘Résonances.’ Terming it in their program: “A medley bringing into dialogue the minimalist experiments rooted in John Cage’s philosophy with the emergence of intelligent Dance Music in the early 1990s.”
The result was a rather moody series of clothes, made in a sombre palette of muddy brown, dark purple, black, black, and even more black.
Muted tones at Études Studio – Collective Parade – Gaspar J. Ruiz Lidberg
What stood out were the bulbous, off-the-shoulder puffers, worn over corduroy shirts or roll-necks- topped by some great rancher hats courtesy of Lambert. One could also admire sleek raingear; cool cocoon shaped jerkins and fuzzy mohair sweaters. And appreciate a sleek A-Line coat and zippered knit safari jacket in a rare women’s look in this show.
Photoshopped faces in black and white scarves all looked very appealing, as did the brand’s debut bag, a satchel in tough canvas. And one had to applaud one great dull gold, wildly deconstructed puffer.
That said, the collection lacked proper kick and rarely resonated as the show title suggested it would. A decent statement about the mode, but far from a fashion moment.
Add designer to Jaden Smith’s considerable list of professions- along with actor, singer, and rapper- after the Californian creator dreamed up an impressive Dadaist display for his debut at Christian Louboutin.
Jaden Smith’s take on the world of Christian Louboutin – FashionNetwork.com
Evoking a whole plethora of influences from Greek mythology and the Great Paris Exhibitions to Dadaism and the great movement for Civil Rights, in an elaborate set in a disused warehouse in Montparnasse. Mount Parnassus, you will recall, was the home to nine muses in arts and sciences.
Two fine works of footwear even had Greek names: The Plato Loafer, a 2017 model with Swisscheese like holes, which Smith updates with the new Neo CL signature on a steel silver coin. And the Asclepius Sling- named after the ancient god of medicine- with the same emblematic coin detail and metallic hardware on the backstrap.
“I brought my personal interest on Greek mythology in as I thought it would resonate with people, as humans at the end of the day are all very similar. I’m combining my perspective of being an African American designer, linked to my more Dadaist thinking into the heritage of a French maison,” explained courteous 27-year-old.
Mythology meets luxury – FashionNetwork.com
Close by stood a Nam June Paik worthy mound of TVs, with video showing images of Martin Luther King’s 1963 March on Washington, The Sphinx, and clips from Dadaist filmmaker Hans Richter.
“That art piece is about the overdose of information we experience. This revolution that we are in the midst of right now. And the fact that information is being thrown at us all the time. And the psychological effects of looking at 10 screens at the one time. While also drawing correlations between my ancestry and Christian’s ancestry, and the history of art,” said Smith, attired in a giant gangster jeans, an oversized parka and pearl encrusted beanie.
Another installation was a broken temple with fluted columns on which were perched Jaden’s new bags. Notably a series of humungous backpacks and biker satchels, some with a dozen exterior zippered pockets with gold lettering reading- coins, pills, keys, tools, phone, documents, phones, and chargers. Alongside a surrealist tote finished like a bucket of overflowing paint and a Dadaist style back made in a black and white photo of an urban madding crowd.
Creator Jaden Smith – FashionNetwork.com
The whole space was dubbed Christian Louboutin Men’s Exhibition, as a small group of models bathed, inevitably, in red light, circulated wearing the new footwear and bags. Large red fabric rolls made into benches allowed one to enjoy a large video montage, including Jaden as a Wagnerian hero posed in front of gothic castles. Which is where we spotted founder Christian Louboutin, in a video stirring a large vat of red paint, before symbolically handing over a paintbrush to Jaden.
“It’s about craftmanship, extreme luxury, and highest level of design. That’s what Christian Louboutin is all about,” said Smith, describing the brand’s DNA.
Eyebrows were raised when Christian appointed Jaden to the position of creative director, as Parisian designers with two decades long CVs gritted their teeth that an untrained talent got such a coveted position. However, judging by this display, Jaden Smith has the chops, talent, and grace to be very effective in this role.
One suspects the gods of style and time are probably rather pleased.
To coincide with Milan Fashion Week, the S|STYLE 2025- Denim Lab is setting up at Fondazione Sozzani for an edition devoted to the future of sustainable denim and water management in the textile industry. Led by the S|STYLE Sustainable Style platform, founded in 2020 by independent journalist and curator Giorgia Cantarini, this initiative forms part of an ongoing programme of research and experimentation into responsible innovations applied to contemporary fashion.
Designers brought together for the S|STYLE 2025 – Denim Lab project – Denim Lab
The exhibition, open to the public on September 27 and 28, features a site-specific art installation by Mariano Franzetti, crafted from recycled and regenerative denim. Conceived as an immersive experience, it brings fashion design, technological innovation and artistic expression into dialogue.
Water: a central issue in fashion sustainability
Developed in collaboration with Kering‘s Material Innovation Lab (MIL), the Denim Lab brings together a selection of young international designers invited to create a denim look using low-impact materials and processes. They benefit from technical support and access to textiles developed with innovative technologies aimed at significantly reducing water consumption, chemical use, and the carbon footprint of denim production.
This edition places water at its core, an essential issue for a fabric whose production has traditionally demanded substantial volumes of water, from cotton cultivation through to dyeing and finishing. Denim therefore serves as an emblematic testing ground, both familiar and closely associated with the environmental challenges facing the fashion industry.
Outfit created for the Denim Lab by designer Gisèle Ntsama, one of the participants – Maison Gisèle
The fabrics were developed by PureDenim Srl, a specialist in low-impact dyeing techniques, while treatments and finishes were applied by Tonello Srl, a recognised leader in sustainable washing and finishing technologies. The selected designers, from Europe, Asia, and Africa, each offer a distinctive interpretation of denim, blending formal exploration, textile innovation and reflection on the contemporary uses of clothing.
Next has won the bidding race to take over the Russell & Bromley premium footwear business, ending almost a century-and-a-half of family ownership.
Russell & Bromley
Working with bidding partner and stock clearance specialist Retail Realisation, it’s set to takeover the 147-year-old retailer under a pre-pack administration deal.
Crucially, it means 33 of the company’s standalone stores/outlets and nine concessions (many of them in Fenwicks branches) are likely to eventually close.
The extent of the challenges Russell & Bromley faced can be seen from the fact that this is only a £2.5 million cash deal. Next is also paying £1.3 million for some of the retailer’s current stock with Retail Realisation handling the clearance of the rest.
Assuming the deal gets court approval on Wednesday afternoon, Next will own the intellectual property and just three of the stores.
Those stores are in London’s Chelsea and Mayfair, as well as the Bluewater shopping centre in Kent. Interestingly, that Bluewater store is just a stone’s throw away from the former House of Fraser branch that this year will reopen as a Next megastore.
The remaining stores and concessions will continue to trade for “as long as [they] can” as Interpath’s Will Wright and Chris Pole “assess options for them”. Russell & Bromley currently has around 440 employees.
A source close to another bidder, Auralis, told The Times it was disappointing that its offer, which aimed to safeguard jobs and stores, wasn’t given greater priority by those running the sale.
Russell & Bromley CEO Andrew Bromley called the sale decision a “difficult” one but insisted it’s “the best route to secure the future for the brand… we would like to thank our staff, suppliers, partners and customers for their support throughout our history”.
So what are Next’s plans now. That’s not clear. There had been a lot of attention focused on its likelihood of closing the store chain in the run-up to the sale but on Wednesday, Next said that it will “build on the legacy” of the business and “provide the operational stability and expertise to support Russell & Bromley’s next chapter”.
Next had also been reported to be eyeing a similar deal for LK Bennett, but Sky News reported that it has stepped away from this.
It remains one of the most acquisitive retailers on the UK high street, however, and in recent years has bought brands such as Cath Kidston, Joules, FatFace, Made and Seraphine. It also has deals to handle other key brands in the UK market such as Gap, Victoria’s Secret and Laura Ashley.