THG’s digital beauty retailer LookFantastic has become the latest brand to offer same-day delivery in December, signing Uber Eats to cover selected London postcodes and, importantly, delivery slots that even include Christmas Day.
LookFantastic
The partnership with Uber Eats allows customers to shop a curated edit of LookFantastic’s “most sought after beauty, fragrance, and home scents… delivered to their door in as little as one hour” through the Uber Eats app.
Brand managing director Keely Gough said: “Partnering with Uber Eats… [brings] customers the speed, ease, and reliability they’re looking for during the busiest shopping moment of the year,. [It] allows us to meet our customers exactly where they are, delivering iconic beauty and luxury gifting in record time… designed to remove December delivery anxiety [by] offering customers certainty, speed, and convenience exactly when they need it.”
The London market is certainly its key catchment area for LookFantastic customers. In the summer, the brand partnered with Sol de Janeiro to bring a temporary store to southeast London to mark the launch of LookFantastic’s exclusive Sol de Janeiro Cheirosa 39 Perfume Mist.
Accessibly-priced fragrance is turning out to be one of the top gifting purchases this Christmas, according to M&S.
M&S
That’s because the high street retail giant said it’s leading the way with purchases of its “own-label beauty success story” via its Discover range of scents, where prices range from £7 for 30ml, £10 for 100ml, and 100ml Eau de Parfums (launched in October) for £16.
Not that it’s alone as other reports have also suggested fragrance at all price levels is a favourite treat for consumers this festive season.
So how many bottles has M&S sold in total? Half a million in the current quarter. And in the last week alone, its heroine scent, Soft Iris, sold 2,100 bottles a day.
By the end of the quarter, M&S expects to sell over a million bottles, “making fragrance one of the most popular beauty categories for seasonal shoppers”.
Since Discover was launched, it said sales have beaten expectations and M&S also added two limited edition winter fragrances – Winter Nights and Sparkle & Shine — to the range. The former sold out in eight weeks, and the latter is on track to sell out within the next two weeks, it said.
And both fragrances sold 10% faster than last year’s options, “showing that customers are embracing seasonal scents more than ever”.
Over the past year, M&S said it’s grown its share of the own-label fragrance market from 8.3% to 12.4% “reflecting a wider trend for affordable indulgence [with] customers treating themselves and gifting friends and family with small luxuries that feel special without the luxury price tag”.
James Mugford, head of beauty at M&S, said: “Fragrance is… an example of how own-brand is bringing in new customers, and helping reshape and modernise our offer. At Christmas, customers are looking for gifts that feel thoughtful without breaking the bank.”
Ten years after its launch, Humility has opened its first Parisian boutique. A sister label to La Fée Maraboutée, the discreetly chic womenswear brand is growing at its own pace. It has just opened the doors of its first Parisian boutique in the Marais, at 11 rue Malher, on the corner of rue des Rosiers.
Humility’s new Marais boutique – Humility
The brand has taken over the space of multibrand retailer Camélia and now enjoys strong visibility in this highly competitive part of central Paris, attracting both French and international customers. It sits within a nearby retail mix that includes Free People, Cotélac, Balzac, Desigual and Cos.
Launched by La Fée Maraboutée founders Jean-Pierre Braillard and Virginie Mangano, Humility distils pared-back womenswear with understated elegance. Established in 2016 with a proposition radically different from the Roanne-based group’s flagship brand, the label swaps bohemian prints for a more architectural, almost monastic, aesthetic.
The current wardrobe champions ‘effortless’ elegance: oversize cuts, structured lines and a discreet colour palette (black, anthracite, chalk, khaki). Key pieces include the precisely cut Riu trousers, apron dresses with a workwear accent and, true to the group’s DNA, knitwear crafted in bouclé or textured wool blends. Pricing, slightly higher than at La Fée Maraboutée, ranges from 140 to 270 euros, with production predominantly in Europe, particularly Italy.
In terms of distribution, Humility remains selective, relying on a network of around 110 specialist multi-brand retailers, such as Solana in Paris and Lilyaké in Bordeaux. The brand is present through this channel in key European markets: the UK, Germany, Italy, Spain, and the Benelux region.
Interior of the Humility boutique – Humility
In recent years, the group has also been developing direct sales, both online and in-store. It is testing its mono-brand concept with a pilot location opened in 2023 in its home region, Lyon, at 24 Grande Rue de la Croix-Rousse, a laboratory that has helped refine the customer experience by adopting a concept-store approach and incorporating jewellery and home décor brands. Today, the brand is strengthening its visibility in department stores with around a dozen strategic corners, notably at Printemps Nation in Paris as well as at Galeries Lafayette in Reims and Tours.
The brand is also active internationally, having presented in Taiwan this summer, during the Mode in France event, its spring-summer 2026 collection inspired by the work of Japanese architect Tadao Ando. This collection will, of course, be showcased in its new Paris boutique.
The French group headed by Gaëlle Lelong does not disclose the brand’s financial performance. In 2024, despite a downturn in business, the parent company, La Fée, posted sales of over 37 million euros and remained profitable.
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The timeless menswear brand La Paz, founded in Porto, Portugal in 2011 by André Bastos Teixeira and José Miguel de Abreu and known for a style inspired by the Atlantic Ocean, appears to be charting a new course, turning towards the mountains through a partnership with Burel Factory, based in the Serra da Estrela. It is well known that the former Lanifícios Império, founded in 1947 in Manteigas and equipped with heavy machinery and traditional looms to transform the wool of the region’s Bordaleira sheep into burel and other woollens, was rescued in 2010 by João Tomás and Isabel Costa, the driving forces behind the current project, which embraces fashion, interiors, design, architecture, and more. As a result of this collab, the Mantero debuts in Herringbone or Navy, already available on the La Paz website for 348 or 354 euros, depending on the specifications of each version, such as dyeing.
La Paz X Burel Factory
According to La Paz, this is “a small production made with intention,” it says in a note sent to FashionNetwork.com about the launch, highlighting the historic factory in Manteigas, Burel Factory. “The link between Mantero, La Paz and Burel Factory represents a standout collaboration in contemporary Portuguese design, uniting the textile tradition of Serra da Estrela with urban menswear.”
“The Mantero is an iconic jacket model from the Porto-based brand La Paz, produced in partnership with Burel Factory,” the brand adds, stressing that “the jacket is made from burel, the traditional wool fabric from Serra da Estrela, produced by Burel Factory on its historic looms in Manteigas. This fabric is known for its durability, water resistance, and thermal insulation,” La Paz further notes.
Regarding the concept, it also states: “La Paz, focused on reinterpreting classics of workwear and Atlantic culture, uses the savoir-faire of Burel Factory to create a garment that fuses the heritage of the Serra da Estrela shepherds with a modern, functional cut.”
La Paz X Burel Factory
“We have launched a very limited edition of Mantero jackets in new colours, made with carefully selected burel fabrics. Made with 100% Portuguese wool and produced by the Burel Factory- a traditional weaving mill founded in 1947 in Manteigas, Serra da Estrela,” the statement continues. “With several pockets, the Mantero is inspired by fishing equipment from the 1960s. A perfect piece to protect you on the first cold days of winter,” it says, remaining true to its DNA.
“At Burel, wool is still produced in the same way it has been for generations. Local Bordaleira sheep graze on the high plateaus, providing the region’s characteristic wool. The fibre is then transformed using a rare combination of modern machines and 19th-century looms, preserving ancestral techniques almost extinct elsewhere.”
The La Paz website also explains that the Mantero “is a slightly oversized jacket with several pockets, inspired by vintage fishing equipment from the 1960s,” noting the heavy 100% wool fabric, true-to-size fit, and corozo buttons. Special care: it must be washed by hand only.
Both brands share values of local production and sustainability, valuing Portugal’s industrial heritage, with Burel Factory still operating in the old Lanifícios Império factory, giving it new life after insolvency, and continuing to be the main guardian of burel in Portugal, expanding its application from fashion to architecture and interior design (acoustic panels), as noted earlier. For its part, the internationally renowned menswear brand La Paz uses local suppliers and artisans to guarantee Made in Portugal quality.
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